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Taking the guesswork out of content marketing | Marketing Magazine

Taking the guesswork out of content marketing | Marketing Magazine | Inbound marketing, social and SEO | Scoop.it
Taking the guesswork out of content marketing, Content marketing is the marketing tactic du jour. Like social media marketing, WOM marketing and good old-fashioned leaflet drops, content marketing is another way to get people talking.
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Inbound marketing, social and SEO
A collection of content, inbound and digital marketing articles, infographics, papers, visuals, blogs.
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Interactive Infographic - 13 Reasons Why Your Brain Craves Infographics

Interactive Infographic - 13 Reasons Why Your Brain Craves Infographics | Inbound marketing, social and SEO | Scoop.it
Enjoy our HTML 5 interactive infographic that exaplains why infographics are so successful
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I Have HubSpot, Leads Are Up But Sales Are Not. What Now?

I Have HubSpot, Leads Are Up But Sales Are Not. What Now? | Inbound marketing, social and SEO | Scoop.it
After investing in a software like HubSpot, have you noticed that leads are up, but sales are not? Here's why.
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What is Content Marketing?

What is Content Marketing? | Inbound marketing, social and SEO | Scoop.it
Useful content should be at the core of your marketing Consumers have shut off the traditional world of marketing. They own a DVR to skip television advertising, often ignore magazine advertising, ...
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Five B2B Marketing Trends for 2015 That You Should Get a Head Start on Now | Visual.ly Blog

Five B2B Marketing Trends for 2015 That You Should Get a Head Start on Now | Visual.ly Blog | Inbound marketing, social and SEO | Scoop.it

We may have barely crossed into the second half of 2014, but if you want to have a big year in 2015, you should jump on your game plan now. As you lay the foundation of your 2015 marketing strategy, here are five marketing trends to give you a jumpstart on your big projects for the rest of this year and next:   

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If Your Content Can Answer These 10 Questions, Google Will Love You

If Your Content Can Answer These 10 Questions, Google Will Love You | Inbound marketing, social and SEO | Scoop.it
These 10 questions will help you develop a content creation strategy that's immune to future Google algorithm updates.
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Build a Successful Editorial Plan: Essential Skills Your Team Needs

Build a Successful Editorial Plan: Essential Skills Your Team Needs | Inbound marketing, social and SEO | Scoop.it
While it takes a wide variety of skills to achieve content marketing success, there is one essential role that any company looking to get started in content marketing will need to fill: the managin...
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6 Solutions to Your Most Common Lead Generation Problems

6 Solutions to Your Most Common Lead Generation Problems | Inbound marketing, social and SEO | Scoop.it
If you're having trouble generating leads for your business, we've detailed 6 solutions to the most common lead generation problems.
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Infographic: The 10 Most Important Work Skills You’ll Need In 2020 - DesignTAXI.com

Infographic: The 10 Most Important Work Skills You’ll Need In 2020 - DesignTAXI.com | Inbound marketing, social and SEO | Scoop.it
The workplace is changing rapidly with social changes and technological progress—this means that the skills that are important in today's...
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This Is What the World Looked Like When Belgium Beat the U.S.

This Is What the World Looked Like When Belgium Beat the U.S. | Inbound marketing, social and SEO | Scoop.it
It seemed as if the entire world stopped to watch the World Cup match against Belgium. Twitter released a map shortly after the game that pretty much backs up that notion, with ...
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How to Build a Perfect Content Distribution Strategy

How to Build a Perfect Content Distribution Strategy | Inbound marketing, social and SEO | Scoop.it
If content lives on the Internet but no one sees it, does it really exist? Aside from philosophical musings, the truth is without distribution even the most creative, innovative, and groundbreaking content might not be discovered. So how can you ensure that the right audience has access to the information your company is trying to disseminate?

The first thing you need to do, is go download NewsCred’s Guide to Content Distribution. You’ll get a detailed breakdown...
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10 Brands Killing It With Content Marketing

10 Brands Killing It With Content Marketing | Inbound marketing, social and SEO | Scoop.it
There’s little disputing that Content Marketing represents the present and future of marketing. With so many marketers – 93% in fact – now concentrating on content as a vehicle to grow their br…
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The 8 Step Approach to Successful Content Marketing - Marketing Technology Blog

The 8 Step Approach to Successful Content Marketing - Marketing Technology Blog | Inbound marketing, social and SEO | Scoop.it
The 8 Step Approach to Successful Content Marketing by Douglas Karr on Marketing Technology Blog
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How to Set up LinkedIn Sponsored Updates | VR Marketing Blog

How to Set up LinkedIn Sponsored Updates | VR Marketing Blog | Inbound marketing, social and SEO | Scoop.it
Sponsored Updates are a great way to expose your business content to an audience of business professionals. We take you step by step on setting one up.
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A Simple Plan for Measuring the Marketing Effectiveness of Content

A Simple Plan for Measuring the Marketing Effectiveness of Content | Inbound marketing, social and SEO | Scoop.it
How can you know if your content is adequately supporting your marketing and business goals? In this seventh post of our Back to Basics series, we outline a simple plan you can use for tracking and...
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Inbound Marketers Depend on their Wits not Wallets

Inbound marketers are different from your typical marketer. They don't just rely on having the biggest budget to beat their competitors. They're able to set th…
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The Basics of SEO for Successful Content Marketing

The Basics of SEO for Successful Content Marketing | Inbound marketing, social and SEO | Scoop.it
In this fifth installment of our Back to Basics content marketing series, we tackle the basics of SEO — the core principles and key considerations you should be aware of in order to produce the mos...
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An Exhaustive List of Google's Ranking Factors [Infographic]

An Exhaustive List of Google's Ranking Factors [Infographic] | Inbound marketing, social and SEO | Scoop.it
Find an exhaustive list of Google's 200 ranking factors.
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Notonthehighstreet creates story-time app

Notonthehighstreet creates story-time app | Inbound marketing, social and SEO | Scoop.it
Notonthehighstreet creates story-time app, Take your child on a voyage to the stars, to a lost world, across the seas, or to a land of monsters, all from the comfort of their bed, thanks to a story-time iPhone app from online retailer notonthehighstreet.com. | Marketing Magazine
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Why You Should Commit 30 Minutes To Daily Learning (Without Fail) | Psychotactics Zingers

Why You Should Commit 30 Minutes To Daily Learning (Without Fail) | Psychotactics Zingers | Inbound marketing, social and SEO | Scoop.it

Every  marketer should commit to 30 minutes of daily learning. Daily learning solves a lot of problems and gives you a ton of ideas.

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What's the Deal With CASL? Navigating Canada's Anti-Spam Legislation

What's the Deal With CASL? Navigating Canada's Anti-Spam Legislation | Inbound marketing, social and SEO | Scoop.it
Worried about Canada's new Anti-Spam Legislation? Here's what it means for your inbound marketing strategies and what should do.
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9 Tips To Generate More Leads & Client Acquisition For Your B2B Company

9 Tips To Generate More Leads & Client Acquisition For Your B2B Company | Inbound marketing, social and SEO | Scoop.it
Learn how to generate more leads and close more sales by adding these nine simple tactics to your business services firm’s marketing strategy.
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5 Signs That You Needed a Marketing Automation Software Yesterday

5 Signs That You Needed a Marketing Automation Software Yesterday | Inbound marketing, social and SEO | Scoop.it
Here's 5 signs that your business not only needs marketing automation software, but you needed it yesterday.
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10 Reasons Why Infographics Are Useful to SEO and Digital Marketing (Infographic)

10 Reasons Why Infographics Are Useful to SEO and Digital Marketing (Infographic) | Inbound marketing, social and SEO | Scoop.it
Infographics is probably one of the most used visual contents these days. The popularity of infographics can be traced back to its tendency to become viral and its capability of transforming a standa…
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Small Business Social Cheat Sheet - Marketing Technology Blog

Small Business Social Cheat Sheet - Marketing Technology Blog | Inbound marketing, social and SEO | Scoop.it
Small Business Social Cheat Sheet by Douglas Karr on Marketing Technology Blog
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4 Simple Steps to Content Marketing Success

4 Simple Steps to Content Marketing Success | Inbound marketing, social and SEO | Scoop.it
I was catching up with a business colleague the other day and I couldn’t remember what the exact time was. She had sent me a message, but was it on Whatsapp, Facebook, a text or an email? Eventuall…
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