TransMedia Digital Tipping Point for Small Business Owners.. NOW. | Innovation & Change | Scoop.it

The internet, was supposedly a passing fad in the very early nineties, and how wrong were those who let the opportunities it presented, pass them by due to their head in the sand attitude.

 

This time around, far too many small business owners are adopting the same attitude to the tsunami of change, that the digital age and social media in particular, is delivering in a far less time frame, than the take off point of the internet for business use.

 

This excellent article suggests strongly, that the time to get involved is right now, as the tipping point from fad to mainstream business tool has now arrived, and those who fail to get on board will pay a high price for missing the boat.


Via Daniel Watson