"For the logo we asked the client to write the name in their own handwriting connecting two dots equivalent to the punched holes."
Bad Spoon's insight:
The Collection, London. Couleurs fortes, rappelant la lumière d'un néon. Le logo a été conçu à partir de l’écriture manuscrite du restaurateur, connectant avec force l’identité humaine et l’identité de l’entreprise
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