A market of $5 trillion per yearThe roughly 4.5 billion low-income people in developing countries collectively spend more than $5 trillion a year (in $PPP 2005). Indeed, the lower consumption segments spend more than the middle and higher consumption segments combined. They spend $2.3 trillion a year on food and beverages alone.
The Global Consumption Database is a one-stop source of data on household consumption patterns in developing countries. It is designed to serve a wide range of users—from researchers seeking data for analytical studies to businesses seeking a better understanding of the markets into which they are expanding or those they are already serving.