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Do You Know How Social Currency Influences Behavior?

Do You Know How Social Currency Influences Behavior? | Influence vs manipulation | Scoop.it
Conversation Agent quotes on Influence from Valeria Maltoni It's the age of the connected customer and people are now comfortable using technology to share -- privately or in public.

 

Here are some highlights:

 

How social currency influences behavior

 

**Social influences include peer pressure and social exchange. The latter is stronger than an economic motive.

 

**Most human interactions consist of an exchange of value. From a psychological standpoint, actions like sharing signal desire for self expression, need for validation, and social status recognition, and also simply altruism and affinity with a group or cause.

 

**Both social influences are amplified in public settings.

 

Psychologist Robert Cialdini documented six principles of ethical persuasion:

 

**social proof

 

**authority

 

**affinity

 

**commitment

 

**consistency

 

**reciprocity

 

Selected by Jan Gordon covering "Curation, Social Business and Beyond"

 

Read full article, see slideshare, images here: [http://bit.ly/VySDuu]


Via janlgordon, Robin Martin
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Thomas Wooldridge's comment, April 19, 2013 7:17 AM
social Proof.. It is what we all seek

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Three Things Science Can Teach You About Negotiating

Three Things Science Can Teach You About Negotiating | Influence vs manipulation | Scoop.it

A dive into three studies of negotiation reveals how to navigate the delicate balance involved in getting what you want.


Via Bobby Dillard
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#Neuromarketing Web Design: 15 Ways to Connect With Visitors Brains

#Neuromarketing Web Design: 15 Ways to Connect With Visitors Brains | Influence vs manipulation | Scoop.it

Here is a list of 15 neuromarketing tactics that any website can use. Each is based on a specific bias. Most of these are simple, subtle, and very common if you know where to look. Every marketing website should be using at least a few of these tactics.


Via Neil Ferree, Ricard Lloria, NikolaosKourakos
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Neil Ferree's curator insight, January 17, 3:13 PM

1. Testimonials
2. Endorsements and the Halo Effect
3. Social Media Shares
4. Social Media Widgets
5. Trust Seals: Certifications
6. Number of Happy Customers
7. “Our Most Popular” Best-Seller
8. Studies and Statistics
9. “As Seen In” Press Mentions
10. Reviews
11. Plans and Pricing Pages
12. Limited Supply
13. Early Bird Registration, Countdown
14. Trial Periods, Free Samples
15. Colors and Action

Shirley Pittenger's curator insight, January 24, 9:16 AM
Neil Ferree's insight:

1. Testimonials
2. Endorsements and the Halo Effect
3. Social Media Shares
4. Social Media Widgets
5. Trust Seals: Certifications
6. Number of Happy Customers
7. “Our Most Popular” Best-Seller
8. Studies and Statistics
9. “As Seen In” Press Mentions
10. Reviews
11. Plans and Pricing Pages
12. Limited Supply
13. Early Bird Registration, Countdown
14. Trial Periods, Free Samples
15. Colors and Action

Nicolas AUGUSTIN's curator insight, March 4, 11:32 AM

15 usefull tools using neuromarketing tactics to make your website more efficient !

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The 8 Strengths of Humility

The 8 Strengths of Humility | Influence vs manipulation | Scoop.it
I asked G.J. Hart, when he was CEO of Texas Roadhouse, if he could spot emerging leaders. He didn’t rule out talent, education, or leadership presence, but he replied, “I can usually tell if they h...

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The Iceberg That Sinks Organizational Change

The Iceberg That Sinks Organizational Change | Influence vs manipulation | Scoop.it

Some aspects of organizational culture are visible on the surface, like the tip of an iceberg, while others are implicit and submerged within the organization. Because these ingrained assumptions are tacit and below the surface, they are not easy to see or deal with, although they affect everything the organization does.


Via Vicki Kossoff @ The Learning Factor, NikolaosKourakos
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AnnC's curator insight, February 15, 7:19 PM

We need to discover the hidden variables that affect the change process in order to fully understand the task before us.

Roselyne Lecuyer's curator insight, February 16, 6:01 AM

Interesting iceberg representation of organisation culture

Expressworks International's curator insight, March 16, 5:26 PM

At an industry conference this week attendees agreed that one of the issues that concerns them most is culture. This is not a surprising outcome since the industry has seen the entrance of many other competitors and a disruption to business as usual. 

 

Using the iceberg model we can illustrate why complex change like cultural transformation is so difficult. There is widespread knowledge that this kind of endeavor takes time and a lot of resources.  Why?  Because the heavier lifting needs to be done “below water” to ensure that there is complete understanding of impacts/challenges that the new normal poses to shared assumptions, perceptions, values, beliefs, traditions and feelings. Then plans must be created and implemented to support the learning and adjustment required for the new norms, traditions and procedures that come with transformation. This is not a quick program because under water is where we deal with the emotional and sometimes “messy” side of an organization. A good change program anticipates and prepares for the journey of transformation using the whole iceberg.  Leveraging a good change partner is a common strategy that allows the organization to focus on the “above water” activities while the partner helps with the “under water” challenges.

 

If you’re thinking about culture change, know what you’re getting into and that there are no short cuts. However, if you’re dealing with disruption in your industry, and a strategy of improvements is no longer good enough, you may well want to ask yourself, “Can I afford not to undertake culture change to meet my business goals?”

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How To Stop Procrastinating: 4 New Steps Backed By Research

How To Stop Procrastinating: 4 New Steps Backed By Research | Influence vs manipulation | Scoop.it
Bestselling author Charles Duhigg explains the science-backed secrets that will teach you how to stop procrastinating.

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Jenny Ebermann's curator insight, January 4, 4:09 PM

Easier said than done ;-0

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15 Research Based Secrets to Bulletproof Willpower

15 Research Based Secrets to Bulletproof Willpower | Influence vs manipulation | Scoop.it

Need willpower right now? Clench your fists, cross your arms, tense your muscles, and stand up straight. (Improving your posture can improve your self control.)…


Via Bobby Dillard
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Behavior Multipliers: Four Factors That Can Lead to Success - Lifehacker

Behavior Multipliers: Four Factors That Can Lead to Success - Lifehacker | Influence vs manipulation | Scoop.it

Our constant quest to achieve more and work faster results is a trap. We get so obsessed with the goal that we forget to consider the factors that can help our hinder our success.


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John Michel's curator insight, December 27, 2014 10:30 PM

Our constant quest to achieve more and work faster results is a trap. We get so obsessed with the goal that we forget to consider the factors that can help our hinder our success. Here are four behavior multipliers that can help you along the way toward your goals.

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8 Classic storytelling techniques for engaging presentations

8 Classic storytelling techniques for engaging presentations | Influence vs manipulation | Scoop.it
A good public speaker takes their audience on a journey, leaving them feeling inspired and motivated. But structuring your speech to get your ideas across and keep your audience engaged all the way through is tricky. Try these eight storytelling techniques for a presentation that wows.

Via Kevin Watson
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Stephania Savva's curator insight, January 14, 1:28 AM

You might want to check out these tips for engaging presentations using storytelling techniques!

Josie Gibson's curator insight, February 23, 12:27 PM

A terrific article full of practical tips and inspiring examples.

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How to Sound More Powerful

How to Sound More Powerful | Influence vs manipulation | Scoop.it

Power has a sound, and feeling powerful actually changes a person’s voice.

That is one finding of a new study on speech and power from San Diego State University and Columbia Business School, recently published in the journal Psychological Science. The findings suggest that we know power when we hear it, and what’s more, we tend to alter our voices to seem more potent, says lead researcher Sei Jin Ko of San Diego State University.

Executives, political leaders and aspirants to power often employ voice coaching to sound commanding–Margaret Thatcher’s well-documented voice training is just one example. But much about voice and power is unintentional, says Ko. Depending on the situation and whether we are addressing a child, boss or friend, our voices subtly shift in pitch, loudness and tone, she adds.


Via Vicki Kossoff @ The Learning Factor
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Vicki Kossoff @ The Learning Factor's curator insight, December 7, 2014 4:25 PM

A recent study suggests that we know power when we hear it, and what’s more, we tend to alter our voices to seem more potent.

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How To Reduce Your Risk of Rejection

How To Reduce Your Risk of Rejection | Influence vs manipulation | Scoop.it

Rejection is the worst. It was painful when you were a child, and it doesn’t feel any better as an adult.

But there are ways to minimize your risk of rejection when asking for something you want, says Susan Krauss Whitbourne, PhD, a psychology professor at the University of Massachusetts Amherst.

In a recent article for Psychology Today, Whitbourne offers 10 tips to avoid rejection.


Via Vicki Kossoff @ The Learning Factor
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Vicki Kossoff @ The Learning Factor's curator insight, November 26, 2014 4:42 AM

Let's face it: asking for a favor or a raise is a nerve-wracking experience. Here's several ways to make it less stressful.

Emily Kapus's curator insight, December 1, 2014 11:43 AM

This pertains to applying for scholarships, colleges, and jobs.

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This Infographic Teaches You to How to Stop Negative Thoughts - SELF

This Infographic Teaches You to How to Stop Negative Thoughts - SELF | Influence vs manipulation | Scoop.it
The most uplifting infographic youll ever read. Bye, negative thoughts!

Via Luis Valdes, Ken Donaldson, David Hain
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David Hain's curator insight, November 18, 2014 12:44 PM

Great ideas to shrink your inner gremlins in one nice picture!

Anabell Hilarski's curator insight, November 18, 2014 3:13 PM

Awesome Infographic: Teaches You to How to Stop Negative Thoughts - SELF #Psychology #BePositive

Don Sturgill's curator insight, November 20, 2014 2:03 PM

The LIVE Method is simpler, but this is a step towards it.

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Rohn: The 4 Powerful Ways to Change a Bad Habit

Rohn: The 4 Powerful Ways to Change a Bad Habit | Influence vs manipulation | Scoop.it
No one understands as I do the inherent difficulty in changing old and persistent habits. But habits begin to change when we begin to change our perceptions.


Most of us don’t experience a cataclysmic transformation. No, for most of us change comes as an evolutionary process of almost imperceptible changes. We just keep nudging ourselves in the right direction, forming one or two better habits.


But what really makes us sit up and take notice? What really causes us to shed our old habits and take action?


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donhornsby's curator insight, November 4, 2014 11:44 AM

(From the article): The best definition for “resolve” I’ve ever heard came from a schoolgirl in Foster City, California. Many years ago, I was lecturing about success to a group of bright kids at a junior high school. I asked, “Who can tell me what ‘resolve’ means?” Several hands went up, and I did get some pretty good definitions. But the last was the best. A shy girl from the back of the room got up and said with quiet intensity, “I think resolve means promising yourself you will never give up.” That’s it! That’s the best definition I’ve ever heard: Promise yourself you’ll never give up.

David Hain's curator insight, November 14, 2014 11:25 AM

Reframe self-perceptions - very powerful!

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Want Results? Go For These Monsters of Influence + Storytelling

Amazing monsters of influence have a distinct set of qualities. This presentation showcases the skills you can expect to find in influential monsters. Don't be…

Via Karen Dietz
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Karen Dietz's curator insight, October 27, 2014 3:43 PM

Article Link: http://www.slideshare.net/barryjfeldman/monsters-of-influence-40606982 


Happy Halloween everyone! Just for fun, I found this timely SlideShare that identifies all the essential qualities for being influential.


Oh, and BTW -- they are also the qualities of fabulous storytelling.


Want to change the world? Then keep this list handy. And each quality is framed as a "Monster" for the holiday -- as in "these are monsters to embrace, because they will bring you results in monster proportions". And that's a good thing :))


Have fun!


This review was written by Karen Dietz for her curated content on business storytelling at www.scoop.it/t/just-story-it 

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Influence Not Hierarchy – The 21st Century Corporate Model

Influence Not Hierarchy – The 21st Century Corporate Model | Influence vs manipulation | Scoop.it
In the second part of his blog series on leadership lessons, Bernie Bulkin, author of Crash Course and former senior executive of BP, talks about how corporations need to rethink their organisation in the 21st Century

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How well do you recognize when something will "trigger" you in a negative way?

How well do you recognize when something will "trigger" you in a negative way? | Influence vs manipulation | Scoop.it
SmartPulse -- our weekly nonscientific reader poll in SmartBrief on Leadership -- tracks feedback from more than 190,000 business leaders. We run the poll

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8 Toxic Beliefs Most People Think Are Normal

8 Toxic Beliefs Most People Think Are Normal | Influence vs manipulation | Scoop.it

Practical Tips for Productive Living


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5 Ways Being Too Nice Can Hurt You

5 Ways Being Too Nice Can Hurt You | Influence vs manipulation | Scoop.it
Kindness is always in style, but being a pushover can hurt you in many different ways. Here's a list.

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4 Ways to Signal Power

4 Ways to Signal Power | Influence vs manipulation | Scoop.it
Here's how to master the unconscious cues that tell others you're a leader as soon as you walk into the room.

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How To Rewire Your Brain For Greater Happiness

How To Rewire Your Brain For Greater Happiness | Influence vs manipulation | Scoop.it

The bad news: Our brains are wired to be negative. The good news: Happiness doesn't mean you have to be naive, just think realistically.


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Is Your Organization a House of Cards? - People Development

Is Your Organization a House of Cards? - People Development | Influence vs manipulation | Scoop.it
If you consider Internal Politics as a risk or threat to your organization, how are you mitigating this risk? Do you have an action plan in place?

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7 Morning Rituals to Empower your day & Change your Life

7 Morning Rituals to Empower your day & Change your Life | Influence vs manipulation | Scoop.it
Learn 7 easy morning rituals that will change your life and boost your day's productivity and awesomeness.

Via Bryce Kramm
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5 Scientifically-Proven Ways to Boost Happiness

5 Scientifically-Proven Ways to Boost Happiness | Influence vs manipulation | Scoop.it
If you've been reading a lot of helpful hints and tips on how to be happier, here's a scientific method that will guarantee results.

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Sandeep Gautam's curator insight, December 3, 2014 1:10 AM

good, practical and evidence based tips:-)

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10 Little Habits that Steal Your Happiness

10 Little Habits that Steal Your Happiness | Influence vs manipulation | Scoop.it

Practical Tips for Productive Living


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Ivon Prefontaine's curator insight, November 26, 2014 8:00 PM

The first point about focusing on everyone's story but your own is insidious and sneaks up on us.

 

@ivon_ehd1

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Excellent Graphic Feauring 10 Powerful Body Language Tips Teachers Should Know ~ Educational Technology and Mobile Learning

Excellent Graphic Feauring 10 Powerful Body Language Tips Teachers Should Know ~ Educational Technology and Mobile Learning | Influence vs manipulation | Scoop.it

Via Amy Burns, Suvi Salo, Ivon Prefontaine
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Amy Burns's curator insight, November 12, 2014 10:02 AM

As a former speech communications teacher, I can tell you that these are effective techniques to use!

Ivon Prefontaine's curator insight, November 12, 2014 12:38 PM

#5, walk the talk, is the important one for me.

 

@ivon_ehd1

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Enhance Success by Stopping 12 Behaviors

Enhance Success by Stopping 12 Behaviors | Influence vs manipulation | Scoop.it

Success may be as simple as stopping something that’s sabotaging progress. Keep doing all the great stuff you already do. Stop shooting yourself in the foot. Success may be found in doing less not ...


Via Bobby Dillard, Sandeep Gautam
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Sandeep Gautam's curator insight, November 3, 2014 12:39 AM

have a to-stop-doing list!