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Scooped by Ian Korman onto Internal Collaboration and Social Tools |
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Chief marketing officers (CMO) and chief information officers (CIO) must join forces in order to connect with today’s consumer across new channels including mobile devices and social networks. Sixty percent of marketers point to their lack of alignment with the company’s IT department as the biggest obstacle to reaching today’s consumers.
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Engagement comes in all shapes and sizes depending on the needs and motivations of the specific individual. Delete the scoop?
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One of the biggest challenges with advertising is measuring impact. As John Wanamaker famously said, "Half the money I spend on advertising is wasted; the trouble is I don’t know which half.” The h... Delete the scoop?
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1. SCHEDULING 2. GEO 3. KEYWORDS 4. COLLABORATION 5. REPORTING Delete the scoop?
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It doesn't matter how good your social strategies are, if your CEO can't work their way around Facebook your company reputation will be stuck in a rut. Delete the scoop?
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FACT: 71% of the workforce is disengaged, causing US businesses $300 billion annually. Reducing turnover and improving productivity starts with you, the business. Delete the scoop?
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There will be people within your organization who will fight against the use of social media and even against the very notion of open innovation, warns Stefan Lindegaard. Delete the scoop?
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When I was 9 years old, I had a crush on our swim coach. He was tall, blond, tan, and wore Foster Grant aviator glasses. I was secretly smitten. Delete the scoop?
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I noticed this topic just came up as a search term on my blog. I have several suggestions: Treat your customers like they matter to you. I had been a DirecTV customer for 15 years and pleaded with... Delete the scoop?
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Here’s another great infographic on employee engagement… Engaged workers are happier, more productive, and more enthusiastic about their work. Delete the scoop?
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It's all too easy to focus on who's buying your product instead of who's making it. But creating an internal social village isn't just good fun--it's good business. Delete the scoop?
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Chief marketing officers (CMO) and chief information officers (CIO) must join forces in order to connect with today’s consumer across new channels including mobile devices and social networks. Sixty percent of marketers point to their lack of alignment with the company’s IT department as the biggest obstacle to reaching today’s consumers. |
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How many of you want to use Google Plus but don’t know how to get started; even if it’s only creating your Google Plus profile? Setting out to use a complex Delete the scoop?
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This article originally appeared in Workforce Magazine, January 2010. Numerous studies show a clear link between employee engagement, retention and financial success. Delete the scoop?
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If you're on popular social networking sites, you can probably group friends into categories based on their online behavior. But where do you fit in? Delete the scoop?
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Google, Campbell's Soup and other companies share their secrets to effectively engaging employees. Delete the scoop?
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My friends at TemboSocial sent me their most recent infographic on social recognition and it prompted me to take a few minutes to dive a little deeper into their recent whitepaper on why social recognition matters. Delete the scoop?
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Imagine the impact of working at just 33% capacity. According to Gallup research, that’s exactly what’s happening. Delete the scoop?
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More and more companies are creating private social networks that help their employees learn from each other and drive the business forward. Here are tips from four companies that are finding success with internal social networks. Delete the scoop?
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Why is feedback so powerful and essential to our success? We often fail to see in ourselves what is perfectly obvious to others. Delete the scoop?
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Social media for fun does not require planning. You go with your guts and emotion and start joining places where it feels right for you. However, social media for business is at the other extreme, and to succeed there is a real need for... Delete the scoop?
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My crystal ball foresees a few things happening: A Slightly More Personal Touch A Blurring of the Borders between Business Websites and Social Media Higher Expectations for Employees to Play Along Delete the scoop?
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Alden Gannon from Six Fish describes how we have to rethink engagement and achievement in corporations to give them real meaning and a longer lasting effect. Delete the scoop?
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1. Your content should be so good your followers say, 'Holy Smokes!' 2. Share other people's content. 3. Social media sites are not created equal. Delete the scoop?
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