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Rescooped by Melanie Hundley from Transmedia: Storytelling for the Digital Age
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Transmedia Storytelling: An Entrepreneurial Approach

Transmedia Storytelling: An Entrepreneurial Approach | immersive media | Scoop.it

Via Simon Staffans, The Digital Rocking Chair
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Simon Staffans's curator insight, October 15, 2015 7:07 AM

Some good advice from Nuno.

The Digital Rocking Chair's curator insight, October 15, 2015 3:25 PM


Nuno Bernardo:  "In the context of a shrinking market populated by increasingly fragmented audiences, transmedia storytelling provides a viable alternative to the conventional TV and Film production business."

Nathan Schultz's curator insight, November 25, 2015 4:54 PM

 

This article provides a perspective on transmedia storytelling from a more pragmatic standpoint:  It is easy to say that good multimedia storytelling involves multiple different platforms all working together, but it is much harder to impliment this idea, from a purely economic standpoint.  Making a movie or video game is vastly more expensive than writing and publishing a book, just to give an example.

 

This article helps to tackle that problem by explaining how entrepreneurs can best sell their ideas to companies or developers who have the capital to provide support for their projects.

Rescooped by Melanie Hundley from Transmedia: Storytelling for the Digital Age
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Mapping transmedia success

Mapping transmedia success | immersive media | Scoop.it

Via The Digital Rocking Chair
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The Digital Rocking Chair's curator insight, July 15, 2014 5:36 AM


Fiona Milburn journeys into Transmedia 2.0 and finds that it's platform agnostic and mirrors the studio system of old Hollywood.

Rescooped by Melanie Hundley from Transmedia: Storytelling for the Digital Age
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Nuno Bernardo: The more we give away, the more people will pay

Nuno Bernardo: The more we give away, the more people will pay | immersive media | Scoop.it

Via The Digital Rocking Chair
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The Digital Rocking Chair's curator insight, September 5, 2014 1:41 PM


"What is the true value of content? A thought-provoking post from beActive's CEO [Nuno Bernardo]"

Tim Brook's curator insight, September 8, 2014 4:17 AM
Thought-provoking
Rescooped by Melanie Hundley from Transmedia: Storytelling for the Digital Age
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Nuno Bernardo: How to build an exciting and convincing transmedia storyworld

Nuno Bernardo: How to build an exciting and convincing transmedia storyworld | immersive media | Scoop.it

Via The Digital Rocking Chair
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The Digital Rocking Chair's curator insight, June 24, 2014 2:36 PM


"Taking the example of one of his transmedia productions, [Nuno Bernardo] beActive's CEO shares tips on how to create meaningful virtual worlds"