"Today’s college students arrive on campus with an average of seven devices. Eighty percent of these students will carry and use a mobile phone during every waking hour of the day. So, how do you navigate all of this screen mayhem to reach students where they are…eyes to the screen? That’s the challenge we’re addressing at Campus Quad. Working with both top mobile engagement industry leaders and trailblazing innovators in higher education, we’re defining a framework for mobile engagement that is based on communication channels that capture students in their “always connected” environment, in real-time."
Via John Evans