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STATE OF THE MEDIA:THE SOCIAL MEDIA REPORT Q3 2011...
KEY POINTS:
*Social Networks and Blogs: Still the Top Destination Online
* Females and 18-34 Yr-olds Most Active Networkers
*Men are more likely to visit Linkedin and Wikia
*US Internet users spend more time on facebook than any other Web Brand
*Mobile Social Media Use is on the Rise
*Social Networking App Usage Up 30% from 3Q 2010
*Over Twice as Many People aged 55+ Visit Social Networking Sites ontheir Mobile Phone than Last Year
*More Wome View Video on Social Networks but Men Watch Longer
*Active Social Media Users are Influential Offline
* Emerging Social Netowr; Tumblr Nearly Tripled its Uniques US Audience Over the Last Year
