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Recruiters: Your Days Are Numbered

Recruiters: Your Days Are Numbered | Neli Maria Mengalli's Scoop.it! Space | Scoop.it
Recruiting can be boiled down to three critical ingredients that make up the mix: sourcing, screening, and verifying.
Neli Maria Mengalli's insight:
A traditionally manual function of HR, process automation is snatching the reins from bloated HR divisions and outside recruiters.
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Klout, Commercial Value, and the Right of Publicity

Klout, Commercial Value, and the Right of Publicity | Neli Maria Mengalli's Scoop.it! Space | Scoop.it

The more influential that Klout thinks you are, the more likely its advertising partners–brands like Red Bull, the vodka makers and the novelist–are to offer you “perks,” or freebies.

Neli Maria Mengalli's insight:

It’s easy to scoff at the idea of quantifying such a nebulous concept as a social media user’s influence, and to pity those who obsess over their Klout scores as a validation of their own self-worth.

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The Way to Personal Branding

The Way to Personal Branding | Neli Maria Mengalli's Scoop.it! Space | Scoop.it

Personal Branding is something that a person does to better market themselves and their careers.

Neli Maria Mengalli's insight:

This infographic created by sestyle goes through the whole process step by step to get you on your way to establishing a personal brand for yourself.

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Social Media and Best Practices

Social Media and Best Practices | Neli Maria Mengalli's Scoop.it! Space | Scoop.it

We all know that social networks are an integral part of many peoples' daily life - with the number of social media users around the world has risen 18 percent in 2013 [...]

Neli Maria Mengalli's insight:

[...] it's never been more critical for businesses to understand and leverage the social media world and how they fit in.

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[INFOGRÁFICO] A Psicologia das Cores no Marketing e no Dia-a-dia

[INFOGRÁFICO] A Psicologia das Cores no Marketing e no Dia-a-dia | Neli Maria Mengalli's Scoop.it! Space | Scoop.it

[...] conheça em detalhes o poder das cores no marketing e utilize esses conceitos em suas próximas ações..

Neli Maria Mengalli's insight:

Vale conferir!

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The History of Web Design [INFOGRAPHIC]

The History of Web Design [INFOGRAPHIC] | Neli Maria Mengalli's Scoop.it! Space | Scoop.it
Web design sure has evolved since the mid-1990s when the top sites on the Web included aol.com, webcrawler.com, yahoo.com, infoseek.com, prodigy.com and compuserve.com.
Neli Maria Mengalli's insight:

Between 2000 and 2005, the top sites included the likes of apple.com, msn.com, ebay.com, napster.com, forbes.com, adobe.com and microsoft.com. This period is known for the rise of multiple navigation options. Common navigation and organization elements included the search bar, top navigation tabs and left bar categories. There were 70,000,000 sites at the end of this period, but mobile still hadn’t become a web design focus area.

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A centralidade da tecnologia no mundo contemporâneo

A centralidade da tecnologia no mundo contemporâneo | Neli Maria Mengalli's Scoop.it! Space | Scoop.it

O desenvolvimento tecnológico vem causando transformações tão profundas na sociedade contemporânea quanto aquelas vivenciadas durante a Renascença.

Neli Maria Mengalli's insight:

Discípulo do teórico canadense Marshal McLuhan (1911-1980), Kerckhove é considerado um dos mais importantes estudiosos das relações entre tecnologias digitais e sociedade. É professor da University of Toronto, onde dirigiu por mais de 20 anos o Programa McLuhan em Cultura e Tecnologia.

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Facebook Feminism, Like It or Not

Facebook Feminism, Like It or Not | Neli Maria Mengalli's Scoop.it! Space | Scoop.it
Neli Maria Mengalli's insight:

From the start, the female textile workers made the connection between labor and women’s rights.

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SEO vs Marketing em Mídias Sociais

SEO vs Marketing em Mídias Sociais | Neli Maria Mengalli's Scoop.it! Space | Scoop.it

No Marketing Digital, duas das principais áreas que disputam a preferência (e os orçamentos) das empresas são o Marketing em Mídias Sociais e o SEO (Search Engine Optimization).

Neli Maria Mengalli's insight:

É lógico que não se trata de uma concorrência direta, já que ambas têm a sua importância na promoção e consolidação de uma marca online.

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8 Things Kids should Be Able to Do with Technology ~ Educational Technology and Mobile Learning

8 Things Kids should Be Able to Do with Technology ~ Educational Technology and Mobile Learning | Neli Maria Mengalli's Scoop.it! Space | Scoop.it
Using SAMR terms, teachers are still operating within the substitution level in that they are using new technology tools to replace old ones, for instance, using Google Docs to replace Microsoft Word. the task ( writing) is the same but the tools are different.
Neli Maria Mengalli's insight:
Instead of integrating technology into education in a structured way that enhances learning and consolidates the insights students garner in class, technology is often being used for the sake of using it or at the most for carrying out traditional taks in a techy way.
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Look Out Klout, These Twitter Influencer Maps Are Amazing

Look Out Klout, These Twitter Influencer Maps Are Amazing | Neli Maria Mengalli's Scoop.it! Space | Scoop.it

Take a look at my NodeXL Twitter Social Graph given to me by Social Network Theory expert Marc Smith.

Neli Maria Mengalli's insight:

Below using analysis from NodeXL, Smith outlines the 6 major types of Twitter social network types.

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Tips for E-Learning Project Management and Pedagogy Fit

Tips for E-Learning Project Management and Pedagogy Fit | Neli Maria Mengalli's Scoop.it! Space | Scoop.it

Use these six questions to e-learning project clarity when next you are working with a subject matter expert.

Neli Maria Mengalli's insight:

Make overt the process for any e-learning project, and ensure your stakeholders follow this process.

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A Detailed History of Social Media

A Detailed History of Social Media | Neli Maria Mengalli's Scoop.it! Space | Scoop.it
It wasn’t Mark Zuckerberg. Heck, it was way before the Facebook era. It started, more or less, with CompuServe and Arpanet back in 1969.
Neli Maria Mengalli's insight:

As you can see by this social media history timeline, there’s a lot that’s happened over the past decades. We can only guess what’s coming next.

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Marketing Digital: 15 Infográficos recentes – e do Brasil!

Marketing Digital: 15 Infográficos recentes – e do Brasil! | Neli Maria Mengalli's Scoop.it! Space | Scoop.it

Se há coisa que as recentes manifestações no Brasil nos mostraram é a verdadeira força aglutinadora das mídias sociais.

Neli Maria Mengalli's insight:

 

Claro que para muitas pessoas, mídias sociais é também sinônimo de trabalho, e a compilação de infográficos de hoje aborda diversas faces desse trabalho de Marketing Digital. Direto dos arquivos do Visual Loop, aqui ficam 15 infográficos sobre Marketing Digital, todos em Português.

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2014: Year of the Open Ecosystem

2014: Year of the Open Ecosystem | Neli Maria Mengalli's Scoop.it! Space | Scoop.it

The most salient aspect of technology is its power to disrupt.

Neli Maria Mengalli's insight:

Yet the true impact begins not with invention, but adoption.  That’s when the second and third-order effects kick in.  After all, the automobile was important not because it ended travel by horse, but because it created suburbs, gas stations and shopping malls.

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An Amazing Timeline Chronicling The History of Social Media

An Amazing Timeline Chronicling The History of Social Media | Neli Maria Mengalli's Scoop.it! Space | Scoop.it

Most people think  that social media started with the Facebook and Twitter. 

Neli Maria Mengalli's insight:

Web 2.0 technologies which have given rise to such popular  platforms have definitely played a major role in the popularization of social media among ordinary people , however , the real emergence of social media dates back to the 60s of the last century.

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Top 10 Brands on Social Media in 2013 [CHART]

Top 10 Brands on Social Media in 2013 [CHART] | Neli Maria Mengalli's Scoop.it! Space | Scoop.it

Samsung was the most popular social-media brand worldwide in 2013, according to Starcount, which compiled data across Facebook, YouTube and other sites to come up with its top 10 list.

Neli Maria Mengalli's insight:

Walt Disney came in second place, largely due to a one-million-follower increase on Sina Weibo, a Chinese microblogging site. National Geographic grabbed the bronze after its top-rated YouTube channel got 160 million views this past year.

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Are MOOCs the Future of Online Education?

Are MOOCs the Future of Online Education? | Neli Maria Mengalli's Scoop.it! Space | Scoop.it

That’s more than the annual revenues of Amazon, Apple, Facebook, Google, Microsoft, and Twitter combined! All educational institutions want a piece of that pie and MOOCs could jeopardize that. Check out some more stats:

Neli Maria Mengalli's insight:
28% of MOOCs come from the U.S., and at a distant second, 11% from the U.K., and there are some surprising countries in the top 10 including: Brazil, Greece and Russia!
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40 Infographics & Cheat Sheets For Social Media Marketers

40 Infographics & Cheat Sheets For Social Media Marketers | Neli Maria Mengalli's Scoop.it! Space | Scoop.it

Thousands of people use social media and spend many hours a day on different social media such as Facebook, Twitter, Google+, Pinterest and so on. Social media is a powerful platform to market your goods and services whether you are running a big business or have just started up a small business. Social media is a sure way to success.

Neli Maria Mengalli's insight:

Today, social media is more than a platform for friends to meet. Businesses all over the world are taking advantage of social media platforms to market their goods, services, websites, tools or wares. 

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David Moffet's curator insight, November 17, 2013 2:42 AM

Interesting differentiation...

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Poverty Line Problems: The History of an Outdated Measurement

Poverty Line Problems: The History of an Outdated Measurement | Neli Maria Mengalli's Scoop.it! Space | Scoop.it

According to the Poverty Threshold, 46.5 million American's were living in poverty in 2012.

Neli Maria Mengalli's insight:

The government then needed a way to better understand what it meant to be poor, so they used Orshansky's calculation to figure it out.

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Klout Users Can Now Customize How They Appear in Bing Search Results

Klout Users Can Now Customize How They Appear in Bing Search Results | Neli Maria Mengalli's Scoop.it! Space | Scoop.it
Klout and Bing extended their partnership Friday with the introduction of new Klout-verified photos on Bing.
Neli Maria Mengalli's insight:

Now when people search for you on Bing you can dictate what photo shows up in search results. You can also add links to your social media profiles, as well as your pubic personal summery on LinkedIn.

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10 Best SEO Practices for URLs and Blog Permalinks

10 Best SEO Practices for URLs and Blog Permalinks | Neli Maria Mengalli's Scoop.it! Space | Scoop.it
Most bloggers pay careful attention to crafting perfect titles. They know that the right title will encourage more clicks on social media and search engine results alike. The problem generally arises when an article uses the title text as the article's permalink. This is an easy mistake to make because, at least for WordPress users, the title text is set by default to become the slug of the article's permalink, depending on your settings (which we'll address later).
Neli Maria Mengalli's insight:

Numbers are arbitrary and don't contain enough search value to warrant including them in your permalink along with other key terms. This is because numbers don't match search queries! For example, would you be more likely to to search for "10 SEO Best Practices" or just "SEO Best Practices?"

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Ken Morrison's comment, September 26, 2013 5:35 PM
Hi Neli, Thank you for following my topic. I hope that it is helpful for you. I like what I see on your site.
Ken Morrison's curator insight, October 2, 2013 4:47 PM

You can never learn too much about SEO.  

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Using Technology Vs Technology Integration- An Excellent Chart for Teachers ~ Educational Technology and Mobile Learning

Using Technology Vs Technology Integration- An Excellent Chart for Teachers ~ Educational Technology and Mobile Learning | Neli Maria Mengalli's Scoop.it! Space | Scoop.it
At the face of it, it seems like a game of semantics but in fact it is more than that.
Neli Maria Mengalli's insight:
Using technology, on the other hand, is a random and sporadic process whose main goal is to instruct students on content not to engage them with content.
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Bonnie Bracey Sutton's curator insight, July 12, 2013 9:53 PM

Well said.

Ivon Prefontaine's curator insight, July 13, 2013 10:20 AM

This is an effective infographic.

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Afinal, qual é o melhor horário para postar no Facebook?

Afinal, qual é o melhor horário para postar no Facebook? | Neli Maria Mengalli's Scoop.it! Space | Scoop.it

Todos os dias surgem novas estatísticas para determinar quando os posts obtém maior visualização e engajamento. 

Neli Maria Mengalli's insight:

Identifique qual é o perfil do seu público. Ele pode ser um pouco diferente do que você imagina. Pra isso você deve analisar o “Facebook Insights”. Ao fazer esta análise você conseguirá entender melhor quem são seus fãs.

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Gaming is Good For Your Brain

Gaming is Good For Your Brain | Neli Maria Mengalli's Scoop.it! Space | Scoop.it

Educational games are increasing in popularity in both educational and corporate settings.

Neli Maria Mengalli's insight:

To demonstrate the power gaming can have over the human mind, let’s take a look at a powerful example. 

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How the Klout Score is Calculated

How the Klout Score is Calculated | Neli Maria Mengalli's Scoop.it! Space | Scoop.it
A lot of people complain about the lack of transparency and inaccuracy of Klout because they have no idea how the Klout score is calculated.
Neli Maria Mengalli's insight:

The score is calculated tracking 400+ signals, using 10 different networks, over a 90 day period. Your social media activities from four months ago have no bearing on your current score. Below are the "ingredients" used to generate your Klout score.

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