Inside Google
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Inside Google
Inside #Google World. English & French. (discover also my others topics Inside #Amazon & Inside #Microsoft)
Curated by Leroux Sylvain
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Google On Verge Of Buying InMobi For $1 Billion

Google On Verge Of Buying InMobi For $1 Billion | Inside Google | Scoop.it
Google's acquisition of InMobi for $1 billion would solidify its position as the top player in mobile application ad installations and advertising. The combination of the two companies, reportedly in
talks, would turn Google into a powerhouse, leaving Facebook in the dust.
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The Google of Things : quelle stratégie dans l'internet des objets ?

The Google of Things : quelle stratégie dans l'internet des objets ? | Inside Google | Scoop.it
A l'heure de l'Internet des Objets, Google, géant de l'Internet, se cherche une place sur ce nouveau marché. Que sera le Google de l'Internet des objets ?
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Il porte des Google Glass au cinéma, des agents fédéraux l'interrogent pendant une heure

Il porte des Google Glass au cinéma, des agents fédéraux l'interrogent pendant une heure | Inside Google | Scoop.it
HIGH-TECH - Un employé de la salle soupçonnait cet Américain de piratage...
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Motorola Rolls Out First Ad for Moto X Smartphone

Motorola Rolls Out First Ad for Moto X Smartphone | Inside Google | Scoop.it
the first phone from google-owned motorola, the moto x, will be assembled in the u.s., according to a patriotic new ad campaign.

Via Sylvain Leroux
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Sylvain Leroux's curator insight, July 4, 2013 4:39 AM

With the tagline "Designed by you. Assembled in the USA"

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Behavior prediction software company Behavio now part of Google

Behavior prediction software company Behavio now part of Google | Inside Google | Scoop.it

Behavio, a company that developed software capable of collecting smartphone data in order to certain predict behavior, is now part of Google.


Via LeapMind
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Jayne Fenton Keane's curator insight, April 17, 2013 5:41 PM

This is progressing fast

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Inside the Google-Samsung Tussle for Future of Mobile

Inside the Google-Samsung Tussle for Future of Mobile | Inside Google | Scoop.it
google poaching one of samsung's top marketers reveals tension beneath the surface as these allies tussle for the future of mobile.
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Mobile, vidéo : Google change de dimension

Mobile, vidéo : Google change de dimension | Inside Google | Scoop.it
Le moteur a réalisé un chiffre d'affaires de 50,2 milliards de dollars en 2012 (+ 32 %). Son bénéfice net se monte à...
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Google lance Zavers, un outil d'e-coupons pour les magasins

Google lance Zavers, un outil d'e-coupons pour les magasins | Inside Google | Scoop.it
Le consommateur qui sauve sur son compte les coupons proposés sur Internet peut les utiliser en boutique en tapant son numéro de mobile lorsqu'il arrive en caisse.

Via Dominique Palacci
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Dominique Palacci's curator insight, January 15, 2013 4:50 AM

Si Google s'y met, ça va faire du bruit !

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YouTube Will Now Let Mobile Users Choose Whether to Watch Ads

YouTube Will Now Let Mobile Users Choose Whether to Watch Ads | Inside Google | Scoop.it
YouTube introduced a new kind of ad for mobile phones that lets people choose whether to watch the ad.
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Google’s Next Telecom Move: Becoming a Wireless Carrier - The Information

Google’s Next Telecom Move: Becoming a Wireless Carrier  - The Information | Inside Google | Scoop.it
Google is preparing to sell mobile phone plans directly to customers and manage their calls and mobile data over a cellular network, according to three people with knowledge of the plans. The new service is expected run on Sprint and T-Mobile’s networks, two people familiar with the product say. Google is expected to reach deals to buy wholesale access to those carriers’ mobile voice and data networks, making it a mobile virtual network operator, or MVNO, they say. Codenamed “Nova,” the project is led by longtime Google executive Nick Fox. A launch this year seems likely. Mr. Fox had previously looked at starting the service last fall, and some employees have already tested it.
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Engaging ideas - Helpouts : Google roi du tutoriel ?

Engaging ideas - Helpouts : Google roi du tutoriel ? | Inside Google | Scoop.it
Le géant américain met un pied durable dans l’économie collaborative en s'engageant sur une plate-forme d’entraide en ligne bien ficelée. Dédié à l’internaute lambda, ce service est aussi un levier marketing pour les marques. Décryptage.
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Leroux Sylvain's curator insight, January 30, 2014 5:23 AM

Une formidable opportunité pour les marques afin d'initier la conversation et de fidéliser en plus du retail.

De plus cette solution laisse la possibilité à certains "experts" de monétiser leurs services (dont 20% de commission pour Google).

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YouTube teases new logo on Facebook and Twitter

YouTube teases new logo on Facebook and Twitter | Inside Google | Scoop.it
YouTube has surreptitiously unveiled a striking new logo that does away with the plump, simplistic lettering that it's used for years now. In its place, the new logo features a two-tone red and...
Leroux Sylvain's insight:

BTW, the YouTube logo is not going away, but the extended usage of YouTube on mobiles and tablets needed needed a new play button for apps and icons.

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Google’s YouTube Triples Mobile Sales Amid Wireless Shift

Google’s YouTube Triples Mobile Sales Amid Wireless Shift | Inside Google | Scoop.it
Google Inc.’s YouTube has tripled advertising sales on mobile devices in the past six months, the company said, contributing as much as an estimated $350 million to revenue at the video-sharing website.
Leroux Sylvain's insight:

About a quarter of YouTube’s 1 billion global users now access the service via handheld devices.

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Google Business Brand New Baby

Leroux Sylvain's insight:

Google's new Ad is one more time so great! Lots of emotion showcasing smoothly its products (maps, Chat and Google Plus).
Nice job!

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E-Strands Ltd's curator insight, March 11, 2013 8:40 AM

Google's bag of tricks.

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Google's Larry Page on Why Moon Shots Matter | Wired.com

Google's Larry Page on Why Moon Shots Matter | Wired.com | Inside Google | Scoop.it
Larry Page lives by the gospel of 10x. Most companies would be happy to improve a product by 10 percent. Not the CEO and cofounder of Google.
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Why Orange's Dominance in Africa Forced Google To Pay For Traffic Over The Mobile Network - Forbes

Why Orange's Dominance in Africa Forced Google To Pay For Traffic Over The Mobile Network - Forbes | Inside Google | Scoop.it
During an interview on France's BFM Business TV, CEO of France Telecom-Orange Stephane Richard, talked briefly about the network's relationship with Google.
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Google brings new 'e-mail via text message' service to Africa

Google brings new 'e-mail via text message' service to Africa | Inside Google | Scoop.it
The Web giant is introducing a new service to millions of cell phone users in Africa, which lets people send and receive e-mails through SMS messages. Read this article by Dara Kerr on CNET News.
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