interactive audience engagement
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Rescooped by Celeste Côté from Social Network Analysis #sna
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SocioViz: a free Social Network Analysis tool for Twitter from @alessandrozonin

SocioViz: a free Social Network Analysis tool for Twitter from @alessandrozonin | interactive audience engagement | Scoop.it

SocioViz is new born social media analytics platform powered with Social Network Analysis metrics; actually is available for Twitter but in the near future will be extended to other main social media channels.


Via ukituki
Celeste Côté's insight:

Just signed up to play around with this. So far, leaves much to be desired. Have any of you tried it?

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From the Editor’s Desk: An introduction to interactive journalism « @Marketwired Blog

From the Editor’s Desk: An introduction to interactive journalism « @Marketwired Blog | interactive audience engagement | Scoop.it
Celeste Côté's insight:

"The Internet has created readers who want to consume content a certain way. Smartphones, tablets and other gadgets have only reinforced this demand. News needs to be easily digestible, attention-grabbing and, to some extent, driven by data. Data visualizations help to convey information so that news is delivered with those elements in mind."

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Digital media scholarship: A dozen highlights from 2013

Digital media scholarship: A dozen highlights from 2013 | interactive audience engagement | Scoop.it
2013 year-in-review list of a dozen top studies and reports in the area of digital, social and news media-related scholarship.
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Rescooped by Celeste Côté from Public Relations & Social Media Insight
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Why there's reason to be optimistic about journalism's future

Why there's reason to be optimistic about journalism's future | interactive audience engagement | Scoop.it

Caroline Little, CEO CEO of the Newspaper Association of America (NAA), says despite what cynics say, the future of newspapers is bright. In an article published Friday, she shared some NAA research:

 

"Our audience has grown with the shifting digital landscape, and we’re seeing increased levels of audience engagement and new avenues of consumption. We made the first gain in circulation revenue since 2003, with revenue rising by 5 percent — from $10 billion to $10.5 billion — as digital subscriptions grew dramatically.

 

The number of unique visitors engaged with U.S. newspaper digital content hit a new high in September 2013, totaling 141 million adults — an impressive increase of 11 percent since just June. We’ve changed with the times to fit the needs of our audience, from print to website to tablet to mobile, adapting our content and strategies for delivery. And it’s working. Across all digital platforms, 71 percent of adults in this country engage with newspaper content, and 55 percent of those visitors consume newspaper content on mobile devices"....


Via Jeff Domansky
Celeste Côté's insight:

A refreshing smidgen of encouragement amidst all the despair I keep reading about...

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Jeff Domansky's curator insight, January 5, 2014 10:50 AM

a few traditional media with deep pockets adapting but most are struggling to get digital. Changes to engage young readers including younger op ed writers and reporters is essential for the futurefuture.

Rescooped by Celeste Côté from Just Story It! Biz Storytelling
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Saving Storytelling in the age of the Smartphone

Saving Storytelling in the age of the Smartphone | interactive audience engagement | Scoop.it
“I am going to be a little boring,” Sherry Turkle announces as we sit down to tea in the living room of her sprawling Boston townhouse.

Via Karen Dietz
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Karen Dietz's curator insight, January 5, 2014 1:27 PM

This article makes me both sad and more committed to storytelling than ever before. The author, Meg Garber, is talking with and about Sherry Turkle, the writer of the book Alone Together: Why We Expect More From Technology and Less From Each Other, and working on her next book Reclaiming Conversation.


The article is about how we are so focused on the screens in front of us that we are sacrificing actually talking with each other. Where does storytelling go, along with its benefits of building empathy, relationship, context, meaning, wisdom, imagination, inspiration, passion, purpose, creativity, etc.)? Down the tubes, I'm afraid.


This phenomenon is prevalent in the US today. This is a consequence of technology that I don't think is such a great outcome. The article is a fascinating discussion of what is happening today and well worth the read.


So my resolve to engage in more storytelling through face-to-face conversations just ramped up today. Because this also provides significant business benefits.


How about you? 


This review was written by Karen Dietz for her curated content on business storytelling at www.scoop.it/t/just-story-it 

Character Minutes's curator insight, January 9, 2014 2:16 PM

Lots of ideas inside  article

Paul Dixon's curator insight, February 4, 2014 2:13 AM

There is nothing more enjoyerable then a good rabbit with friends, or talking to a new person finding out about THEM, not telling them how great we are. Nature gave us two ears and one mouth!

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The Best Online Storytelling and Journalism of 2013 | Groundswell

The Best Online Storytelling and Journalism of 2013 | Groundswell | interactive audience engagement | Scoop.it
In 2012 I posted a round-up of the best online journalism of the year, which grew as others added their favorites. My list focused on journalism that could only be done online, the kind of storytelling that take advantage of the ...
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How Buzzfeed Manipulates Fast and Slow Thinking to Win the Internet

After the rapid rise of BuzzFeed and Upworthy over the past year — and the backlash that followed — engagement has become the talk of the town.
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Mashable HQ — We sat down with Haile Owusu, Mashable’s new Chief...

Mashable HQ — We sat down with Haile Owusu, Mashable’s new Chief... | interactive audience engagement | Scoop.it
We sat down with Haile Owusu, Mashable’s new Chief Data Scientist to learn more about his position and the pioneering work he is doing for Mashable.
Can you tell us a little bit more about what you do...
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Predictions for Journalism 2014 » Collections » Nieman Journalism Lab » Pushing to the Future of Journalism

Predictions for Journalism 2014  »  Collections  »  Nieman Journalism Lab » Pushing to the Future of Journalism | interactive audience engagement | Scoop.it
A collaborative effort to figure out the future of journalism. A project of Harvard University.
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Rescooped by Celeste Côté from Content Marketing & Content Strategy
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The Future of Public Engagement

The future of public engagement can be seen today, just look at what top brands like Oreo and Burberry are doing to engage consumers through highly visual, time

Via Stefano Principato
Celeste Côté's insight:

Cute little slideshow says a great deal so succinctly. 

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Stefano Principato's curator insight, July 26, 2013 4:45 PM

5 content archetypes:

- curated

- co-created

- original

- consumer generated

- sponsored.

Esmee Meijs's curator insight, July 31, 2013 2:06 AM

Multimedia visual storytelling: then & now!

 

Nil Sendil's curator insight, March 12, 2014 9:44 AM

Defining public engagement in 2014 

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2013: The Year in Interactive Storytelling

2013: The Year in Interactive Storytelling | interactive audience engagement | Scoop.it
A collection of interactive stories, charts and maps by The New York Times in 2013. (The year in interactive storytelling http://t.co/XsdjVkt9oE)
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