Where and When does Big Make Sense? | Innovation & Institutions, Will it Blend? | Scoop.it

"An insider's view of the advance readers' edition of The End of Big: How the Internet Makes David the New Goliath by the super-smart Nicco Mele."

The book releases here in the U.S. on April 23, 2013. 


We are all struggling to figure out which big institutions make sense....And ...which are best torn down.


....While there are many exciting aspects of the end of big, ...there are also threats.   ....The rise of fringe groups such as the Tea Party and WikiLeaks are a result of the end of big because the Web rewards extremist views.


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Without the Washington Post, would Woodward and Bernstein have emerged independently?

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In journalism, if we no longer have big news gathering organizations, who is going to fund the big investigative story?


Without the Washington Post, would Woodward and Bernstein have emerged independently? Without the Watergate Scandal how would history have differed? These are questions worth asking.


The End of Big was not self-published. Nicco talks a lot about micro publishing but went with a big publisher (St. Martin's Press) for his own book.


But at the same time, Nicco is running EchoDitto his own small business and he also has a small publishing operation (his blog).