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Rescooped by NikolaosKourakos from Intriguing, interesting Infographics
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Why You Need to Build Your Brand Online [infographic]

Why You Need to Build Your Brand Online [infographic] | iEduc | Scoop.it

The Internet offers so many more possibilities for small businesses than ever before. The online marketing opportunities are limitless, and it can be done with the social networks that you use everyday.

 

So, 'Why Build Your Brand Online?' The answer is simple, because that’s where everyone is. People are going to look for information about your business all hours of the day, everyday. Give your customers the opportunity to see your brand and message at all times. Let them develop a loyalty to your business via the Internet, and the increased opportunities for revenue rewards will likely soon follow.
By developing your brand online, you are able to use a vast array of measurement tools to get to know your audience. You can see what messages, and which types of media get the most responses from your customers, as well as, what times of the day get the most activity from your Facebook Fans and hits on your website. From these measurements, not only can you better brand your message based on your customers, but you can give them the voice to support your business to others. Tailoring your message to your customers is vital to building your online brand.

Learn more about online branding and more tips for business development through social media at the article link...


Via Lauren Moss, Koen Vanderhoydonk, GetApp, massimo facchinetti, Becky Gaylord
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Rescooped by NikolaosKourakos from SOCIAL NETWORKING skills
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How to use Natural Networking to connect with anyone — including the exact email scripts

How to use Natural Networking to connect with anyone — including the exact email scripts | iEduc | Scoop.it

How many of us have heard career experts telling us to “go out there and network”?

 

What does that actually mean? They never seem to specify.

 

So we end up going to 1 or 2 pointless networking events, which actually turn out to be a bunch of unemployed people looking for jobs, until we realize the pointlessness of random networking. We stop going. But we keep hearing about the importance of our network, and we hear about how most jobs are found through personal contacts. Pretty soon, it becomes clear to us that it’s WHO you know, not WHAT you know. But we have no idea how to actually turn that realization into something actionable.

 

There’s a game going on around us that we don’t even see.

 

And today, I want to show you exactly how to decode it — along with the specific email scripts to use. If you’ve been waiting for the real story on how networking actually works, this is it.

 

Read more: http://bit.ly/xd4OhE


Via Martin Gysler
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Rescooped by NikolaosKourakos from SOCIAL NETWORKING skills
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10 Steps to Successful Social Networking | Results Revolution

10 Steps to Successful Social Networking | Results Revolution | iEduc | Scoop.it

[ For practical reasons, I decided to integrate the contributions of this topic in: "Business know-how" - 01-27-2012 ]

 

Networking is about meeting and building relationships with people for a purpose. It’s that last part that counts in the definition, the purposeful part. Otherwise we’re all just socializing, which is what much of it amounts to anyway because if you don’t know your purpose, it’s pretty difficult to achieve it.

 

That’s fine if you just enjoy socializing for the sake of socializing (and, actually, the best social networkers are people like that usually). However, if you’re spending marketing dollars and the prosperity of your business depends on the success of your social networking, you’d better do a bit more than socialize.

 

1. The Question You’d Better Answer First
Why are you interested in social networking? To build your business? How, exactly?Do you sell online or just promote online? Are you locally, nationally, or internationally focused? Do you want people to talk about your business online, share your links, spread the word about you, learn more about you, recommend you, sign up for a program, get a free sample, get your e-newsletter, read your blog, interact with you, ask questions, get a membership, order a product, pay for a service, refer you to their friends? 

 

Read more: http://www.resultsrevolution.com/2010/08/10-steps-to-successful-social-networking/


Via Martin Gysler
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Progressive training's curator insight, November 25, 2013 10:44 AM

10 Steps to Successful Social Networking 

 

#social #networking