Any marketer will tell you - the internet has changed branding. It's no longer just about clever creative and timely ad placements. No, effective branding in the Inbound age is as much about "what" as it is "where." Companies need to create a meaningful voice through content creation, establishing themselves on the channels that matter to their customers and, most importantly, tracking responses and interactions to those efforts.
It's a big job, for sure, but one your agency can handle with the right skill set. This 70+ page ebook covers all the crucial aspects of online branding, and will help your agency build out new or refine existing branding services. Topics include:
How to Achieve Brand Consistency Across ChannelsHow to Establish and Put a Brand into Play Online How to Segment and Personalize a Brand ExperienceHow to Monitor Brand Interactions on Social Media How to Build a Social Media Response Plan...And More!
Sharing your scoops to your social media accounts is a must to distribute your curated content. Not only will it drive traffic and leads through your content, but it will help show your expertise with your followers.
How to integrate my topics' content to my website?
Integrating your curated content to your website or blog will allow you to increase your website visitors’ engagement, boost SEO and acquire new visitors. By redirecting your social media traffic to your website, Scoop.it will also help you generate more qualified traffic and leads from your curation work.
Distributing your curated content through a newsletter is a great way to nurture and engage your email subscribers will developing your traffic and visibility.
Creating engaging newsletters with your curated content is really easy.