Gran paso para la Internet semántica se da hoy con la presentación de Knowledge Graph, presentado por Google en este vídeo hoy mismo: Este gráfico... Via juandoming, Jaume Samarra 
This is a cross-post from Altimeter Group Researcher Jaimy Szymanski. I excerpted from the article:
"Curation is taking over the digital content scene. With related applications and platforms multiplying, the act of collecting and sharing content has become second nature for most of us.
When talking data it’s far simpler to look at all the content out there and curate, rather than analyze the gaps and create new, original content to fill them.
But, upon taking a closer look behind the why of curation, the researcher found potential value pulling some data from Trendstream.
***Motivations Behind Content Curation and Sharing: 1) Motivations behind curation are positive: to share a good experience, to help consumer pick out good product and to encourage company improvement.
2) Millennials share content focused on “self.” As generations get older, secondary motivation shifts to a bigger picture though, to helping consumers. Add to that the fact that many have grown up recognizing technology as a platform for both utility and self-expression or promotion.
3) Fostering expertise is among lowest motivations. I predict that curated content will increasingly be more accepted as “original” content over time, as long as it contains some unique insight or alteration.
***Where Curation Opportunities Lie: Curation will prove to be a very positive trend for marketers who are looking to affect their audience via way of content marketing. It’s quite possible that content curators will also begin to be recognized as influencers in their respective industries, and organizations will treat them as such.
I’ll end with a few final thoughts: 1) The amount of content curated will rise and fall in cycles, as shared content depends on original content creation to survive.
Read full article here: Via Giuseppe Mauriello 
Susan McKittrick, an analyst with Patricia Seybold Group, wrote in this her article:
"We hear a lot about content curation these days. Some call it a top trend for 2012 and a must-see new technology for marketers.
A content curator assembles a quality collection of third-party and original content that is of keen interest to a particular audience, selects the best content for presentation, adds commentary valuable to the audience and publishes to the audience’s preferred channels. Content curation tools use technology to facilitate these steps.
Marketers use content curation to establish a reputation as a trusted resource in a particular area, to build an audience (that eventually buys) above the funnel, and to foster interaction with a community of people who share specific interests.
You will find a good example of content curation in action at www.cmo.com. Curators of this website draw on top quality content created by others combined with their own original content to present.
An enterprise content curation tool will: - Help you find the best content;
- CIThread - http://www.cithread.com
read full original article http://j.mp/A3lI0R Via Giuseppe Mauriello 
Curation can be done well, and it can be done poorly. Generally, when it’s done well, someone with a unique slant on a topic selects content of particular value and spends time putting that content in perspective. It feels insightful, and valuable.
At its most basic, it’s when you find a hidden gem of interesting content on a specific topic for a certain person, and you send it to them, with a note.
Ryan Skinner gives his six key recommendations:
1) As narrow as possible: If you’re one guy with one hour a week, you can’t curate a good newsletter about cloud technology. The less resources you have at your disposal, the narrower should be your topic, your focus and your audience.
2) More than a link: This is the era of frictionless sharing, goddammit. Friction is a demonstration of care. Anyone can send a link. If you’re going to curate and share, add something. Some insight. Commentary. But no more than necessary.
3) Slap asses: If you’re going to curate someone’s content, you owe it to yourself and to them to be open about it. Preferably, it’s someone you follow and share comments with. And be sure to give them credit.
4) Give away the reins: To whatever extent possible, allow the people you’re curating for, to influence contents in the future. The likes of Reddit have made this idea their raison d’etre. There’s a reason for that.
5) Keep it 50/50: For every time you curate one story, you should create and publish another. That means your email newsletter would be 50% own content and 50% others’ content.
6) If you doubt, don’t: We’re all overloaded with content. If you have even a moment’s doubt about sharing a piece of content, don’t do it. Better to wait for the right one than more or less spam someone.
Read the full article: http://www.velocitypartners.co.uk/2012/01/18/get-to-terms-with-content-curation-pros-and-cons-and-6-principles/
[Originally scooped and curated by Robin Good - further editing by Giuseppe Mauriello] Via Robin Good, Giuseppe Mauriello 
Social media offers some great opportunities for learning in the classroom, bringing together the ability to collaborate, access worldwide resources, and find new and interesting ways to communicate in one easily accessible place. ... Via Susan Bainbridge 
Curated from the original article by Robin Good:
"Managing information overload requires tools that deliver “awareness” of topics and filter out irrelevant information will become indispensable.
The challenge is do to so without loosing the ability to make unexpected discoveries.
Content discovery engines provide several advantages over other tools.
These are:
1) Follow topics, not people: ...Content discovery engines help manage information overload because they are focused on topics, rather than people.
2) Go directly to the Source and avoid distractions: ...Social networks and publishing platforms are not a good place for information professionals to be productive. Such platforms want users to stay on their sites as long as possible.
3) Monitor one channel instead of twenty-five: The focus on specific topics that characterizes discovery engines allows users to stay informed in one single place.
[Read full article http://j.mp/sYWbi4] Via Robin Good, Giuseppe Mauriello 
Students without the skills to use digital tools risk suffering an inferior learning process at best, and being left completely behind at worst, says JISC's Sarah Knight (Digital literacy can boost employability and improve student experience Special Issue on Technology Enhanced Information Retrieval and Processing for Online Learning http://t.co/6DlFvaW2... The socially powered web is exploding, and is the new baseline for all our internet and technology empowered interactions. Via Antonino Militello 
College admission should not be the ultimate goal of education reform. 
Small businesses must have a basic web literacy. Here are our suggestions. 
The Literacy Coalition of Central Texas (LCCT) is a non-profit, community based organization promoting literacy in Central Texas. With monthly contributing articles from every LCCT employee, REACH, TEACH, UNITE is a ... 
I think this is true from K-College!! A recent survey of faculty handouts for research assignments found that most of the handouts provided details for length, citation guide style and how to get assistance from the faculty member. Via Susan Bainbridge |
Excerpted from the article:
"In today’s media-saturated world, consumers are bombarded by content in multiple channels throughout the day. Technology has spawned a profusion of publishing platforms, while it has enabled any individual to become an active publisher or aggregator.
Unlike the past, consumers today can no longer rely on a few trusted editorial sources to filter the noise and deliver the most important news and information. Instead, consumers must make sense of the vast amount of information that reaches them daily and constantly make decisions about what to take seriously and what to ignore.
Increasingly, they are turning to Social Curation -- the recommendations of others in their social networks -- to identify the most relevant and valuable content.
Perhaps more interesting than the specific social channels is the emergence of socially integrated communications.
Communications in the socially driven world has two significant implications for publishers and marketers: 1. Content will be judged less on its own terms and more by who recommends it and how it has arrived 2. Since recommendations vastly outperform media for driving content consumption, some of the attention (and dollars) that marketers traditionally dedicated to media must be refocused on driving adoption and recommendation in the social milieu.
A social recommendation is a form of personal endorsement, establishing a credible, trusted relationship with your audience is essential. While there are no tricks or shortcuts, there are best practices.
1) Be Honest... 2) Engage... 3) Provide Value... 4) Make things easy...
Engaging social curation can positively increase the reach, relevancy and credibility of your brand. But social engagement is a multichannel dialogue that requires vigilance and timely responses to user comments and questions.
Read the full article here: http://j.mp/Jl7kfx
Via Giuseppe Mauriello 
Once you determine what kind of content your audience wants, you need to focus on presentation and delivery. Here's how organizing your content into three levels can make better content planning an understandable and achievable goal.
We’ve found four main objectives for using a content strategy to create value for your company:
1) Make yourself known as an expert in your sector. Relevant and strong content reinforces your company’s positioning. Show that you follow the trends, read interesting articles, and launch innovative campaigns. Content marketing is not just about content creation but also well-executed curation. By sharing useful articles on topics that are relevant to your industry, you show the world that you are up to speed on the latest insight.
2) Maintain a positive relationship with your customers. Sharing your content regularly will keep your clients and consumers in continuous touch with your brand. It’s best not to bother them with offers or discounts, but rather to offer them something that will add value.
3) Get new customers. If the content you share with existing customers and fans is strong enough, they will share it with their friends and business contacts.
4) Increase your reach on social media platforms.
The world is swamped with information, so it is extremely important to make the content you offer relevant to your intended audience. To start, think about what topics your company can offer unique content in. Secondly, investigate the market’s needs. Find out what topics your target group is looking for more information on.
Once you have combined the internal (level of uniqueness) and external (what people are looking for) dimensions for your content efforts, you will find that most of your ideas fall into four categories:
1) Focus topics: These are topics on which the market is looking for information, but competitors are not offering satisfactory solutions.
2) Competitive topics...
3) Niche topics: These are topics that may interest fewer people, but that your company has a unique perspective on. Even if some of your content is only relevant to a smaller group of customers, if you have a unique story to tell it’s worthwhile to cover these topics to help foster trust.
4) Topics to avoid...
After determining your topics, the next step is to effectively plan the specific types of content you will create. When doing this, your ideas can be divided into three levels: - content updates... - content projects... - content campaigns...
[read full article http://j.mp/yKHckg] Via Giuseppe Mauriello 
Below are some of the expected trends this year about Content Marketing.
- Crowdsourcing for Content Creation: It became a valid business model to tap into people's willingness to create content for free or for low pay in return for online exposure. Now, companies of all sizes are eager to try such crowdsourcing to generate content.
- Content Curation, Aggregation and Syndication: Content curation also will be hot in 2012, but content aggregation and online syndication are losing some heat with the release of the Google Panda Farmer algorithm changes last year. Unlike aggregation and syndication that simply republish links or content, human beings select what they consider the best content in their areas of expertise, share links to the original content and add their own commentary. It's such added value, along with convenience, that is giving content curation momentum.
- Brands as Media: More companies are beginning to understand that social media sites and tools aren't the place for their usual marketing pitches. Instead, companies realize they need to think like publishers, not marketers, to connect their brands with online audiences.
- Content Marketing Integration: Silo marketing is out in 2012, and complete marketing integration is in. There has never been a more pivotal year for companies to take off their blinders and fully mesh all aspects of their marketing--online and offline, traditional and social.
Curated by Giuseppe Mauriello [read full article http://j.mp/zpZ5k4] Via Giuseppe Mauriello 
This is an interesting article by Byron White, Founder of ideaLaunch. I excerpted from it:
We’ve all heard the expression Content is King. After all, content is the fuel behind the social media revolution currently sweeping the Web. Close examination of the art world, however, offers a solid case that curation, not content, may in fact be the ruler online.
When it comes to content marketing, developing a content strategy for your company starts by curating your existing content assets, along with researching the assets of the competition.
Through the content curation process, you learn how much content you need, how frequently you need to publish it and which channels of distribution (social especially) are required to capture organic market share. The skill and savvy of a Content Strategist is equally as important as your Director of Marketing these days. Getting the right content to the right prospects at the right time is the key to content marketing success.
Who will win the content curation war of the web? The race to transform to high-quality publishing is officially on. It’s time to gather ideas, develop stories and publish quality content that keeps readers (and customers) coming back for more.
But in the end, it’s not content that’s king. Instead, it’s the impact that the content has on us long after we pass it by. Great content is hard to create, curate, optimize and distribute. But when it all comes to together, it is THE catalyst that makes your business better. And better than that.
Curated by Giuseppe Mauriello [read full article http://j.mp/sPZqzu] Via Giuseppe Mauriello 
When grappling with the concept of learning I often talk about the importance of reflection. However, another key concept is asynchronicity (I'm not entirely sure that's a word). I've reflected on this previously within Asynchronous = Time and ... 
'MITx' will offer courses online and make online learning tools freely available. 
Are you creating student-centered, web-based, interactive and eye-catching lessons for your students? Keep reading to find out how you (Computer Literacy--> 12 Days of Replays: Wixify Your WebQuests! 
Pensar en red: las redes sociales en educación | DiegoLeal.org: reAprender. 12 dic. Via Scoop.it – E-Learning-Inclusivo Presentación de Diego Leal sobre redes sociales en la educación… Via reaprender.org ... Karl Kingsley, Gillian M Galbraith, Matthew Herring, Eva Stowers, Tanis Stewart, Karla V Kingsley (2011) Why not just Google it? An assessment of information literacy skills in a biomedical science curriculum, BMC Medical ... 
The recently updated November issue of the Weally Wonderful Websites V7.0 document has filled out to 76 x A4 pages of web sites, resources and links to a number... |
