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15 Types of Content That Will Drive You More Traffic by Neil Patel

15 Types of Content That Will Drive You More Traffic by Neil Patel | iNBOUND MARKETING | Scoop.it

Excerpt from the useful article by Neil Patel and published on his Quick Sprout Blog:
"Content marketing is more than writing blogs. Way more.
If you’re just getting involved in content marketing, the first thing you need to do is launch your blog and start writing.
Then, when your blog is established and purring along, try throwing in a new type of content.

But before I share the 15 types of content that will drive you more traffic, there are a few things you need to know:
- You don’t need to try all of these examples - different content types suit different brands in different ways.

- Don’t be afraid to try new stuff – I’ve found that some people shy away from new types of content because they think it will take too long, be too hard, or fall flat. I understand your apprehension, but I encourage you to try it anyway.

- Pick one and put it in your schedule – if you use a content marketing schedule, slot one or two of these into the editorial calendar for the next month.

- This list is not exhaustive – I encourage you to think of content not in terms of types but ideas. The form that the content takes is secondary. The idea is primary.

Let's look at these 15 content types (here just is the list):
#1: Infographics
#2:  Meme
#3:  Videos
#4:  Guides
#5:  Book reviews
#6:  Opinion post (a.k.a. “Rant”)
#7:  Product reviews
#8:  How-to
#9:  Lists
#10: Link pages
#11: Ebook
#12: Case Study
#13: Podcast
#14: Interview
#15: Research and original data

Conclusion:
The more types of content you use, the more powerful your content marketing efforts become. Content, regardless of its form, speaks to an audience. That audience, in turn, listens, shares, learns, and converts.

There’s a wealth of potential here — the kind of potential that your brand needs in order to advance to the next level. Now, you have a plan to get there..."

Each type is analyzed with more information, how to do it, things to keep in mind and useful external links.
Read full, long and interesting article here:
http://www.quicksprout.com/2014/04/14/how-these-15-types-of-content-will-drive-you-more-traffic/

 

 


Via Giuseppe Mauriello
Ariane Faure rédac web's insight:

Top 15 des contenus à succès. 

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Idris Busari's curator insight, April 16, 5:15 AM

15 Types of Content That Will Drive You More Traffic by Neil Patel 

Mohammed ALAMI's curator insight, April 16, 6:51 AM

Content marketing is more than writing blogs. Way more.

dan's curator insight, April 21, 12:10 PM

#content

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Rescooped by Ariane Faure rédac web from Ecrire pour le web
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26 idées pour obtenir plus d'abonnés Google+

26 idées pour obtenir plus d'abonnés Google+ | iNBOUND MARKETING | Scoop.it

21 façons d'obtenir plus d'abonnés sur votre page Google+, et donc d'avoir plus de visibilité Google et un meilleur référencement naturel.

Olivier Duffez, 15/04/2014


Via Pierre Tran, Wearethewords
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Rescooped by Ariane Faure rédac web from Marketing Strategy and Business
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15 Types of Content That Will Drive You More Traffic by Neil Patel

15 Types of Content That Will Drive You More Traffic by Neil Patel | iNBOUND MARKETING | Scoop.it

Excerpt from the useful article by Neil Patel and published on his Quick Sprout Blog:
"Content marketing is more than writing blogs. Way more.
If you’re just getting involved in content marketing, the first thing you need to do is launch your blog and start writing.
Then, when your blog is established and purring along, try throwing in a new type of content.

But before I share the 15 types of content that will drive you more traffic, there are a few things you need to know:
- You don’t need to try all of these examples - different content types suit different brands in different ways.

- Don’t be afraid to try new stuff – I’ve found that some people shy away from new types of content because they think it will take too long, be too hard, or fall flat. I understand your apprehension, but I encourage you to try it anyway.

- Pick one and put it in your schedule – if you use a content marketing schedule, slot one or two of these into the editorial calendar for the next month.

- This list is not exhaustive – I encourage you to think of content not in terms of types but ideas. The form that the content takes is secondary. The idea is primary.

Let's look at these 15 content types (here just is the list):
#1: Infographics
#2:  Meme
#3:  Videos
#4:  Guides
#5:  Book reviews
#6:  Opinion post (a.k.a. “Rant”)
#7:  Product reviews
#8:  How-to
#9:  Lists
#10: Link pages
#11: Ebook
#12: Case Study
#13: Podcast
#14: Interview
#15: Research and original data

Conclusion:
The more types of content you use, the more powerful your content marketing efforts become. Content, regardless of its form, speaks to an audience. That audience, in turn, listens, shares, learns, and converts.

There’s a wealth of potential here — the kind of potential that your brand needs in order to advance to the next level. Now, you have a plan to get there..."

Each type is analyzed with more information, how to do it, things to keep in mind and useful external links.
Read full, long and interesting article here:
http://www.quicksprout.com/2014/04/14/how-these-15-types-of-content-will-drive-you-more-traffic/

 

 


Via Giuseppe Mauriello
Ariane Faure rédac web's insight:

Top 15 des contenus à succès. 

more...
Idris Busari's curator insight, April 16, 5:15 AM

15 Types of Content That Will Drive You More Traffic by Neil Patel 

Mohammed ALAMI's curator insight, April 16, 6:51 AM

Content marketing is more than writing blogs. Way more.

dan's curator insight, April 21, 12:10 PM

#content

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La révolution des réseaux sociaux 2013

En 2013, le Social Média et les Réseaux Sociaux sont devenus une révolution. Découvrez dans cette vidéo les raisons de cette affirmation. Cette vidéo a été r...
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15 Inbound Marketing Trends and Statistics to Fuel Your Next Campaign

15 Inbound Marketing Trends and Statistics to Fuel Your Next Campaign | iNBOUND MARKETING | Scoop.it
Over the past few years, especially in recent months, inbound marketing has developed as a way to exponentially increase a brand’s ability to attract atten (RT @SocializedCause: 15 Inbound Marketing Trends and Statistics to Fuel Your Next Campaign...
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Les technologies 2.0 : Les Réseaux Sociaux d'Entreprise

MS MDSI - MISCEB - Quel est l'impact véritable de l'utilisation des Réseaux Sociaux dans l'entreprise? Ce Vidéocast en décrit les avantages et les inconvénie...
Ariane Faure rédac web's insight:

Le réseau social d'entreprise  (RSE) : outil fédérateur.

L'exemple de plazza chez Orange.

 

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Les réseaux sociaux peinent à séduire les entreprises françaises

Les réseaux sociaux peinent à séduire les entreprises françaises | iNBOUND MARKETING | Scoop.it
Selon une étude de l'Insee, parmi les sociétés d’au moins 10 personnes implantées en France, deux sur dix disposaient d’un compte ou d’un profil sur un média social en 2013, contre trois sur dix au niveau européen.

Via My Marketing Manager
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Les secrets du inbound marketing - 4 étapes pour gagner dans un monde digital

Des surprises vous attendent ici : http://www.StrategeMarketing.com Les secrets du inbound marketing. Comment vos prospects ou clients vont s'adresser nature...
Ariane Faure rédac web's insight:

Vidéo très pédagogique pour mieux comprendre l'intérêt de l'inbound marketing.

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Inbound Marketing - 6 Steps

Here are the 6 steps to Inbound Marketing. If you have any questions, shoot me an email or check us out on the web at http://culvertechnologies.com/web-servi...
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Internet et médias sociaux : les grands chiffres 2012 - 2013

Réalisée par l'agence de communication digitale Novius. http://www.novius.com Retrouvez tous les chiffres en format slideshare sur : http://bit.ly/VFp2DJ.
Ariane Faure rédac web's insight:

Excellente vidéo avec de nombreux chiffres à l'appui !

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Google+ and LinkedIn: More Engaged than Twitter, Facebook, Pinterest

Google+ and LinkedIn: More Engaged than Twitter, Facebook, Pinterest | iNBOUND MARKETING | Scoop.it
Social discovery and sharing platform Shareaholic today released its first report examining engaged social referrals.
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