2012's biggest social media stories and hashtags - Your CommunityCBC.ca2012's biggest social media stories and hashtags. by John Bowman Posted: December 13, 2012 7:00 AM Last Updated: December 13, 2012 7:29 AM.
SEO Tips For Small Business - Winter SEO Course Announced by JM Internet ...DigitalJournal.com (press release)The JM Internet Group (web: jm-seo.org), a leader in providing SEO Tips for Small Business has announced its final 2012 winter session,...
Smart Blogging is a Blog All About How to make money blogging and generating passive income through online Business (5 Basic SEO Tips for Wordpress Blog - Part 2 of 2 - http://t.co/jiLdBSsu Assuming...
Excerpted from article: "Creative agencies often fail at this, simply because they don’t know how SEO works. Most creatives don’t understand the full consequence of embeds or pointing to YouTube and Vimeo rather than to a company’s site. Typically they don't understand how to get rich snippets, and so typically fail to get companies the SEO benefit due to them for the content they invest in.
As with copywriting, content creation, and development, success in the video space looks like "integrating the creative and the technical aspects of SEO."
For video, this means taking a goal driven strategy from inception to launch: - Define the business goals. - Define the appropriate audience, hosting, and promotional strategy for the goal. - Create content that matches the business goals and the audience demographic.
Possible Goals for Video SEO: 1. Rich Snippets... 2. Conversions... 3. Brand Awareness... 4. Links and Social Shares...
Summary of Goals and Content Type: Can I target more than one goal with the same bit of content? Yes. But, you probably shouldn't. That’s not to say you can’t use the same piece of content for two different goals, but when you do, you typically dilute the return you’re going to get, either because your content will not be particularly well suited for the goal, or because the technical implementation will cause compromise. In most instances, it’s much more effective to directly and exclusively target one of the goals, rather than attempt to do everything with one piece of content.
So what does a fully comprehensive Video SEO strategy look like? With some variance dependent on vertical and business model, companies looking to achieve all of the above should look into creating four different kinds of content: one to target each marketing specific goal and audience demographic : - Video created to improve conversions (with video sitemap submitted to get rich snippets); - Video created to increase brand awareness through inbound channels; - Video created to increase brand awareness through paid advertising; - Video created to drive links and social shares back to the company’s site;.."
The Knowledge Graph is not only transforming Google but it is paving the way to transform the approach towards SEO. Here are five metrics to help you judge your web presence and four factors to consider when creating and sharing content.
If you find yourself using Google to search for an image to accompany the phrase "completely wrong," you may be surprised by the results: Pages and pages of photos of Republican presidential candidate Mitt Romney.