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The Social Media ROI Cookbook: How Brands Measure the Revenue Impact of Social Media

The Social Media ROI Cookbook: How Brands Measure the Revenue Impact of Social Media | Neli Maria Mengalli' Scoop.it! Space | Scoop.it

The result is our  “Social Media ROI Cookbook,” which aims to identify and describe the most effective “recipes” for measuring the revenue impact of social media that we have seen adopted to date.

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Reimagining the timeline: behind our Second Screen web app

Reimagining the timeline: behind our Second Screen web app | Neli Maria Mengalli' Scoop.it! Space | Scoop.it

The Guardian: "Pulling together the vast mass of Olympics-related updates - blog posts, tweets, pictures, results, and more - in a single app for tablet created a bunch of design challenges."


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