Innovation & Institutions, Will it Blend?
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Innovation & Institutions, Will it Blend?
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The Myth of Crowdfunding (or The Crowdfunding Hydra)

The Myth of Crowdfunding (or The Crowdfunding Hydra) | Innovation & Institutions, Will it Blend? | Scoop.it

Judy offers an experienced note of caution against over reliance on any single element in such a critical area of your organization’s mission as its fundraising. After all, quite often if your fundraising fails, so does your mission.Sometimes it can feel like any problem we face today can be ‘solved’ by throwing the internet at it.

Deb Nystrom, REVELN's insight:

Judy identifies aspects of the "bright and shiny object" effect of crowd-(insert the blank) - sourcing, funding, guessing, contributing, conversing.  Like the beasts in cave-paintings of old, the first blog posts, one can be nourished or devoured by the such objects of our attention.  ~  Deb

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4 Innovation Tools To Help Your Business Tap The Wisdom Of The Crowd

4 Innovation Tools To Help Your Business Tap The Wisdom Of The Crowd | Innovation & Institutions, Will it Blend? | Scoop.it

Try tapping into the brainpower of your customers or partners, and see what ideas arise. Collective wisdom is one of the great beauties of the Internet.

 

Summary:  Four useful tools for building your own “innovation community,” wherever they may be.

 

Bulbstorm - Its innovation tools are closely tied in with social media, making it a good fit for any small business that’s active in the social media space.  You can post your own ideas (“bulbs”) and get feedback, or reach out to innovators in your industry to get their ideas.  Basic access to Bulbstorm is free and you can create micro-communities for your employees, customers or other partners to collaborate securely with private-group settings and idea-sharing controls that protect your confidentiality and intellectual property.

 

Big Idea Group - uses its existing innovation community, the Insight Club, to come up with insights on the issues facing your business. The group can help you identify problems with existing products, services or programs; pinpoint innovation opportunities; and evaluate and refine proposed innovations.  Once you’ve finally got the big idea, Big offers a Rapid Review program that lets you get consumers’ opinions on a new concept or product in just a few days.

 

Rightnow - offers a wide range of business services focused on the customer experience, enables you to create your own online innovation community to involve your customers in coming up with ideas for your business. The service takes advantage of the fact that your customers are increasingly knowledgeable about products and services and increasingly picky about what they want—so if you’re developing new products or services, why not go straight to the source to get ideas?

 

Chaordix - handles crowdsourcing of ideas from start to finish, including developing a crowdsourcing plan, recruiting your crowd, moderating the process and providing technology that enables collaboration and innovation. Crowds can be used to help your business with everything from idea creation to problem-solving and product testing

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Deb Nystrom, REVELN's insight:

Stay tuned.  I'll be updating this post for 2014 soon.  ~  D

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5 Examples of Companies Innovating with Crowdsourcing

5 Examples of Companies Innovating with Crowdsourcing | Innovation & Institutions, Will it Blend? | Scoop.it

"The rapid exchange of data needed to maintain competitiveness demands access to multiple, fluid sources of information.  Crowdsourcing helps this happen."

        

Excerpts, 3 examples:
    

Anheuser-Busch (AB)– The world’s leading brewer, ...sought customer input to develop a brand more attuned to craft-beer tastes. Development of Black Crown, a golden amber lager, combined a competition between company-brewmasters with consumer suggestions and tastings; this project had more than 25,000 consumer-collaborators.


Coca-Cola– Coke now uses a more open business model, assuming an increasingly prominent position in corporate crowdsourcing. Its open-sourced “Shaping a Better Future” challenge asks entrepreneurs to create improvement-ventures for the project-hubs of youth employment, education, environment and health.

ucts more effectively, once again tying social media to co-creation.  


Unilever– Despite its globally-recognized and respected research staff and facilities, Unilever understands the value of collaboration with innovative partners from outside the firm. It seeks external contributions from anyone with useful input into such diverse project challenges as storing renewable energy, fighting viruses, reducing the quantity of sodium in food, creating cleaning-products that pollute less.


Click the title to see the full list of 5.


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Deb Nystrom, REVELN's insight:

Here are some current, corporate examples of crowdsourcing, which is also finding its way to government and non-profits as well.   Some say that anything corporate, or having top-down management of the project or guidance from an external organisation for solely commercial constructs is not crowdsourcing.

Regardless, now that complex, adaptive systems has arrived as a part of the conversation, along with terms like  M4IS2  (Multinational, Multiagency, Multidisciplinary, Multidomain Information-Sharing and Sense-Making)  - crowdsourcing will have a chance to prove if it is a sign of our times, including concepts of creative destruction and reinvention. ~ D

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Deb Nystrom, REVELN's curator insight, February 26, 2014 3:12 PM

Here are some current, corporate examples of crowdsourcing, which is also finding its way to government and non-profits as well.   Some say that anything corporate, or having top-down management of the project or guidance from an external organisation for solely commercial constructs is not crowdsourcing.

Regardless, now that complex, adaptive systems has arrived as a part of the conversation, along with terms like  M4IS2  (Multinational, Multiagency, Multidisciplinary, Multidomain Information-Sharing and Sense-Making)  - crowdsourcing will have a chance to prove if it is a sign of our times, including concepts of creative destruction and reinvention. ~ D