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Why some thrive and others wither under stress

Why some thrive and others wither under stress | Infusionsoft | Scoop.it
Scientists look at the personality traits that contribute to resiliency, a quality that can be learned.

Via Blair Kettle, John Michel
Christian Burris's insight:

Good article for #smallbiz owners and #entrepreneurs.  As a #smallbiz owner, I have certainly seen my fair share of stress.

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John Michel's curator insight, May 11, 2014 2:55 PM

Great info about how we can position ourselves to flourish and thrive...regardless of our circumstances. 

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Rescooped by Christian Burris from The Second Mile
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Why some thrive and others wither under stress

Why some thrive and others wither under stress | Infusionsoft | Scoop.it
Scientists look at the personality traits that contribute to resiliency, a quality that can be learned.

Via Blair Kettle, John Michel
Christian Burris's insight:

Good article for #smallbiz owners and #entrepreneurs.  As a #smallbiz owner, I have certainly seen my fair share of stress.

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John Michel's curator insight, May 11, 2014 2:55 PM

Great info about how we can position ourselves to flourish and thrive...regardless of our circumstances. 

Rescooped by Christian Burris from Digital-News on Scoop.it today
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Simple Techniques to Write Copy That Converts Online

Simple Techniques to Write Copy That Converts Online | Infusionsoft | Scoop.it
You don't need to be a professional copywriter to write great content that sells. Here are six tips to get started.


Via Thomas Faltin
Christian Burris's insight:

Great article.  Especially for a guy like me who stinks at writing.

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Rescooped by Christian Burris from Facebook Marketing All News
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The Key Secret to Facebook Marketing

The Key Secret to Facebook Marketing | Infusionsoft | Scoop.it

Facebook marketing strategy


Via Giuseppe Medori
Christian Burris's insight:

Good information for those who are considering doing more with Facebook Marketing.  I know I am headed in that direction myself.

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Rescooped by Christian Burris from The MarTech Digest
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Why You Need Marketing Automation Software - crmsearch

Here’s how marketing automation software can deliver more and better leads to the sales force and show impressive marketing ROI.


Key excerpt...


From a lead gen perspective, marketing is charged to bring segmentation, highly tested messaging, relevant and personalized content, and scale to demand generation campaigns in order to acquire the volume and quality of leads needed to achieve revenue objectives. But this is a tall order, and when the leads buying intent is unknown or sales harps for more leads, marketers too often throw all the leads over the fence which in turn incurs several ramifications.

  • Good leads fall between the cracks when marketers also include unqualified leads in their lead distributions to sales. It’s an age old problem that both sacrifices the goods leads and grows the cultural divide between sales and marketing.
  • Sales productivity falls when sales people become lead qualifiers rather than lead verifiers. Sales productivity falls even further if sales people are forced to become their own marketing shops.
  • The cost per lead rises dramatically when sales people acquire their own leads one at a time, as opposed to marketing applying repeatable processes and scale to acquire leads in bulk.
  • Leads acquired outside of marketing don’t benefit from nurture campaigns and other marketing programs, and have a much higher propensity to languish and be lost.


Via marketingIO
Christian Burris's insight:

Great article on Marketing automation software.  There is a reason why so many companies both big and small are making the investment to implement marketing automation software.  It really can make a huge difference in your business.

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marketingIO's curator insight, April 12, 2013 7:10 AM

Easy article for those thinking about marketing automation. Provides a simple case to defend the adoption of a MAP.


  • See the article at www.crmsearch.com
  • Receive a daily summary of The Marketing Automation Alert directly to your inbox. Subscribe here (your privacy is protected).
  • If you like this scoop, PLEASE share by using the links below.
  • iNeoMarketing merges marketing automation with content marketing for a powerful lead management solution, configured and managed by our knowledgeable, experienced staff.  Contact us.
Rescooped by Christian Burris from ygVA Infusionsoft
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Infusionsoft Named One of the Most Popular Marketing Automation ...

Infusionsoft Named One of the Most Popular Marketing Automation ... | Infusionsoft | Scoop.it
Capterra, a leading business software directory for buyers, recently named Infusionsoft as one of the most popular marketing automation solutions available today. In an infographic they released, they considered the number ...


Via your green VA
Christian Burris's insight:

As a small business owner and Infusionsoft user myself, I would have to agree

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Rescooped by Christian Burris from veille CRM
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Traditional CRM vs Social CRM [Infographic]

Traditional CRM vs Social CRM [Infographic] | Infusionsoft | Scoop.it

What’s the difference between traditional CRM and social CRM? This is often the first question in the long and tricky process of “socialization” that many large organisations are currently experiencing.


Having listened to experts from American Airlines, IBM, VistaPrint, Peugeot, Everything Everywhere, British Gas, Expedia, Spotify and many more brands explaining their approaches to social CRM at recent Our Social Times conferences – I think we’ve got a pretty clear vision of how organisations should approach social customer engagement and the management, tools and processes they need to set in place around it.


With this in mind, we thought we’d publish an infographic to set out the key points of differentiation between traditional and social CRM. We hope it’s useful.


Via Sandrine User
Christian Burris's insight:

Great Infographic on CRM's.  I actually use both a traditional CRM and a Social CRM. 

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markobauman's curator insight, December 27, 2012 5:23 PM

Odlična infografika, ki prikazuje razliko med CRM in social CRM.

maurage christophe's curator insight, January 18, 2013 11:58 AM

Social CRM

Rescooped by Christian Burris from Email Marketing Virtual Assistant
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Wakeup Call: Begin Your Emails with a Call to Action in Mind

Wakeup Call: Begin Your Emails with a Call to Action in Mind | Infusionsoft | Scoop.it
Every email has a goal and 99 out of a hundred times that involves the subscriber taking an action. So the call to action is one of the most important parts of any email. But what if you can’t find them?


Via Meg Appleby, Denise Aday
Christian Burris's insight:

Very good reminder.  Make the "Call To Action" very obvious and clear.  Good article about that.  Especially when it comes to email marketing.

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Denise Aday's curator insight, April 22, 2014 2:46 PM

Even if you swear the piece is strictly informative, you must have an action in mind for the reader to take. (Share? Comment?) If not, why send it in the first place?

 

So be sure to think this through and make it clear and easy.

Rescooped by Christian Burris from SMB Success
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10 Golden Rules for Email Blasts | ThriveHive

10 Golden Rules for Email Blasts | ThriveHive | Infusionsoft | Scoop.it
Email blasts can be great for small businesses when used properly - are you following these 10 golden rules? (Do your email blasts work?


Via BirdEye
Christian Burris's insight:

Read this article before you do your next email blast.  Great items to keep in mind.  Email blast can have negative consequences if you break certain rules.  You do not want to be known as a spammer.

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Rescooped by Christian Burris from Digital Industry
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Why You Need a CRM | Reputation Capital: Premium Content for B2B Inbound Marketing

Why You Need a CRM | Reputation Capital: Premium Content for B2B Inbound Marketing | Infusionsoft | Scoop.it
Here are five reasons why you need a CRM to help your company organize its sales process, track customers and stay on a path toward growth.


Via Lionel Poulet
Christian Burris's insight:

Totally agree.  If you are running a business with out using some sort of TRUE #CRM, I guarantee you things are slipping through the cracks. 


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What You Can Do With Infusionsoft Mobile (#escapethedesk)

What You Can Do With Infusionsoft Mobile (#escapethedesk) | Infusionsoft | Scoop.it
I was super excited this morning with the release of Infusionsoft Mobile and wanted to walk you through a few of it's highlights. Infusionsoft Mobile is.

Christian Burris's insight:

Infusionsoft going mobile.  What an exciting time to be a #infusionsoft user...

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