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Interactive Marketing and Higher Education
Interactive Marketing and Higher Education, specifically technical, scientific, and managerial; tracking trends, and cutting edge studies.
Curated by Elfi Gabriel
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How to Prove the Value of SEO in 10 Minutes - Search Engine Watch

How to Prove the Value of SEO in 10 Minutes - Search Engine Watch | Interactive Marketing and Higher Education | Scoop.it
How to Prove the Value of SEO in 10 MinutesSearch Engine WatchGoogle Analytics has taken great strides in the last year or so by adding multi-channel attribution data to site reporting, in addition to maintaining historical bare bones data that can...
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Google Analytics Adds Tag Manager Tools - PC Magazine

Google Analytics Adds Tag Manager Tools - PC Magazine | Interactive Marketing and Higher Education | Scoop.it
Google Analytics Adds Tag Manager ToolsPC MagazineGoogle expanded its Web traffic-tracking Analytics site with the addition of the Tag Manager.
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5 Ways IT Can Get More From Google Analytics - CIO

5 Ways IT Can Get More From Google Analytics - CIO | Interactive Marketing and Higher Education | Scoop.it
5 Ways IT Can Get More From Google AnalyticsCIOAs with any IT project, the difference between languor and life is usually good data analytics.
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4 Google Analytics Features You Probably Haven't Used - Search Engine Watch

4 Google Analytics Features You Probably Haven't Used - Search Engine Watch | Interactive Marketing and Higher Education | Scoop.it
4 Google Analytics Features You Probably Haven't UsedSearch Engine WatchWith every new feature, Google Analytics becomes more powerful, but also more complex. Hidden in the nest of menus are four powerful features that you might have overlooked.
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Web analytics: stuck in a world of reporting - Econsultancy (blog)

Web analytics: stuck in a world of reporting - Econsultancy (blog) | Interactive Marketing and Higher Education | Scoop.it
Web analytics: stuck in a world of reportingEconsultancy (blog)On the SMB side you had Google Analytics and opensource solutions like Piwik and, at the higher end of the market, a number of Enterprise class solutions rose to the top – most...
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Pinalytics: Yup, analytics for Pinterest - The Next Web

Pinalytics: Yup, analytics for Pinterest - The Next Web | Interactive Marketing and Higher Education | Scoop.it
The Next WebPinalytics: Yup, analytics for PinterestThe Next WebPlus, the analytics section of the tool, which syncs with Google Analytics, is only available to members.
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