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Innovation & Institutions, Will it Blend?
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Tina Brown and Björk, Sisters of Innovation - Get ready for the True Digital Natives.

Tina Brown and Björk, Sisters of Innovation - Get ready for the True Digital Natives. | Innovation & Institutions, Will it Blend? | Scoop.it

"Björk and Tina Brown have many differences but one common problem: They are watching the boat beneath them sink. Innovation is a strong option out of a death spiral."


The helpful piece by Mr. McCracken mirrors the blend of the real and virtual as Bob Johansen, futurist, covered so well in the middle keynote of the ACMP 2012 conference I attended in Las Vegas this past week.  (The Association of Change Management Professionals.)


Seeing babies interact with the iPad, then attempt to interact with magazines in the same way (it's broken), was one of the most compelling of Johansen's keynote elements and points about the real digital natives (less than 16 years of age.)  


  • I want to try the same experiment with babies near me, and expect the same result.


Bob Johansen's book is a compelling read, on the iPad it will be, for me.  Bob spoke on the topic:  Leaders Make the Future: Ten New Leadership Skills for an Uncertain Age


Excerpted from Grant McCracken's post today:


Björk and Tina Brown have many differences but one common problem: They are watching the boat beneath them sink. Their print and music industries are being disintermediated by the digital revolution. They are struggling to respond to the blue-ocean and white-space and black-swan disruption that besets us all.


Brown and Björk had enough altitude to glide to career's end.  [Their] experiments may not save them (or us). But they've given us cultural innovations of some interest. And daring.


Björk's Biophilia isn't just an album. It's an app. We open it to discover a jewel-like universe, a 3D model of galaxies in space. As we spin these, we discover hot spots. And when we investigate them, music begins to play. The music of the spheres has come unto the iPad.


Björk and Brown are forcing their way out of old models into promising new ground. 


Harvard Business Review blog author: Grant McCracken is a research affiliate at MIT and the author of Chief Culture Officer. His most recent book, Culturematic, is forthcoming this May from Harvard Business Review Press.


Photo credit: Bjork, by Vivi Gondek via Flickr

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Rescooped by Deb Nystrom, REVELN from Content Curation World
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Curation Strategy at IBM: Collaboration, Empowered Intranet Communication [Video]

Curation Strategy at IBM: Collaboration, Empowered Intranet Communication [Video] | Innovation & Institutions, Will it Blend? | Scoop.it

It's been said that IBM's geniuses collective will challenge Apple's 1 genius model.


This post features an interview with IBM's VP for digital strategy & devel. highlighting their change/leading trend practice on internal curation.

 

I'm sharing Robin Good's ScoopIt  (curation commentator, blogger) geared for trend spotters, intranet managers and content strategists.

 

Mark Ragan interviews Ben Edwards, Vice-President for Digital Strategy and Development at IBM on  the changing landscape for corporate intranets.

 

What caught my attention:

 

- Effective internal collaboration within the company can bring to the development of new commercial products and services.

 

- Institutional and internally-produced professional content is declining and it is giving way to lots of new employee-generated content. 

 

- The company must be outward looking and play a role in suggesting what employee must be attention to.

 

- Curation is an effective approach to manage and extract greater value from such growing amount of content.

- Curation is about providing a trusted source that can  pick, select, suggest and "frame" what needs to be attention to. What is of value. 

 

- Curation is about being a subject matter expert on a specific "vertical" area of interest - and this is something a company may want to look into both for "external" and "internal" communications

 

- Companies like IBM are now enabling the "experts" within the company to communicate more and better. 

 

- The trend is toward cultivating more internal collaboration, and to enable our people to be great communicators who can create extra value out there

 

Insightful. 8/10

 

See the 9 min video interview here: http://www.hrcommunication.com/Main/Articles/7388.aspx 


Via Robin Good
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