Fox News UN puts new momentum behind its radical green agenda for 'climate change' Fox News EXCLUSIVE: The United Nations is putting new momentum behind the radical green effort to reduce global carbon emissions and drastically reshape the world's...
Carol Sherriff's insight:
UN and US showing signs of taking green agenda and climate change even more seriously. Lets hope they remember small businesses as well as large business.
A study of UK wages over the past four decades shows that later generations have been better paid, with those starting work in the 1990s earning more than those starting out in the 1970s, when taking inflation into account.
I was a little cautious reading this the first time. Such tributes and thought pieces can be tacky. This one however does justice to the man and calls us all to find the inner strengths to make a similar contribution to a better world.
Excerpt from the article by Pawan Deshpande and published on Content Marketing Institute: "Many content curators are still unsure about what constitutes ethical curation, and how they can share third-party content without running afoul of copyright laws. Here’s our 10-step checklist to help you curate ethically and effectively.
1. Draw from a variety of sources; 2. Prominently link to the original source; 3. Avoid “nofollow” links; 4. Quote sparingly; 5. Insert your own point of view; 6. Fill in the gaps; 7. Use thumbnail images; 8. Give readers the option to close an iFrame or share bar; 9. Add a new title; 10. Claim Google authorship, as appropriate..."
In defining viral marketing, many creative descriptions have been put forward.
At its core, viral marketing is simply the “spread of an idea” that helps market your business or cause. It’s putting material out there that by its very nature attracts attention and discussion.
Perhaps the most objective way to look at the practice of viral marketing is to examine the research of some highly intelligent folks who have dedicated years to deciphering the common elements of viral content.
Below, I’ll dissect some of my favorite research from an associate professor at the Wharton School of Business, as well as examine some classic viral marketing examples to see what lessons can be had from campaigns that managed to spread far and wide....
Supermarkets in North America and Europe are overflowing with organic-labelled fruit, vegetables, eggs and meats. More than 80 countries have organic standards and products carry one or more of 200 seals, logos and certification claims.
Strong negotiation skills are hugely advantageous throughout one’s life, from the boardroom to the bar. These skills largely rest on your ability to back up your words with physical actions that exude openness, honesty, and confidence. This fosters trust and increases the other party’s desire to react cooperatively and reach agreement.
According to psychologists and a recent study from language experts Gengo, body language and non-verbal communications has a greater impact in a discussion than the actual words that you say.
In my experience, knowing your own bottom line and putting yourself in the other person's shoes and understanding their bottom line is still the best formula for negotiating win-win deals but these tips can also help.
Useful for growing small businesses where the business owners role changes from 'all hands on deck' to captain of the bridge. Some useful habits that remind us to keep the idiosyncrasies and contrary thinking that made us entrepreneurs in the first place.
Its advisable to also know solution focussed techniques - celebrate successes, know what you want to achieve, take small steps to get there, imagineer your desired future - to balance these steps as some groups can get drawn down into the problem and unable to get out.
In this round up, we are presenting for you some useful cheatsheets and infographics for social media marketers especially. These infographics and cheatsheets will help you learn more about trends in social media and how you can give your brand an increased exposure and let your message spread all over the world. Enjoy...
Even as recently as twenty or thirty years ago, the people with influence were relatively easy to spot: the President or Prime Minister of a nation, religious leaders, CEOs, and probably your parents.
Their influence was based on a combination of position, experience, knowledge, wealth – and most importantly control of the channels of communication to the “people,” for to have power influence must be spread.
No longer – the influence landscape has already shifted dramatically and will continue to evolve.
The Guardian Debate over tax relief means the climate for charity retail has turned chilly The Guardian However, as the autumn approaches, the climate for charity retail has also turned chilly as the tax relief charities receive on business rates...