It’s no secret that social media is an important part of your job search. But how important is it? This infographic from OnlineDegrees.com (Job Seekers: Get Social Now!
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Help Traduzioni's curator insight,
May 18, 12:23 PM
Search engine optimization has not been dependent on a minimal number of factors for a long time now, such as number of times a keyword appeared on a page, and it continues to become a more complex web of on and off-page factors every month. One of the more recent factors that has had an impact on search ranking is social media.
Kaye Blum's curator insight,
May 19, 8:19 AM
Interesting to see the rise of social media's impact on SEO...
Greg Mudd's comment,
May 19, 4:42 PM
Aside from the impact that social media has on SEO, the fact is, if you develop a good following you can drive traffic to your website which is the end goal of SEO
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Maria Persson's curator insight,
May 16, 1:01 AM
Look closely...where do your tweets go in your 'professional circles'?
EmbroidMe New Lenox's curator insight,
May 16, 9:34 AM
Amazing how information sharing has changed in such a short amount of time with Twitter. Delete the scoop?
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Mr Branson's curator insight,
May 7, 7:40 AM
Google search is 'changing' but Google will GROW with video and search content is moving from written content to video advertising content from websites, blogs to every platform over this and the next century. http://www.infogurushop.com/a-z-business-video-directory-links/ the world of business, advertising and web will again transform and potentially eradicate traditional offline business practices as most of us know it as video takes center stage worldwide.
Joe Wise's curator insight,
May 13, 9:15 PM
Need an SEO guru to verify or dismantle this argument... anyone? Delete the scoop?
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Martin (Marty) Smith's curator insight,
May 19, 2:31 PM
53% of Social Media is about Tech, Travel and Food (sounds like a Talking Heads song :). Delete the scoop?
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Sue Myburgh's comment,
May 13, 10:09 PM
None of these take into account time zone changes. For example, I live in Australia and deal with Africa, Europe and the US. Just sayin'.
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Ally Greer's curator insight,
May 8, 9:17 PM
There are so many ways to create, distribute, and repurpose content. Thanks Genevieve Lachance for including Scoop.it in this awesome infographic!
@hectorarturo's comment,
May 11, 2:19 PM
I don´t think you need a blog, I think is good to have a blog. The important thing is not the blog itself, the important thing is the message you want to give using it; the, you can give the message using the blog, but, you can give the same message directly, using social networks and plain text messages (without links). Many customers don´t want click, want the message.
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Enoxh's comment,
May 9, 4:12 PM
A media plan is just as important as a business plan! I'm always surprised how many businesses operate without a written business plan, same for media, it makes a huge difference!
Shiv Batta's comment,
May 9, 10:47 PM
It has become clear that social media is turning into quite the process. It’s becoming more and more important, so many different tools and advice columns keep popping up to help businesses and individuals stay organized and successful when it comes to this newer marketing effort. This has caused many companies to create a full-time social media position for experts to help manage the many social accounts, follow analytics, get creative with engagement, etc. It takes a lot of time and effort, but the payoff is only increasing as social involvement increase.
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MizWalidah's curator insight,
May 2, 3:55 AM
There aren't many band blogs as it can be too time consuming strays away from actually making music. So SEO really comes into play when a band is finding it difficult to be found on Google maybe because their name is to similar to a person, place or thing that is more popular but may or may not have anything to do with music, much less your band. My band still suffers from this situation. The band's name is St.Lô which is also the name of a small town in France. this small town also shares some serious history during WWII. And then of course there is St.Louis.
SEO became apart of our blogging and social media gameplan. We use a highend paid Tumblr template for our website and then also have Facebook and Twitter accounts. Rule #6 in the SEO suggestions above, utilization of the Long Tail helped a great deal. We had to differentiate our name from the towns with keyword that we did not have in common. We had to think about how would be search for ouside of the obvious simple search. Also where we couldn't write lengthy articles about everything we did, we instead updated our facebook and blog regularly, if not daily. Because the blog and the facebook/twitter pages are linked the cross referrencing and the amount of times in which people have shared the band with has prevailed. Frequency over volume at the end of the day won out!! NOw when you search for St.Lô Music we rise to the top over WWII history. We still have yet to rise to the top if someone simly types in St.Lo but we are steadily rising to the top and are atleast on the first page of the google search.
SEO matters for band blogs as they do for business. You want to always be the first choice when someone searches for your band. Continually optimizing your meta keywords and tags to better fit the culture of your band will help you stand out from all that may be similar.
Martin (Marty) Smith's comment,
May 2, 12:52 PM
Great comment MizWalidah. I wold modify one point. Instead of "continually optimizing your meta keywords and tags" I would find ways to ping in fresh content such as User Generated Content from reviews or comments. Once a website I've SEOed is inside of Google's algorithm changing meta values that matter (mostly the page's title) can HURT SEO. I change titles VERY VERY carefully since the first rule of SEO is DO NO DAMAGE. The QDF (Quality Deserves Freshness) movement post Panda and Penguin LOVES it when a page pings, so I love the 1% of visitors who are willing to comment, review or otherwise contribute User Generated Content.
I DON'T play with meta nearly as much as you imply since to do so can look SPAMMY and cause real harm. The most important idea is creating content other people want to share. This is why I love GAMES and CONTESTS especially for bands. High engagement content such as Contests and Games can help with SEO and they can help create a distinct brand all bands need. Appreciate your enthusiasm, but be careful about meta (especially title) changes. Marty
Coralie D.'s curator insight,
May 3, 4:32 AM
Infographie sympa sur la rédaction SEO... A lire et relire, c'est toujours utile ! ;) Delete the scoop?
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's comment, May 3, 3:53 AM
wahou amazing!
themezoom 's comment,
May 3, 6:16 AM
Other related things on their way. Think HTML5 with Pbshbhb built right in as a standard, not an option: https://code.google.com/p/pubsubhubbub/
Martin Debattista's curator insight,
May 5, 7:55 AM
Who needs RSS when you can Scoop.it (and others)? Will RSS fall victim to the law of the supply and demand? Delete the scoop?
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