In the future world of Google AdWords, ads will contain dynamic features and ads will create themselves. Searchers can become more interactive with ads by watching video, getting coupons, or downloading apps with one click.
With a constant parade of new ad features being rolled out by Google AdWords, the importance of ranking in the top 3 ad positions becomes more evident. Here’s some advice for advertisers who want to ensure the continue seeing optimal ad performance.
Many PPC advertisers are willing to spend tens of thousands of dollars a month on clicks. Equally important are new landing page designs, strategies, and copy. Here’s why you should match your click budget with your conversion optimization budget.
The ellipsis, or “…” is a written construct that means “you fill in the missing part.” In a quote, it means “something is missing here.” The Chicago Manual of Style states, “Ellipsis points suggest faltering or fragmented speech accompanied by...