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Javier Celaya reflexiona en torno a nuevos modelos de negocio en la era digital y en torno al mundo del libro, partiendo de dos ideas : - Auge de las tecnologías de acceso frente a la propiedad de los objetos. - Modelo de negocio basado en servicios alrededor de los contenidos.
Se está llevando a cabo una verdadera transformación en las relaciones entre los diferentes agentes del mundo del libro: lectores, editores, libreros, bibliotecarios.
¡Recomiendo su lectura!
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Business owners and managers need to regulary communicate their message to various constituencies, and the key to getting the message across is to engage the audience, and then hold their attention until your message is absorbed.
Some are capable of making brilliant presentations, some get by by winging it using experience and expertise, but most owners and managers need to work on every presentation in order to be remembered and effectively get their message across.
This excellent article, suggests that you can prepare to deliver a memorable presentation, and it outlines six steps to take to achieve this result.