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Intelligent Communications
Hot topics in storytelling, data, content and presentation skills.
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Rescooped by Insight Narrator from Just Story It! Biz Storytelling
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Metaphor Marketing-The Hidden Secret in Stories

Metaphor Marketing-The Hidden Secret in Stories | Intelligent Communications | Scoop.it
Harvard Business School professor Jerry Zaltman makes pictures that reveal our deepest feelings about your favorite brands. Can he scan your brain and...

Via Karen Dietz
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Jacqueline Freeman's comment, September 22, 2013 11:17 AM
Absolutely. We are often frustrated when we're doing everything we know to do but still find ourselves mired in the same unproductive patterns. Most are unaware that its not our conscious mind, but what's behind the curtain that's actually driving our life. The more self-aware we are, the more firmly we move into the driver's seat of our life.
Karen Dietz's comment, September 22, 2013 11:45 AM
Excellent points and I agree whole-heartedly. I so appreciate you adding your insights to the conversation.
Alessio Carciofi's curator insight, September 23, 2013 3:30 AM

beautiful ...

Rescooped by Insight Narrator from Just Story It! Biz Storytelling
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How to Really Understand Someone Else's Point of View

How to Really Understand Someone Else's Point of View | Intelligent Communications | Scoop.it
It's a necessary prerequisite for persuasion. (Good post on how to understand another's point of view.

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SooJin-Stella Lee's comment, April 30, 2013 7:08 AM
Thank you ^^ I definitely need these sort of information. And I learend lots of things from your strategies to do well in scoop.it.
Karen Dietz's comment, April 30, 2013 11:47 AM
My pleasure Soo-Jin. Keep up the good work!
Alison D. Gilbert's curator insight, May 2, 2013 4:24 PM

Put yourself in the other person's shoes.