Inbound marketing, social and SEO
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Inbound marketing, social and SEO
A collection of content, inbound and digital marketing articles, infographics, papers, visuals, blogs.
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Your Ultimate To-Do List for Your First 100 Days as an Inbound Marketer

Your Ultimate To-Do List for Your First 100 Days as an Inbound Marketer | Inbound marketing, social and SEO | Scoop.it
Here's what you should focus on during your first 100 days as an inbound marketer.
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8 Practices Your Business Should Be Using on Google+

8 Practices Your Business Should Be Using on Google+ | Inbound marketing, social and SEO | Scoop.it
Did you know that there are more than 540 million active users that utilize Google+ every month? The reason for that is simple.  Google+ offers a unique opportunity for businesses to connect with th…
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The Basics of SEO for Successful Content Marketing

The Basics of SEO for Successful Content Marketing | Inbound marketing, social and SEO | Scoop.it
In this fifth installment of our Back to Basics content marketing series, we tackle the basics of SEO — the core principles and key considerations you should be aware of in order to produce the mos...
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5 Reasons For Poor Buyer Personas Steering Marketing In The Wrong Direction

5 Reasons For Poor Buyer Personas Steering Marketing In The Wrong Direction | Inbound marketing, social and SEO | Scoop.it
Poorly researched and produced buyer personas can steer marketing efforts in the wrong direction. 5 reasons why this happens.
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5 Conversations You Need to Have When Your KPIs are Down

5 Conversations You Need to Have When Your KPIs are Down | Inbound marketing, social and SEO | Scoop.it
Are your KPIs down this month? These 5 conversations will help your team redirect your efforts and hit your goals.
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30 Thought-Provoking Email Marketing Statistics | HiP Blog | High-Impact-Prospecting (HIP)

30 Thought-Provoking Email Marketing Statistics | HiP Blog | High-Impact-Prospecting (HIP) | Inbound marketing, social and SEO | Scoop.it
Thirty interesting and surprising statistics related to email marketing benchmarks, trends, and opportunities.
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I Have HubSpot, Leads Are Up But Sales Are Not. What Now?

I Have HubSpot, Leads Are Up But Sales Are Not. What Now? | Inbound marketing, social and SEO | Scoop.it
After investing in a software like HubSpot, have you noticed that leads are up, but sales are not? Here's why.
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What is Content Marketing?

What is Content Marketing? | Inbound marketing, social and SEO | Scoop.it
Useful content should be at the core of your marketing Consumers have shut off the traditional world of marketing. They own a DVR to skip television advertising, often ignore magazine advertising, ...
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Five B2B Marketing Trends for 2015 That You Should Get a Head Start on Now | Visual.ly Blog

Five B2B Marketing Trends for 2015 That You Should Get a Head Start on Now | Visual.ly Blog | Inbound marketing, social and SEO | Scoop.it

We may have barely crossed into the second half of 2014, but if you want to have a big year in 2015, you should jump on your game plan now. As you lay the foundation of your 2015 marketing strategy, here are five marketing trends to give you a jumpstart on your big projects for the rest of this year and next:   

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If Your Content Can Answer These 10 Questions, Google Will Love You

If Your Content Can Answer These 10 Questions, Google Will Love You | Inbound marketing, social and SEO | Scoop.it
These 10 questions will help you develop a content creation strategy that's immune to future Google algorithm updates.
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Build a Successful Editorial Plan: Essential Skills Your Team Needs

Build a Successful Editorial Plan: Essential Skills Your Team Needs | Inbound marketing, social and SEO | Scoop.it
While it takes a wide variety of skills to achieve content marketing success, there is one essential role that any company looking to get started in content marketing will need to fill: the managin...
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Interactive Infographic - 13 Reasons Why Your Brain Craves Infographics

Interactive Infographic - 13 Reasons Why Your Brain Craves Infographics | Inbound marketing, social and SEO | Scoop.it
Enjoy our HTML 5 interactive infographic that exaplains why infographics are so successful
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What's the Deal With CASL? Navigating Canada's Anti-Spam Legislation

What's the Deal With CASL? Navigating Canada's Anti-Spam Legislation | Inbound marketing, social and SEO | Scoop.it
Worried about Canada's new Anti-Spam Legislation? Here's what it means for your inbound marketing strategies and what should do.
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A 4-Step Approach to Promoting Content the Right Way - Kapost Content Marketeer

A 4-Step Approach to Promoting Content the Right Way - Kapost Content Marketeer | Inbound marketing, social and SEO | Scoop.it
You have to develop useful, relevant content to get the right people into your pipeline. But where you publish that content is just as important—if not mor
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10 Examples of Great Content Marketing

10 Examples of Great Content Marketing | Inbound marketing, social and SEO | Scoop.it
Content marketing is probably one of the most Googled terms for marketers, and with 93% of organizations doing everything they can to produce awesome content, it’s here to stay. But how can you be …
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4 Steps to a B2B Content Marketing Strategy that Drives Revenue

4 Steps to a B2B Content Marketing Strategy that Drives Revenue | Inbound marketing, social and SEO | Scoop.it
If the ultimate goal of content is to drive sales, how do you create content that promotes your product, speaks to your customers and also helps you reach your business goals? If you're overwhelmed...
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INFOGRAPHIC: The Human Factor in Content Marketing

INFOGRAPHIC: The Human Factor in Content Marketing | Inbound marketing, social and SEO | Scoop.it
With so much focus on metrics and optimization, it's easy to lose focus on one of the most integral components of successful content marketing: people. Check
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10 Ways to Scale Your Content Marketing Strategy

10 Ways to Scale Your Content Marketing Strategy | Inbound marketing, social and SEO | Scoop.it
The role of content continues to increase in the marketing big picture. Fuel your content marketing strategy with these 10 simple steps.
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A Simple Plan for Measuring the Marketing Effectiveness of Content

A Simple Plan for Measuring the Marketing Effectiveness of Content | Inbound marketing, social and SEO | Scoop.it
How can you know if your content is adequately supporting your marketing and business goals? In this seventh post of our Back to Basics series, we outline a simple plan you can use for tracking and...
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Inbound Marketers Depend on their Wits not Wallets

Inbound marketers are different from your typical marketer. They don't just rely on having the biggest budget to beat their competitors. They're able to set th…
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The Basics of SEO for Successful Content Marketing

The Basics of SEO for Successful Content Marketing | Inbound marketing, social and SEO | Scoop.it
In this fifth installment of our Back to Basics content marketing series, we tackle the basics of SEO — the core principles and key considerations you should be aware of in order to produce the mos...
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An Exhaustive List of Google's Ranking Factors [Infographic]

An Exhaustive List of Google's Ranking Factors [Infographic] | Inbound marketing, social and SEO | Scoop.it
Find an exhaustive list of Google's 200 ranking factors.
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Notonthehighstreet creates story-time app

Notonthehighstreet creates story-time app | Inbound marketing, social and SEO | Scoop.it
Notonthehighstreet creates story-time app, Take your child on a voyage to the stars, to a lost world, across the seas, or to a land of monsters, all from the comfort of their bed, thanks to a story-time iPhone app from online retailer notonthehighstreet.com. | Marketing Magazine
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Why You Should Commit 30 Minutes To Daily Learning (Without Fail) | Psychotactics Zingers

Why You Should Commit 30 Minutes To Daily Learning (Without Fail) | Psychotactics Zingers | Inbound marketing, social and SEO | Scoop.it

Every  marketer should commit to 30 minutes of daily learning. Daily learning solves a lot of problems and gives you a ton of ideas.

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6 Solutions to Your Most Common Lead Generation Problems

6 Solutions to Your Most Common Lead Generation Problems | Inbound marketing, social and SEO | Scoop.it
If you're having trouble generating leads for your business, we've detailed 6 solutions to the most common lead generation problems.
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