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Inbound Marketing Europe
Everything inbound marketing for european b2b marketers and business owners
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The Inbound Marketer's Complete Guide to Newsjacking

The Inbound Marketer's Complete Guide to Newsjacking | Inbound Marketing Europe | Scoop.it
Breaking news, you guys! Something really important happened in your industry. Or in an industry tangentially related to yours. Or ... somewhere in the world ... completely unrelated to your industry.
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The CMO Guide to Inbound Marketing |

The CMO Guide to Inbound Marketing | | Inbound Marketing Europe | Scoop.it
Social Media ROI twitter for business facebook for business linkedin B2B strategies blogging B2B social media blog Blogging blogs branding onlinw conversations Facebook Facebook Page Google+ linkedin marketing ...
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Feast Your Eyes on These 9 Examples of Beautiful Email Marketing

Feast Your Eyes on These 9 Examples of Beautiful Email Marketing | Inbound Marketing Europe | Scoop.it
Generate opt-in leads. Segment your email list. Set up lead nurturing workflows. Draft clear and concise email copy. Check your emails for deliverability. Optimize for plain text and HTML.
Geez -- isn't there any fun in email marketing anymore?
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Top B2B Marketing Zone Open Rate Multi-Channel Content for Thu.Feb 16, 2012

Top B2B Marketing Zone Open Rate Multi-Channel Content for Thu.Feb 16, 2012 | Inbound Marketing Europe | Scoop.it
Why Your Prospects Love Inbound Marketing by @Tomorrow_People Daily Best in #b2bmarketing http://t.co/Z73Y7Rx9...
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8 Reasons You'll Get Buried Alive Without Quality Content

8 Reasons You'll Get Buried Alive Without Quality Content | Inbound Marketing Europe | Scoop.it
On last week's episode of The Marketing Update, the marketing tip of the week was special. It took into account all the marketing news throughout 2011 and boiled it down to one main takeaway: Create quality content.
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Inbound Marketing is All Connected

Rand Fishkin's presentation on Inbound Marketing's connectedness, illustrating how content, search, social and conversion optimization all must work together in (RT @MikeBurlin: Check out @randfish's #SIC2011 presentation from this morning.
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Inbound marketing Vs Outbound marketing > Smart Insights Digital Marketing

Inbound marketing Vs Outbound marketing > Smart Insights Digital Marketing | Inbound Marketing Europe | Scoop.it
We love this quality infographic - well worth 5 minutes to read through it - it's great to see the inbound model becoming more popular with marketers too.
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B2B Social Media Wins with Inbound Marketing [Infographic] | Social Media B2B

B2B Social Media Wins with Inbound Marketing [Infographic] | Social Media B2B | Inbound Marketing Europe | Scoop.it
B2B social media becomes a winning approach when marketers change from expensive outbound marketing tactics to more cost-effective inbound marketing efforts.
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Inbound Marketing Trends and Tactics

Inbound Marketing Trends and Tactics | Inbound Marketing Europe | Scoop.it
Learn Inbound Marketing Trends, tips and tactics to increase ROI and build a strong synergy for your online marketing communication work.
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7 Ways to Improve Your Marketing in 60 Seconds or Less

7 Ways to Improve Your Marketing in 60 Seconds or Less | Inbound Marketing Europe | Scoop.it
We all know it’s not always easy being an inbound marketer – especially a good inbound marketer. The things we do to optimize our landing pages, create killer content, keep track of all our analytics – they take time!
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3 Online Marketing Tools: Inbound Writer, TagCrowd, BoostCTR - Bryan Eisenberg

3 Online Marketing Tools: Inbound Writer, TagCrowd, BoostCTR - Bryan Eisenberg | Inbound Marketing Europe | Scoop.it
True or false? You never seem to have enough time in the day to get your job done.
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Inbound Marketing Is Rising [Infographic]

Inbound Marketing Is Rising [Infographic] | Inbound Marketing Europe | Scoop.it
Marketing has come a long way.First different forms of advertisements, a boom of billboards and innovative television commercials and now with integration of (Infográfico: O crescimento do InBound Marketing -
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Why Readers Lose Interest in Your Email Marketing [Infographic]

Why Readers Lose Interest in Your Email Marketing [Infographic] | Inbound Marketing Europe | Scoop.it
Marketers spend so much time creating content, building landing pages, and generating leads. As they should! With a boatload of leads, you can also send a boatload of amazing email marketing messages to nurture those leads into customers.
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10 Pinterest Infographics: Visual Explanations for a Visual Social Network

10 Pinterest Infographics: Visual Explanations for a Visual Social Network | Inbound Marketing Europe | Scoop.it
As of Q1 of 2012, Pinterest had generated 11.7 million unique visitors. And here at HubSpot, our main website receives 1,000+ monthly visits through referral traffic from Pinterest -- and all we do is pin some content!
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The New Email Marketing Essentials for Small and Medium Business

The New Email Marketing Essentials for Small and Medium Business | Inbound Marketing Europe | Scoop.it
How to ensure your company is using the right channels to deliver the right messages and keep your business profitable and thriving. Part one in a two-part series.
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10 Reasons You're Not Hitting Your Leads Goal This Month

10 Reasons You're Not Hitting Your Leads Goal This Month | Inbound Marketing Europe | Scoop.it
As a marketer, you're all too familiar with the infamous lead gen goal. And if you're anything like us, you obsess over this number.
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Google Tweaks Search Ranking Algorithm

Google Tweaks Search Ranking Algorithm | Inbound Marketing Europe | Scoop.it
Google has updated its search ranking algorithm to ensure that more recent answers to queries float to the top.
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23 Reasons Inbound Marketing Trumps Outbound Marketing [Infographic]

23 Reasons Inbound Marketing Trumps Outbound Marketing [Infographic] | Inbound Marketing Europe | Scoop.it
As you likely know from reading this blog, we're huge proponents of inbound marketing over here, and we honestly believe that outbound marketing is d (Could the real question be how could you be better at being honest?
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3 Cases Where Inbound Marketing Just Won't Cut It

3 Cases Where Inbound Marketing Just Won't Cut It | Inbound Marketing Europe | Scoop.it
Three cases where inbound marketing doesn't work, but a targeted B2B contact list and proactive appointment setting are the solution.
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23 Reasons Inbound Marketing Trumps Outbound Marketing [Infographic]

23 Reasons Inbound Marketing Trumps Outbound Marketing [Infographic] | Inbound Marketing Europe | Scoop.it
As you likely know from reading this blog, we're huge proponents of inbound marketing over here, and we honestly believe that outbound marketing is d (Poor outbound marketing, so sad -> 23 Reasons Inbound Marketing Trumps Outbound Marketing [Infographic]...
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5 Must-Have Characteristics of an Inbound Marketing Agency

5 Must-Have Characteristics of an Inbound Marketing Agency | Inbound Marketing Europe | Scoop.it
Inbound marketing takes time. It also takes a lot of domain knowledge.
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A Guide to Marketing Automation

A Guide to Marketing Automation | Inbound Marketing Europe | Scoop.it
Marketing automation tends to be one of those amorphous terms that gets reshaped with every re-telling.
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Inbound vs Outbound Marketing [INFOGRAPHIC]

Inbound vs Outbound Marketing [INFOGRAPHIC] | Inbound Marketing Europe | Scoop.it
Reading American vs European Advertising, I thought… maybe, people aren’t as useless as they seem to be. It must be a reason that all those ads suck so much. After discovering this study I was sure that they don’t give a damn.
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Marketing Automation: 6 Tips for Success

Marketing Automation: 6 Tips for Success | Inbound Marketing Europe | Scoop.it
How to reduce pain points when implementing a marketing automation program...
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