Logo lovers, here's your Friday roll in the hay—an infographic charting the evolution of 18 big-company logos, beginning with Coca-Cola in 1886 and Pepsi a decade later, and continuing through the Yahoos and Googles of the late 20th century.
Here's more billboard crack for you out-of-home addicts. This fun digital subway ad in Sweden for hair-care products was rigged up to recognize when trains entered the station—and then showed a woman's hair blowing all around, as though windswept by the train.
This may be the most brilliant advertisement scheme ever conceived. DHL dispatched packages marked with temperature activated ink, tricking rival shipping companies into a ploy that highlighted DHL's presumably superior services.
Here's a fun neighbor-shaming McDonald's billboard from DDB Stockholm. Sitting right at the border between Sweden and Norway, the billboard displays comparative pricing for Big Macs in the two nations—egging on Norwegians to take advantage of Sweden's cheaper burgers.
Beginning today, and every Friday, we're going to be slipping on our crampons, grabbing our pickaxe and carabiners and descending into the foreboding caves of Deep YouTube in search of the world's weirdest commercials.
Those who stayed up to the (figuratively) bitter end of Sunday's Academy Awards telecast were treated to one of the strongest ads of the night—this one-minute spot from Google celebrating storytelling.
Outdoor ad geeks, here's your latest bit of brilliance, courtesy of Ikea. German ad agency Thjnk and production studio I Made This teamed up to create Ikea's "RGB billboard," which—much like Ikea furniture itself—makes the most of some very limited space.
To promote the theatrical release of Warner Bros.’, The LEGO Movie, Omnicom Media Group’s PHD has put together an entire ITV ad break which re-creates existing TV ads in LEGO. Three advertisers will be immortalised in LEGO in the (centre) ad-break of ITV’s Dancing on Ice on Sunday 9th February at around 7.28pm, with the fourth and final ad in the break being the exclusive trailer for the movie which is released in the UK and Ireland on Friday February 14th. The advertisers who are giving their latest ads the LEGO treatment are Confused.com, Premier Inn and BT. PHD conceived and planned the break with Warner Bros. and, in partnership with ITV and sister content specialist agency Drum, sourced the production partners to re-create the work. The LEGO ads have been re-created by ITN Productions and Bricksports.
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