Inbound marketing, social and SEO
3.4K views | +0 today
Follow
Inbound marketing, social and SEO
A collection of content, inbound and digital marketing articles, infographics, papers, visuals, blogs.
Your new post is loading...
Your new post is loading...
Scooped by James A Smith MCIM
Scoop.it!

A Simple Content Marketing Org Chart

A Simple Content Marketing Org Chart | Inbound marketing, social and SEO | Scoop.it
When I tried to find a simple org chart to help organizations visualize their own content team, I couldn’t find anything quite simple enough.
more...
No comment yet.
Scooped by James A Smith MCIM
Scoop.it!

Best of 2013: Making Every Professional Moment Count [SLIDESHOW]

Best of 2013: Making Every Professional Moment Count [SLIDESHOW] | Inbound marketing, social and SEO | Scoop.it
We've had another busy year at LinkedIn with the introduction of dozens of new features and products designed to help you be great at what you do.
more...
No comment yet.
Scooped by James A Smith MCIM
Scoop.it!

50 Content Marketing Predictions for 2014

50 Content Marketing Predictions for 2014 | Inbound marketing, social and SEO | Scoop.it
Part of the fun of reaching the end of the year is predicting the trends that lie ahead. Joe goes out on a limb again with three predictions of his own. Also, find out what 50 other content marketi...
more...
No comment yet.
Scooped by James A Smith MCIM
Scoop.it!

Content Marketing Suggestions and Tips

Content Marketing Suggestions and Tips | Inbound marketing, social and SEO | Scoop.it
Developing engaging content is driven by finding original, relevant and timely ideas for your content marketing. So where do your ideas come from? One way to find content ideas to engage your audience is ask yourself the following eight questions.
James A Smith MCIM's insight:

More tips - 

more...
No comment yet.
Scooped by James A Smith MCIM
Scoop.it!

The Narrowcast Approach to Newsjacking: Creating Content for Niches

The Narrowcast Approach to Newsjacking: Creating Content for Niches | Inbound marketing, social and SEO | Scoop.it
Offering news-relevant content can be a powerful way to show customers and prospects that your organization understands their world and can help them with issues they're facing. Find out more about...
more...
No comment yet.
Scooped by James A Smith MCIM
Scoop.it!

Content Marketing in 2014: What You Need to Know

Content Marketing in 2014: What You Need to Know | Inbound marketing, social and SEO | Scoop.it
To keep up with the many changes like search engine updates and content marketing best practices, here we take a look at how content marketing has changed over the past five years and what you can expect in the next few to come.
more...
No comment yet.
Scooped by James A Smith MCIM
Scoop.it!

How Brands Can Make the Most of Any Event

How Brands Can Make the Most of Any Event | Inbound marketing, social and SEO | Scoop.it
I'm excited to be in Paris this week for the 10th anniversary of LeWeb’13 Paris, one of the world's best conferences on the future of technology. Alongside executives from Google, Uber, Evernote, and
more...
No comment yet.
Scooped by James A Smith MCIM
Scoop.it!

A Holiday Gift of Marketing Inspiration from LinkedIn

A Holiday Gift of Marketing Inspiration from LinkedIn | Inbound marketing, social and SEO | Scoop.it
As 2013 comes to a close, we look back at 10 of our favorite Marketing posts from LinkedIn Influencers this year. To celebrate these remarkable insights, we have pulled them together in a fun holiday-themed eBook for your reading pleasure.
James A Smith MCIM's insight:

Some very interesting characters giving some very interesting insights

more...
No comment yet.
Scooped by James A Smith MCIM
Scoop.it!

Convert Your Content Marketing to Revenue: 7 Pieces of the Puzzle

Convert Your Content Marketing to Revenue: 7 Pieces of the Puzzle | Inbound marketing, social and SEO | Scoop.it
CMI research shows that few B2B marketers consider their content efforts to be "very effective." And questions about revenue generation must be at least partially behind the lack of confidence many...
more...
No comment yet.
Scooped by James A Smith MCIM
Scoop.it!

Eight Silly Data Myths Marketing People Believe That Get Them Fired.

Eight Silly Data Myths Marketing People Believe That Get Them Fired. | Inbound marketing, social and SEO | Scoop.it
From obsessing about real-time data to buying advertising based on ad impressions/page views to celebrating Likes, learn how to avoid eight common mistakes.
more...
No comment yet.
Scooped by James A Smith MCIM
Scoop.it!

35 Essential Tools For Inbound Marketing

35 Essential Tools For Inbound Marketing | Inbound marketing, social and SEO | Scoop.it
Do you want more visitors, leads and customers for your business? The obvious answer is yes. Inbound marketing is quickly becoming an essential part of successful marketing strategies and with good...
more...
No comment yet.
Scooped by James A Smith MCIM
Scoop.it!

Need some supportive data and stats ref marketing - look no more!

Need some supportive data and stats ref marketing - look no more! | Inbound marketing, social and SEO | Scoop.it

If you work in a data obsessed industry like I do - having stats around to help support arguments and decisions is vital - here are a number of great "back at ya's" and "well did you know" stats and data

more...
No comment yet.
Scooped by James A Smith MCIM
Scoop.it!

Do you wish your social media activity had such a positive impact on someone!

Do you wish your social media activity had such a positive impact on someone! | Inbound marketing, social and SEO | Scoop.it
IT could have ended up as just another children's toy gathering dust in a railway's lost property department.
James A Smith MCIM's insight:

Example of social media making a positive and real difference - no matter how small! 

more...
No comment yet.
Scooped by James A Smith MCIM
Scoop.it!

Google's robotics program has legs, but where is it going?

Google's robotics program has legs, but where is it going? | Inbound marketing, social and SEO | Scoop.it

Google robots that work behind the scenes of the web - nothing new - but what on earth are those fellows up to now? Are they planning to build robots to actually sit in our offices and watch what we do online to gain further dominance? We have all seen terminator! 

more...
No comment yet.
Scooped by James A Smith MCIM
Scoop.it!

What is Google likely to clamp down on in 2014?

What is Google likely to clamp down on in 2014? | Inbound marketing, social and SEO | Scoop.it
Google is seemingly involved in a never-ending battle to fight spam and underhand SEO tactics affecting its search results.
more...
No comment yet.
Scooped by James A Smith MCIM
Scoop.it!

Research: UK Content Marketers Are Confident, Lack Strategy

Research: UK Content Marketers Are Confident, Lack Strategy | Inbound marketing, social and SEO | Scoop.it
Among the marketers we've surveyed across three continents, those based in the United Kingdom rate themselves highest in terms of content marketing effectiveness. Find out more about the content ma...
James A Smith MCIM's insight:

time to get my strategy hat on!

more...
No comment yet.
Scooped by James A Smith MCIM
Scoop.it!

Click, Baby, Click!

Do you know what your marketing is doing? Are you sure? http://www.adobe.com/solutions/digital-marketing.html #MarketingTherapy
James A Smith MCIM's insight:

 Simple message with great execution. Also the format ideal for viral - sponsored on LinkedIn to target audience who can increase reach so much further - good piece of marketing that supports the 'sell' for adobe.

more...
No comment yet.
Scooped by James A Smith MCIM
Scoop.it!

A Look at Google's 200 Search Ranking Factors (Infographic)

A Look at Google's 200 Search Ranking Factors (Infographic) | Inbound marketing, social and SEO | Scoop.it
An in-depth breakdown of what can affect your site's SEO.
James A Smith MCIM's insight:

SEO - just a 'few' elements to review against your SEO strategy

more...
No comment yet.
Scooped by James A Smith MCIM
Scoop.it!

Seven content predictions for 2014 | b2bmarketing.net

Seven content predictions for 2014 | b2bmarketing.net | Inbound marketing, social and SEO | Scoop.it
B2B Marketing's recent conference, The Content Avalanche, raised some interesting points about the current state of content marketing and what's to come in the very near future.
more...
No comment yet.
Scooped by James A Smith MCIM
Scoop.it!

50 Incredible Facts about your Skin

50 Incredible Facts about your Skin | Inbound marketing, social and SEO | Scoop.it
50 Incredible facts about your skin. What area would your skin cover if stretched out? How much of your bodyweight is skin? What food types will give you healthy skin?
more...
No comment yet.
Scooped by James A Smith MCIM
Scoop.it!

SlideShare: The Quiet Giant Of Content Marketing

SlideShare: The Quiet Giant Of Content Marketing | Inbound marketing, social and SEO | Scoop.it
Marketers and advertisers the world over are constantly trying to find the "next big thing." The one thing that will allow them to stand out from the crowd. Back in the day of course it was TV, radio and direct mail or email for example.
more...
No comment yet.
Scooped by James A Smith MCIM
Scoop.it!

How to Come Up With a Solid Content Strategy - Positionly Blog

How to Come Up With a Solid Content Strategy - Positionly Blog | Inbound marketing, social and SEO | Scoop.it
Online marketing continues to become more of a challenge. Long past are the days of inserting popular keywords into your website’s pages and building links for efficient search engine optimization.
more...
No comment yet.
Scooped by James A Smith MCIM
Scoop.it!

Dissecting Content Strategy and Strategists - Mashbout

Dissecting Content Strategy and Strategists - Mashbout | Inbound marketing, social and SEO | Scoop.it
A guide to content strategy, the skills of a content strategist, and the elements of a web content campaign.
more...
No comment yet.