"Amongst so many galleries around today, we needed to be clear about how we define and differentiate ourselves. Tasveer's relationship to photography is perhaps different from the other organisations that are Involved with art and photography that exist in India. Tasveer's contribution has been as a commercial gallery, and one that tries to encourage both the promotion and also the sale of photographs in India. These concepts are intrinsically linked, and both have therefore gone some way to defining the identity and motivation of Tasveer over the years. I 'll attempt to briefly and simply about the history of the photography market and how this relates to India, followed by an outline of a few of the ways in which Tasveer tries to do more than just sell and exhibit photographs, and how we are also, to the best of our ability, trying to contribute to the wonderful and fast evolving landscape of photography in India..."
Text by Abhishek Poddar | The Arts Trust