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One of the fundamental principles driving diversity or homogeneity in domains such as cultural differentiation, political affiliation, and product adoption is the tension between two forces: influence (the tendency of people to become similar to others they interact with) and selection (the tendency to be affected most by the behavior of others who are already similar). Influence tends to promote homogeneity within a society, while selection frequently causes fragmentation. When both forces are in effect simultaneously, it becomes an interesting question to analyze which societal outcomes should be expected.