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Inspiring Social Media
Learning great ways to use social media
Curated by Lisa Buben
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Rescooped by Lisa Buben from AtDotCom Social media
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What Social Media Is Most Important To You?

What Social Media Is Most Important To You? | Inspiring Social Media | Scoop.it

Most Important Social Media
Friend asked a great question but in the wrong way. Social Media isn't important to me in and of itself, but each social media channel can help communicate marketing messages and thus become valuable and important.

Key is "matching the hatch" to borrow a fly fishing term.

Matching the hatch puts the right kind of content, what Gary Vaynerchuk calls "native content', on each social net when THAT information is important to communicating a marketing message. Here is how I answered:

Depends on what I'm trying to accomplish.

If I want comments and discussion GPlus.
If I want feedback from friends Facebook.
If I want to generally test Scoop.it.
If I want a "set it and forget it" content solution Paper.li.
If I have something happening now or want to newsjack Twitter.
To raise money on creative or gaming projects Kickstarter.
If I want to share videos YouTube.

If I want to serialize stories Storify.
If I want to test an infographic Pinterest. 
If I want to do something with audio then SmartCloud.
If I want to create sustainable and potentially "evergreen" content then I use WP blogs. Content becomes "evergreen" based on how it performs (views, shares, conversions).
If I want to sell something ecom then Shopify. 

Match the hatch to get the most from your content, your growing social media tribe, your time and content marketing and curation efforts.  


Via Martin (Marty) Smith, John van den Brink
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malek's curator insight, January 15, 11:00 AM

It's the singer, not the song. Thrilling article about match the hatch for your content

Rescooped by Lisa Buben from WordPress Social Marketing
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WordPress Membership Sites Take Work - The Myth of Passive Income

WordPress Membership Sites Take Work - The Myth of Passive Income | Inspiring Social Media | Scoop.it
If you've been told that WordPress membership sites are an easy avenue for recurring revenue, somebody lied to you. They take work.

Via Kimberly Castleberry
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Kimberly Castleberry's curator insight, July 16, 2013 11:44 PM

Marketers often act like memberships ites and forums are super passive solutions to easy income. Don't let that fool you into thinking you won't need lots of time to maintain them. Particularly forums which are a nearly daily project! Chris talks more about the realities of membership sites in this post!

Scooped by Lisa Buben
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6 Tools To Monitor The Power Of Your Tweets

6 Tools To Monitor The Power Of Your Tweets | Inspiring Social Media | Scoop.it
I feel that communication is very important nowadays especially when I send out a tweet. Here are 6 tools which will help me to monitor tweets on Twitter.
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Rescooped by Lisa Buben from SocialMagnets
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Building a Social Media Snowman | Social MagnetsSocial Magnets

Building a Social Media Snowman | Social MagnetsSocial Magnets | Inspiring Social Media | Scoop.it
Learn how to build a social media snowman! Find the 3 easy steps to social media success and have fun doing it. Social Magnets

Via Ross Quintana
Lisa Buben's insight:

What an adorable snowman too :)

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Rescooped by Lisa Buben from AtDotCom Social media
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7 Reasons Businesses Need Social Media [Infographic] | | Social MagnetsSocial Magnets

7 Reasons Businesses Need Social Media [Infographic] | | Social MagnetsSocial Magnets | Inspiring Social Media | Scoop.it
Social media is the new internet and is changing how we share our brand and business. This infographic highlights some key points.

Via Ross Quintana, John van den Brink
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Rescooped by Lisa Buben from Digital & Internet Marketing News
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Why You Need To Look Like Your Profile Picture

Why You Need To Look Like Your Profile Picture | Inspiring Social Media | Scoop.it
This sounds like a no brainer right?  Well... The days …

Via Kimberly Castleberry
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Kimberly Castleberry's curator insight, July 18, 2013 4:48 AM

Sorry, but that 5 year old picture of you has GOT to go! Almost no one ages gracefully enough to hold an old photo around even if it is the image that people know of us. There's so many downsides to not keeping a current picture... including being unknown at events and having others quickly realize you hate how you look now compared to then. Take this advice as well as the tips on how to optimize your photos to last the longest. 

Lisa Buben's comment, July 18, 2013 7:18 AM
Love it Kim!
Kimberly Castleberry's comment, July 18, 2013 7:57 PM
Thanks Lisa! (And thanks for being the first comment I've gotten on scoop.it!)
Rescooped by Lisa Buben from SocialMedia_me
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FB Influence

FB Influence | Inspiring Social Media | Scoop.it

Via Alessandro Rea
Lisa Buben's insight:

That's 1 Billion! 

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Alessandro Rea's curator insight, June 1, 2013 4:09 AM
“When I decided to launch Social Media Examiner’s Facebook page I turned to Amy Porterfield. Not only did Amy help me build a super attractive Facebook page, she also took an active role in the day-to-day management of our page. In less than 10 months we grew an active fan base of more than 16,000 people using Amy’s techniques. I strongly recommend her.”

As the internet and Social Media evolve one thing is clear - Facebook is king. Fast approaching 1,000,000,000 members (yes that’s ONE BILLION), Facebook is the site where everyone is spending time online!



Every successful business depends on people - Facebook is where they are spending their time online. Either you will use Facebook and succeed or you will not embrace Facebook and fail.
- Sean Malarkey



Have you put off using Facebook to generate more business? Has a fear of not knowing where to start kept you from moving forward?


Today, that’s all going to change!

Rescooped by Lisa Buben from SocialMagnets
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How Social Media Influences People - Infographic | Social Magnets

How Social Media Influences People - Infographic | Social Magnets | Inspiring Social Media | Scoop.it

Via Ross Quintana
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Igniting Social Media Growth | Social MagnetsSocial Magnets

Igniting Social Media Growth | Social MagnetsSocial Magnets | Inspiring Social Media | Scoop.it
Learn how to get your social media fire started and grow your social network. It is much easier when you have a formula.

Via Ross Quintana
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Lisa Buben's comment, December 1, 2012 8:40 AM
Love the analogy to building a fire...
Rescooped by Lisa Buben from SOCIAL MEDIA, what we think about!
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Create a Facebook Business Page – 20 Tips That Guarantee Success

Create a Facebook Business Page – 20 Tips That Guarantee Success | Inspiring Social Media | Scoop.it

With over 800 million active users, Facebook is by far the biggest social networking website at present. The number of users is increasing on a daily basis, with thousands of people setting up Facebook accounts. The traffic and usage is sufficient to judge Facebook’s stature in the social media industry. It has grown in leaps and bounds and is far ahead of the competition.


For the past few years, businesses have gauged the potential of Facebook for marketing and creating a brand image. The trend towards online marketing has increased, with internet based promotion becoming a major part of businesses’ marketing strategies. Through Facebook, businesses can target their market segment and attract customers. Already, a majority of the businesses are using Facebook to increase awareness about their products and services. A corporate Facebook page can enhance the popularity and sales of your business.

 

Read more: http://bit.ly/KUeh5U


Via Martin Gysler
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Cassy Dave's comment, May 30, 2012 1:22 AM
good
Martin Gysler's comment, May 30, 2012 5:54 AM
Thank you Cassy :)