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Rescooped by BAHADIR KANDEMIRLI, MSc, PMP from Digital Marketing & Communications
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A Social CEO is a Trusted CEO | Social Media Today

A Social CEO is a Trusted CEO | Social Media Today | Imagineer | Scoop.it
It’s now more evident than ever that CEOs who don’t engage in social media, may as well be conducting their business in a cave.

Via Alex Butler
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Aleisha Snell's comment, August 20, 2013 1:57 AM
I agree, it is good to see that this article outlines that its not only the marketing sectors within the companies that like to engage in IMC. outsiders would most possibly think that it is mostly the marketers having the control. I like how this article outlines that CEO's do have some say in their products and their engagement with their audiences. There have been many times where we are exposed to situations where we see that the CEO's don't have much involvement with their products, let alone their customers and target markets.

By CEO's getting more actively involved, this creates a 'trust' emotional factor for customers and that this product is in fact reliable and that it gives it a special aspect that consumers can feel that they are communicating with the founder of the company in some way.
Melika Trott's comment, August 22, 2013 11:05 PM
I found it interesting and agree that, as the article states, people are far more likely to trust a CEO that uses social media, i suppose it means you are able to put a face and character to the title, which makes CEOs seem much more approachable and like just another regular person, and less like a slave driving robot. Certainly most businesses (but not all) have something to gain from social media making it a worthwhile investment. Very informative and enjoyable read.
Monika D'Agostino's curator insight, August 23, 2013 9:16 AM

Makes a lot of sense!

Rescooped by BAHADIR KANDEMIRLI, MSc, PMP from Strategy and Competitive Intelligence by Bonnie Hohhof
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Why does intelligence analysis sometimes fail?

Why does intelligence analysis sometimes fail? | Imagineer | Scoop.it

It’s no secret that intelligence services the world over don’t always get things right, but what leads their highly trained analysts to come to the wrong conclusion about a situation? Are intelligence failures a consequence of poor data, inaccurate information, a bad source; or are they caused by analytical preconceptions, misinterpretations and flawed human cognition?


Via Bonnie Hohhof
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Scooped by BAHADIR KANDEMIRLI, MSc, PMP
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iTravelGo is a focused travel guide for 36 cities - tuaw.com

iTravelGo is a focused travel guide for 36 cities - tuaw.com | Imagineer | Scoop.it
iTravelGo is a focused travel guide for 36 cities
tuaw.com
iTravelGo is a US$0.99 app that is limited in cities, but very deep in the information it provides about them. The app has been released today in the App Store.
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Rescooped by BAHADIR KANDEMIRLI, MSc, PMP from IT Books Free Share
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PMP: Project Management Professional Exam Study Guide, 7th Edition - Free eBook Share

PMP: Project Management Professional Exam Study Guide, 7th Edition - Free eBook Share | Imagineer | Scoop.it
eBook Free Download: PMP: Project Management Professional Exam Study Guide, 7th Edition | PDF, EPUB | ISBN: 1118531825 | 2013-07-01 | English | PutLocker

Via Fox eBook
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Scott Wheeler's curator insight, February 19, 11:10 AM

For aspiring PMP only - curated,interactive Mind Maps per PMBOK 5th edition. Leave comment on http://www.MindMapify.com

Scott Wheeler's curator insight, February 19, 11:10 AM

For aspiring PMP only - curated,interactive Mind Maps per PMBOK 5th edition. Leave comment on http://www.MindMapify.com

Rajesh Panda's curator insight, April 23, 9:05 PM
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