Insurance Companies: Telehealth and Mobile Apps
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Maxwell Health and Hub International enter strategic partnership

Maxwell Health and Hub International enter strategic partnership Insurance Business Review Maxwell lets companies with existing health and benefits plans seamlessly sync them with Maxwell's platform without making any adjustments to their existing...
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Selling other peoples' apps -- 20% of large companies do it - ZDNet

Selling other peoples' apps -- 20% of large companies do it - ZDNet | Insurance Companies: Telehealth and Mobile Apps | Scoop.it
ZDNet
Selling other peoples' apps -- 20% of large companies do it
ZDNet
For example, insurance companies offer accident reporting and auto safety apps.
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Health insurance is the new recruitment tool - Grand Rapids Business Journal (subscription)

Health insurance is the new recruitment tool - Grand Rapids Business Journal (subscription) | Insurance Companies: Telehealth and Mobile Apps | Scoop.it
Grand Rapids Business Journal (subscription)
Health insurance is the new recruitment tool
Grand Rapids Business Journal (subscription)
The Uniform Color Co.
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Direct to consumer mobile video visits with physicians: Wellpoint

Direct to consumer mobile video visits with physicians: Wellpoint | Insurance Companies: Telehealth and Mobile Apps | Scoop.it
Up until now American Well has offered its web-based, video visit platform through insurance companies like UnitedHealth Group and WellPoint as well as some forward-thinking providers. In mid-2008 ...
27Cholesterol's insight:

What’s happened since 2008, is that telehealth is no longer a notion of an “academic novelty” but is rather “becoming bread and butter” for healthcare, American Well CEO Dr. Roy Schoenberg told MobiHealthNews. “It’s now a valid channel for care delivery.”

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Five Health Insurance Companies with Mobile Apps

Five Health Insurance Companies with Mobile Apps | Insurance Companies: Telehealth and Mobile Apps | Scoop.it
Five health insurance companies with mobile apps by GoHealthInsurance.
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Good example of 5 large insurance companies mobile apps

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Attracting and Retaining Subscribers: A Guide for Payers

Attracting and Retaining Subscribers: A Guide for Payers | Insurance Companies: Telehealth and Mobile Apps | Scoop.it
Health insurance companies (payers) are mostly optimistic about how massive changes brought on by the Affordable Care Act (ACA) will affect their business.
27Cholesterol's insight:

Payers must create an integrated online, social, mobile and call center communications strategy that meets the demands and expectations of today’s consumers to thrive in this new frontie

 

Impact & Opportunity: In 2013, consumers will look to their mobile devices to maximize absolutely every moment, multi-if-not-hypertasking their experiences, purchases and communications. Ensure your online content is optimized for various smart phone platforms and leverage apps and tools to educate subscribers about their health options.

 

Think Ahead: Work with companies like Medlio that offer smart phone insurance cards and promote or endorse apps that improve healthcare outcomes by reminding patients to take medication or follow post operative care procedures.

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Health Insurers Ramp Up Social Media, mHealth Apps

Health Insurers Ramp Up Social Media, mHealth Apps | Insurance Companies: Telehealth and Mobile Apps | Scoop.it
Every Body Walk! is an online educational site aimed at getting Americans up and moving, a walking hub, containing news and resources on walking, health information, walking maps and how to find walking groups.
27Cholesterol's insight:

Moore noted that the early adopters like UnitedHealth Group, Aetna, Kaiser Permanente, and a few Blues plans are still driving the market but haven't gotten as far as he'd expected. Most insurers involved in this area are still in the early stages of their initiatives, conducting pilots that were launched six to 18 months ago. One reason is that when they tried these technologies earlier and members didn't flock to their mobile or social media offerings, some plans simply gave up.

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The Big Mobile Challenge for Health Insurance

The Big Mobile Challenge for Health Insurance | Insurance Companies: Telehealth and Mobile Apps | Scoop.it
Wondering how to generate Consumer Awareness, Adoption, and Engagement in a health insurance app? Following onto the Healthcare + Mobile infographic we just released, I wanted to provide some additional analysis.
27Cholesterol's insight:

To overcome low user adoption, today's health insurance companies must stand up to the challenge of how to engage their members in the ever evolving digital space. Accelerated by recent healthcare reform, health insurance is quickly moving to a consumer driven industry, where consumers will interact like they do with other off the shelf brands.

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1 in 4 top insurers offers producer-focused apps

1 in 4 top insurers offers producer-focused apps | Insurance Companies: Telehealth and Mobile Apps | Scoop.it
The report attributes rising interest and investment in life insurance producer apps in part to producers’ increasing usage of smartphones and tablets.
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More than 27 percent of the top 100 life insurance companies offer producers smartphone or tablet-based applications, according to a new report.

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Health Insurer's App Helps Users Track Themselves: Aetna

Health Insurer's App Helps Users Track Themselves: Aetna | Insurance Companies: Telehealth and Mobile Apps | Scoop.it
Aetna sees cost savings in helping people track their health and fitness.
27Cholesterol's insight:

A smartphone app that launches this week from the health insurance companyAetna helps users monitor their own health-tracking data. As costs spiral upward, health-care companies could eventually turn to such apps as a way to encourage healthy behavior.

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More Health Insurance Companies Launching Mobile Apps: University Health Alliance

More Health Insurance Companies Launching Mobile Apps:  University Health Alliance | Insurance Companies: Telehealth and Mobile Apps | Scoop.it
Some of the biggest and most prominent names in the health insurance industry are developing and launching mobile apps at a furious pace. Hawaii health
27Cholesterol's insight:

Hawaii health insurer University Health Alliance is the latest to enter the mobile app arena.

 

This week, the company launched a mobile application to help its 52,000 members access information more readily.

 

“With more people using their phones as their primary source of communications, our team developed the web app to make it easier and more convenient for members to gain access to care,” says Howard Lee, UHA’s president and CEO.

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Health Insurers Can Build Links to Customers With Social, Mobile Tools

Health Insurers Can Build Links to Customers With Social, Mobile Tools | Insurance Companies: Telehealth and Mobile Apps | Scoop.it
Rankings by EveryMove, a marketing and incentives company, suggest progress in health insurers' technology adoption, but further online community development is needed.
27Cholesterol's insight:

Health insurers have further to go in using mobile tools and social media to develop a community with consumers, according to EveryMove, a health rewards-based marketing and incentives company. It has released its EveryMove 100 Health Insurance Index, which ranked the top 100 health insurance companies in the United States on how they engage with consumers to manage their own health. As more individuals will be shopping for health plans in health insurance exchanges (HIXes) as a result of the mandate in the Affordable Care Act to have insurance, more transparency will be needed in how insurers meet consumers' needs and interact with them, according to EveryMove, which released its rankings Aug. 27. - See more at: http://www.eweek.com/mobile/health-insurers-can-build-links-to-customers-with-social-mobile-tools/#sthash.WUEbveEv.dpuf

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LifeNexus raises $4M for health smart card, mobile app coming soon

LifeNexus raises $4M for health smart card, mobile app coming soon | Insurance Companies: Telehealth and Mobile Apps | Scoop.it
LifeNexus, a San Francisco startup looking to replace the traditional insurance card with a digital version, raised $4 million from undisclosed angel investors and one undisclosed fund, bringing the company's total funding to ...
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Panel: Hospitals are just starting to build health IT foundations - PCWorld

Panel: Hospitals are just starting to build health IT foundations - PCWorld | Insurance Companies: Telehealth and Mobile Apps | Scoop.it
Panel: Hospitals are just starting to build health IT foundations PCWorld Healthcare providers are just beginning to figure out how big data, mobile platforms, and integrated software can deliver better care at lower costs, according to speakers at...
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Health insurance plans add options, wellness programs

Health insurance plans add options, wellness programs | Insurance Companies: Telehealth and Mobile Apps | Scoop.it
It's time for federal workers to select their health insurance plan for 2014, and they're once again starting to immerse themselves in mulling over tradeoffs between the costs and benefits of the plans being offered.
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Wellness Apps And Websites Go For New Clients: Insurance Companies

Wellness Apps And Websites Go For New Clients: Insurance Companies | Insurance Companies: Telehealth and Mobile Apps | Scoop.it
And while they tout the overall benefits of a healthy body and mind, both insurers and employers could also benefit financially: Healthier consumers can mean lower health costs and more productivity at work.
27Cholesterol's insight:

Cigna’s use of MyFitnessPal is part of a trend. A Blue Cross Blue Shield of Florida subsidiary is working out a deal to offer its beneficiaries Zensey, an online system that uses competition to engage people. Aetna, another large insurer, tapped Get Active!, an online program created by wellness company Shape Up that includes exercise and diet trackers, and competition with other users. Employers that offer Aetna can choose to add these wellness components to their workers’ plans, along with products like iTriage, a mobile app that lets users research symptoms and find doctors.

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Fidelity® Launches Health & Insurance Mobile App

app
27Cholesterol's insight:

 Fidelity Investments® today launched its Fidelity Health & Insurance mobile application, a distinct new resource for the firm’s nearly 1.2 million health and welfare participants to better access and navigate health benefits on the go. The app is available to eligible workplace participants with an iPhone, iPod touch® or AndroidTM smartphone, and through their mobile browser.

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Five Reasons Self-Insured Companies Need Mobile Health

Five Reasons Self-Insured Companies Need Mobile Health | Insurance Companies: Telehealth and Mobile Apps | Scoop.it
According to 2011 research by the Employee Benefit Research Institute,  workers for companies with self-insured health plans make up 58.5% of workers with health coverage compared to 40.9% in 1998....
27Cholesterol's insight:

 The potential benefits of mHealth tools in the form of apps and portals is huge.  The offering of tools which promote health, fitness, and self-management conveys a tie stronger than just an employer-employee relationship.  It is for this reason that health insurance companies have embraced patient portals and health coaches.

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Major insurers embrace mobile health technology

27Cholesterol's insight:

That said, WellPoint, UnitedHealth, Aetna and Cigna are among the big hitters investing heavily in mobile health solutions, ranging from diabetes management and wellness tips to smartphone apps that will allow users to shop for doctors in their health insurance network or even provide turn-by-turn navigation for people needing to find the nearest emergency room.

 

In short, insurers are providing mHealth solutions in two distinct areas: Hands-on disease management and wellness and consumer-centric apps that are designed to help consumers make better decisions about choosing a provider.

 

“It’s clear that consumer empowerment through mHealth will be essential in the future,” said Ethan Slavin, a spokesperson with Hartford, Conn.-based Aetna. “Aetna’s vision is to empower consumers by putting their health in their own hands, resulting in healthcare delivery that is more convenient, connected and cost effective

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Cigna Releases First Two Mobile Apps

Cigna Releases First Two Mobile Apps | Insurance Companies: Telehealth and Mobile Apps | Scoop.it
The health insurer's first two native mobile apps include a standard policy-servicing offering and a "for fun" video app.
27Cholesterol's insight:

"We are literally putting the power in the hands of our customers to improve their health, manage their costs, and get the most from their health plan benefits," said Tom Richards, Cigna president for individual and family plans and online experience, in a statement.

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Big insurers investing in mobile health apps

Health plans are moving past the
27Cholesterol's insight:

Now that the largest health plans have mobile sites and common capabilities for members to look up a physician's address, display a member card or a billing address, they are moving on to building apps that are more directly involved with patients' health.

 

They want to provide the mobile applications that members turn to for help with staying healthy, diagnosing illnesses and communicating with their doctors.

 

"We're absolutely going beyond the basic," said Meg McCabe, vice president for consumer marketing and product for Aetna. "The goal is to engage people in health and wellness."

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Phone Apps Keep Your Health Insurance Handy

Phone Apps Keep Your Health Insurance Handy | Insurance Companies: Telehealth and Mobile Apps | Scoop.it
27Cholesterol's insight:

"It's amazing that an industry as big and important as health care is so behind in terms of creating digital and mobile solutions for consumers," says JP Pressley, a Walnut Creek, Calif., independent benefits consultant who works with midsized employers. "People absolutely want mobile apps that allow them to manage their health care, but right now, most of the major carriers aren't offering them."


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Cigna Mobile | Health Insurance App

Cigna Mobile | Health Insurance App | Insurance Companies: Telehealth and Mobile Apps | Scoop.it
Cigna mobile is a health insurance application allows you to quickly and easily access your important health insurance information from any web-enabled mobile device.
27Cholesterol's insight:

The new myCigna Mobile App gives you an easy way to organize and access your important health information. Anytime. Anywhere. Download it today from the App StoreSM or Google PlayTM .

Find a doctor, dentist or health care facilityView ID cards for the entire familyReview deductibles, account balances and claimsCompare prescription drug costsAnd, much more!
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Insurers Targeting Younger, Healthier Consumers With Mobile Apps: Aetna mobile app downloaded 100 million times!

Insurers Targeting Younger, Healthier Consumers With Mobile Apps: Aetna mobile app downloaded 100 million times! | Insurance Companies: Telehealth and Mobile Apps | Scoop.it
A new PricewaterhouseCoopers report finds that insurers offering plans through the Affordable Care Act's health insurance exchanges are using mobile health applications to reach younger, healthier consumers.
27Cholesterol's insight:

The report found that nearly 90% of individuals ages 18 to 24 who responded to a survey said they were willing to use social media tools for "health-related activities."

 

To reach this group, Aetna last year released CarePass, a mobile tool that has been downloaded more than 100 million times, according to the report. Meanwhile, Aetna released iTriage, an application that allows users to find a doctor within their network.

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