Communicating Complexity
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Communicating Complexity
Published works of Howard Gross
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No, Consumers Are Not In Control

No, Consumers Are Not In Control | Communicating Complexity | Scoop.it
A myth, the late British philosopher Alan Watts once wrote, “is an image in terms of which we try to make sense of the world.” To that end, marketers have imagined any number of illusions to explain the current state of their disrupted profession. The most fashionable of these traverse the Internet as memes. None more so than the fiction that “consumers are in control.”The logic behind this lore goes something like this: digital systems have shifted the balance of power from sellers of goods and
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Technology Forecasts – Hyping the Future

Technology Forecasts – Hyping the Future | Communicating Complexity | Scoop.it
Another year is coming to a close and once again predictions about the future of technology are grabbing headlines. Scores of pundits, prognosticators and high-tech prophets are divining what will be hot – or not – in the days and months ahead.
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The New Digital Divide of Emerging Technologies

The New Digital Divide of Emerging Technologies | Communicating Complexity | Scoop.it
At the turn of this new century – as the Internet came into its own – there was considerable angst regarding the gap between the nation’s technology “haves” and “have-nots.” Back then, only one in three people were active online, largely because...
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The Science of Crisis Communication

The Science of Crisis Communication | Communicating Complexity | Scoop.it
Businesses and organizations are using data science to identify all kinds of potential crises.
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Social Media, Surveillance and Censorship

Social Media, Surveillance and Censorship | Communicating Complexity | Scoop.it
(Image) Revelations about the National Security Agency’s (NSA) surveillance program have highlighted how much data the government collects on people both here and abroad.
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Embracing the elephant

Embracing the elephant | Communicating Complexity | Scoop.it
This is the last in a series of excerpts from the report A Matter of Perspective: A systems approach to communication and complexity. A cop
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Environment: It’s chaotic out there

Environment: It’s chaotic out there | Communicating Complexity | Scoop.it
This is the seventh in a series of excerpts from the report A Matter of Perspective: A systems approach to communication and complexity. A c
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Organization: Open vs. closed

Organization: Open vs. closed | Communicating Complexity | Scoop.it
This is the fifth in a series of excerpts from the report A Matter of Perspective: A systems approach to communication and complexity. A cop
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Countless conversations

Countless conversations | Communicating Complexity | Scoop.it
This is the third in a series of excerpts from the report A Matter of Perspective: A systems approach to communication and complexity.  A c
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A matter of perspective

A matter of perspective | Communicating Complexity | Scoop.it
This is the first in a series of excerpts from the report A Matter of Perspective: A systems approach to communication and complexity. A cop
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The Conflicting Science Behind Viral Headlines

The Conflicting Science Behind Viral Headlines | Communicating Complexity | Scoop.it
There has been some good news and more bad news of late for journalists. A study of the state of the news media by Michael Mandel, the former chief economist at Business Week, found that the number of reporters, correspondents and analysts in 2013 was on the upswing. Editors, on the other hand, keep disappearing. Although Mandel offers no explanation for why fewer traditional blue-pencilers are processing content before it goes online, one likely reason is the belief that technology can do it at least as well, if not better.
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Technology is Devaluing the Most Important Currency, Trust

Technology is Devaluing the Most Important Currency, Trust | Communicating Complexity | Scoop.it
It comes as no surprise that in a global economy one of the earliest casualties of the U.S. government shutdown was the dollar.
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What Hollywood Can Teach Social Media

What Hollywood Can Teach Social Media | Communicating Complexity | Scoop.it
It may come as a surprise to film fans and critics, with the number of recent flops like The Lone Ranger, White House Down and R.I.P.D., that this has been a banner summer for Hollywood, thanks in no small part to audiences outside the United States.
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Big Data and the Myth of Consumer Control

Big Data and the Myth of Consumer Control | Communicating Complexity | Scoop.it
For more than a decade the idea that “consumers are in control” has permeated marketing thought. This notion is not only wrong but, more importantly, wrong-headed.
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Social Media is a Baby Boomer

Social Media is a Baby Boomer | Communicating Complexity | Scoop.it
Thus, organizations will be best served if they look beyond age - or gender, race and ethnicity for that matter - for the most capable individuals.
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Channels: Old vs. new

Channels: Old vs. new | Communicating Complexity | Scoop.it
This is the eighth in a series of excerpts from the report A Matter of Perspective: A systems approach to communication and complexity. A co
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Audience: Making an impression

Audience: Making an impression | Communicating Complexity | Scoop.it
This is the sixth in a series of excerpts from the report A Matter of Perspective: A systems approach to communication and complexity. A cop
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Model behavior

Model behavior | Communicating Complexity | Scoop.it
This is the fourth in a series of excerpts from the report A Matter of Perspective: A systems approach to communication and complexity. A co
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A change in the weather

A change in the weather | Communicating Complexity | Scoop.it
This is the second in a series of excerpts from the report A Matter of Perspective: A systems approach to communication and complexity. A co
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