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Once upon a timeline... [Facebook as a storytelling tool]

Once upon a timeline... [Facebook as a storytelling tool] | In PR & the Media | Scoop.it

Via The Digital Rocking Chair, BurrellesLuce
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CIM Academy's curator insight, November 20, 2013 3:21 AM

Great article about using Facebook as a storytelling tool.  Good advice too - use Facebook pages and not profiles.

Carmen Beatriz Fernández's curator insight, November 20, 2013 3:11 PM

FaceBook como herramienta del storytelling....

Jean-François Dubos's curator insight, November 21, 2013 4:43 AM

Excellents exemples d'usage des Facebook Pages pour faire du story telling

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Marketing Interest in Pinterest, Google+ Climbs

Marketing Interest in Pinterest, Google+ Climbs | In PR & the Media | Scoop.it
Facebook campaigns top marketers' to-do list for 2013

SUMMARY: About 40% of marketers say they plan to increase their spending on Facebook marketing programs in 2013, and more than one-quarter plan to increase their spending on broader social media management technology, according to a StrongMail survey. The survey's results mark a slight increase from last year's figures.
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Facebook Testing Suggested Page Ads in News Feed

Facebook Testing Suggested Page Ads in News Feed | In PR & the Media | Scoop.it

Brands get another way to target Facebook users
SUMMARY: Facebook is testing Suggested Page ad units that let companies advertise in the news feed of people who haven't "liked" their brand. The minimalist units are "among the least social units Facebook has on offer," and likely reflect an effort by Facebook to encourage more advertisers to buy news feed space, Tim Peterson writes.

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