Ideas & Communication

This piece and infographic is from Senay Johnson's Marketing Daily

 

Excerpt from this article:

 

"It’s a business-eat-business universe and B2B marketers today must utilize social media channels if they want a chance at surviving alone in the deep recesses of space.

 

Businesses that understand the importance of adding social elements to their marketing campaigns empower customers and prospects to share with their networks.

 

**This peer-to-peer word of mouth messaging is highly trusted and very effective in amplifying the impact of your campaigns".

 

In the following infographic, we examine the elements of a successful B2B social marketing campaign to help you learn how to make your business move at the speed of light.

 

Selected by Jan Gordon covering "Curation, Social Business and Beyond"

 

See infographic here: [http://bit.ly/OIQf5y]

Via janlgordon, Aslan Patov

18% of Social Media users are influenced by their friend’s behavior when they follow and interact with brands.

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Marty Note: Great infographic on social impact on ecommerce I picked up from @Steveology.

Via Martin (Marty) Smith, Brian Yanish - MarketingHits.com, digitalassetman, Aslan Patov

Mobile web is growing probably faster than the rate of traditional Internet upon its first introduction.   This is primarily due to the demand, the ability of mobile companies to mass produce the t...

Via Miguel Rodriguez, Aslan Patov

Two U.K. artists have created the "Google Book," which provides an image for every word in the dictionary.

Via HAVAS LYNX, Morgaine Matthews, Brian Hickling

Via Ulla M. Saikku, Brian Hickling

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Recently discovered in a McKinsey Global Inst Report “The Social Economy: Unlocking Value And Productivity Through Social Technologies” , Statista's Chart 'The Rapid Rise Of Social Media' shows how the pace of technological progress has changed over the past century and the time it took selected technologies and services to reach 50 million users worldwide.

 

It took the radio 38 years to reach 50 million users worldwide. The next revolution came around a little quicker: 13 years passed until 50 million people enjoyed moving images in their own homes.

With the arrival of the internet the pace of technological adoption really picked up: while it still took internet service providers three years to reach 50 million subscribers, the world wide web dramatically enlarged the potential audience for everyone with an innovative product or service.

Facebook, now on track to reach 1 billion users, needed just one year to reach 50 million users and Twitter was even quicker to reach that milestone.

 

By Statista http://bit.ly/OrtrDi

Source  http://bit.ly/N4X3Hk

 

Download the Report The Social Economy: Unlocking Value And Productivity Through Social Technologies [PDF] http://bit.ly/MlE5Qq

Via maxOz, Aslan Patov

Social Media On Your Brand, Your Brand On Social Media [INFOGRAPHIC]...

Via Sara Duane-Gladden, Aslan Patov

This web tool will create fun image with pictogram and text that you can customize.

 

Pictotool is a tool for creating images by combining pictograms and text.

 

Once the images have been created, they can be downloaded and used for personal and/or commercial use.

Via John Dalziel, Lynnette Van Dyke

Get Logos Quiz Game on the App Store. See screenshots and ratings, and read customer reviews. (He acertado 246 de 642 logos y he conseguido 23884 puntos en LogosQuiz para iPhone!

Some impressive editorial design from Art Director and Designer, Robert Festino, whose award winning work in Art Direction and Graphic Design has been recognized internationally. Robert Festino is currently the Creative ...

19 Best Ads I Have Ever Seen Advertising & Marketing...

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Via Brian Hickling

Rethink Breast Cancer and their fundraising event, Boobyball needed some serious attention for a budget of about zero. To help get that attention, we used a fitting medium that has never been used before for advertising: women’s breasts. Included in this group of models with headlines on them about the cause are actual breast cancer survivors. People need to talk about breast cancer and this was a way to fuel that conversation. The stunt was on every major news station in Toronto, and in all of the major newspapers. It’s exploding on facebook and twitter as well-in part because of Howie Mandel who was simply walking by. He promptly tweeted the idea to 300,000 people.

Advertising Agency: CP+B, Toronto, Canada
Creative Directors: Aaron Starkman, Michael Murray, Darren Richardson
Art Director: Gail Pak
Copywriters: Neil Blewett, Freddy Nduna
Producer: Jen Dark

Via Alex Butler, Brian Hickling