As a theme, social innovation emerged in the 1960s, driven by management theorists like Peter Drucker and social entrepreneurs such as Michael Young, founder of the Open University. But only in the last decade has it really taken off, by redrawing the sometimes blurry line between business and civil society, one drawing inspiration from the other and vice versa.
What are the differences and similarities on open innovation between B2B and B2C companies? This is a question I often run into during my talks and consulting (Innovation happens through communities. @lindegaard Open Innovation: B2B versus B2C.
In an economic climate of constant transformation at ever increasing speed, the classical model of innovation, incremental by design, no longer ensures survival against the menace of obsolescence. As new competitors arrive on the market and constantly raise the stakes in terms of quality the continued existence of an enterprise rests on its ability to create ruptures with the past and move forward in a constant state of revolutionary innovation.
by Rémi Maniak, Associate Professor at Telecom ParisTech and Researcher at Ecole Polytechnique. - When examining the car industry in the US, Japan as well as Europe, one tends to focus on the crisis that has been shaking some of its biggest players for several years. But this century old industry is also a field for experimentation and technological innovation – a field where the very culture of innovation is undergoing a dramatic, exciting change.
Taking a discovery and crafting something that changes technology and society for the better is only possible as a product of constant work and investment, writes IBM's (How Does a Researcher’s Idea Become an Innovation?
Social media has not only been utilized for engaging customers and enhancing brand images of companies but also for generating input from end users especially in the business to consumer category.This study explored social media platforms that...
Innovation is the result of constant information exchanges between technology, the markets, an innovation team, as well as other departments of the firm. How can we speed up these exchanges within big companies? Nicolas Bry (Orange – Innovation Marketing Group) suggests creating small dedicated structures led by innovation professionals with specific management methods. Then the question becomes: how to insert their work into group strategies?
Try as you may, innovation can never be reduced to a mere good idea. Innovation is a process, which is played chiefly in the way those who are to implement it can successfully make novelty theirs. Quite often management tends to overlook this process of appropriation, or to consider it only in terms of hindrances and obstacles. How, on the contrary, can the internal resources of organizations be enhanced and mobilized? The answer is straightforward: by developing a culture of cooperation, which allows for some degree of transgression… and also makes way for emotion.
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