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Why Your Business Needs A Social Media Presence - Two infographics - WordPress Hosting SEO Cloud

Why Your Business Needs A Social Media Presence - Two infographics - WordPress Hosting SEO Cloud | Hybrid Public Relations | Scoop.it

Why Your Business Needs A Business Social Media Presence. Online consumers are more likely to buy things from brands they know or have followed through social media for some time.

 

An infographic published by Mr. Youth, a word of mouth marketing firm, polled 4500 adults to uncover the impact of social media on purchases. They discovered that social media not only influences brand reputation and PR, but often can lead directly to a sale.

 

Over 90% of respondents either received or made recommendations to friends and families on Facebook. 65% of these social recommendations directly led to a purchase. On top of that, 80% of those who received a response to a social media post by a brand made a purchase as a result of that interaction.

 

With numbers as striking you’d think businesses would be quick to comprehend. Yet according to the study, brands only respond to half of their social media posts, divided almost equally between Facebook and Twitter. The full report will be available in two weeks....


Via Jeff Domansky
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Pallab Kakoti's curator insight, March 14, 2014 8:19 AM

#SocialMedia marketing is the lifeline for brands looking to target the online audience for anything from product promos, launch campaigns & many more parallels by leveraging objective, reach & impact. The key is in the analysis to determine the campaign ROI and keeping these dynamics in mind, a business website is the digital connection that businesses must incorporate to nullify reservations about a product purchase by referring to online reviews, product demos, customer experiences and so on.

 

Work of Mouth marketing is still one of the most influential catalyst that incites intent to check out a new product or brand based on references. A business website is the connection required to establish  a working relationship between the buyer & the seller. By integrating #social sharing icons & buttons, the process to recommend services to friends & family becomes much easier and simpler to complete. This irrevocably creates the influence of digital marketing & social media marketing for brands with instant real time reach & interaction with buyers & random online visitors across the fabric of the web.

Samantha W's curator insight, March 17, 2014 5:58 AM

Don't lose out , an online presence is crucial to the success of your business.

John Thomas's curator insight, March 22, 2014 7:54 AM

Why Your Business Needs A Social Media Presence - Two infographics - WordPress Hosting SEO Cloud

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Making the most of your brand’s Wikipedia page

Making the most of your brand’s Wikipedia page | Hybrid Public Relations | Scoop.it

If students writing term papers are any indication, Wikipedia is one of the first resources people turn to when trying to get a feel for a topic or a company. The same holds true for many journalists, industry analysts, and other influencers.


Via Maria da Graça Pereira
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Ten Steps for Managing an Online Crisis

Ten Steps for Managing an Online Crisis | Hybrid Public Relations | Scoop.it
If it seems like an online crisis seems to happen every day for organizations, it's because it does. Here are ten steps to managing a firestorm of negativity.
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Instagram makes the world look good

Instagram makes the world look good | Hybrid Public Relations | Scoop.it

Unlike Facebook, this democratic photo-sharing site offers an insight into the strange lives of others unfettered by promotions If you've only just got around to signing up for a Facebook account, I can only assume you're also still using Betamax...


Via LPM Comunicação SA
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Three good and three bad reasons to hire a PR agency

Three good and three bad reasons to hire a PR agency | Hybrid Public Relations | Scoop.it
Over the past few weeks, news stories about PR have reinforced what constitutes good reasons to hire a PR agency, as well as bad ones. Why should you, or should you not, engage with a PR agency?
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Groupon CEO brutally honest in departing memo | Articles | Main

Groupon CEO brutally honest in departing memo | Articles | Main | Hybrid Public Relations | Scoop.it
Andrew Mason, the founder of Groupon who was ousted as CEO on Thursday, also yucked it up in the memo, which he shared via Twitter.
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10 Questions to Ask Before Hiring a PR Firm

10 Questions to Ask Before Hiring a PR Firm | Hybrid Public Relations | Scoop.it
From measuring success to costs and services, here's what you need to know before turning to a public relations firm.
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Pros and Cons of the Top 6 Social Media Channels (Infographic) | Business 2 Community

Pros and Cons of the Top 6 Social Media Channels (Infographic) | Business 2 Community | Hybrid Public Relations | Scoop.it
Which social media network is the right one for you and for your business? Have you ever really analyzed which social media channel would be most effective for
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Jeff Domansky's curator insight, January 8, 2013 3:29 PM

Pros and cons of social media channels in a glance. Liked that.

Mohammed Omar Faruque Masud's curator insight, January 8, 2013 3:41 PM

Pros and cons of social media channels in a glance. Liked that.

Dave Atkinson's curator insight, January 8, 2013 4:11 PM

Pros and cons of social media channels in a glance. Liked that.

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Ragan announces its 2013 PR and Media Relations Summit to be held at NYC Con Edison Headquarters Union Square

Ragan announces its 2013 PR and Media Relations Summit to be held at NYC Con Edison Headquarters Union Square | Hybrid Public Relations | Scoop.it
Chicago, IL (PRWEB) January 03, 2013 Mark Ragan, CEO of Ragan Communications, announced that his company will hold its 4th Annual PR and Media Relations Best
Joana Machado's insight:

April 8-10 in NYC

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What the duck? Giant bath toy sails down the Thames – Now. Here. This. – Time Out London

What the duck? Giant bath toy sails down the Thames – Now. Here. This. – Time Out London | Hybrid Public Relations | Scoop.it
Commuters travelling near the river this morning were left wondering if they’d had something slipped into their Weetabix, as a giant rubber duck casually paddled down the Thames.
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Jeff Domansky's curator insight, December 11, 2012 5:13 PM

Hard not to smile at this publicity stunt and perfect photo op.

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7 Social Media Business Tools for Influence, Authority and Time Management | Jeffbullas's Blog

7 Social Media Business Tools for Influence, Authority and Time Management | Jeffbullas's Blog | Hybrid Public Relations | Scoop.it
Social media provides the means and tools to find relevant influencers in your industry or niche. From them, you can learn, connect, utilize their communities.
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Storytelling: Is Your Brand Doing It? | Business 2 Community

Storytelling: Is Your Brand Doing It? | Business 2 Community | Hybrid Public Relations | Scoop.it
Once upon a time, sales content was formal, corporate and more sober than a group of Nuns at a Jonas Brothers concert.
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4 Media Relations Tips That Transcend Platforms :: PR News

4 Media Relations Tips That Transcend Platforms :: PR News | Hybrid Public Relations | Scoop.it
While it's great to know how to use Twitter to engage with reporters, don't forget about tried-and-true strategies than work in any situation.
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The Independent launches hybrid ‘digital newspaper’ app for a unique reading experience

The Independent launches hybrid ‘digital newspaper’ app for a unique reading experience | Hybrid Public Relations | Scoop.it

The Independent has unveiled a unique app based on reader feedback that combines the best of newspaper design with digital interactivity, making the most of tablets or smartphone technologytechnology

 

... Christian Broughton, Digital Editor at The Independent, said: “Most apps make do with a fairly static main edition. If they offer rolling news, it’s usually hidden away in a separate area. We’ve built breaking news into the very core of The Independent app. Our readers want and deserve breaking news, and they want multimedia too. But they also tell us that they like the feel and texture of a newspaper – nothing is simpler than flipping through pages. In geek-speak, that’s the ultimate intuitive UX! This app gives readers the best of both worlds.”


Via Jeff Domansky
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Jeff Domansky's curator insight, February 21, 2014 9:35 AM

The future of newspapers? A great app from The Independent but it's only free to download and try. The subscription model still costs you.

Marta Filipe's curator insight, February 21, 2014 9:44 AM

O jornal do futuro.

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7 traits of a solid PR professional | Articles | Home

7 traits of a solid PR professional | Articles | Home | Hybrid Public Relations | Scoop.it

The author says his firm looks for these characteristics when hiring someone new. Do you agree with his take? Do you fit the mold?


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The State of Flipboard and Rise of Mobile Curation | Dashburst

The State of Flipboard and Rise of Mobile Curation | Dashburst | Hybrid Public Relations | Scoop.it

Flipboard is a personal magazine made up of the things you care about most. Recently, it surpassed 50 million readers and released a new feature that allows users to create their own magazines. Readers can now collect and curate the web pages they like into these magazines on Flipboard.

 

Since the new edition of Flipboard was announced several weeks ago, an additional 3 million readers have joined (for a total of 53 million currently). Also, more than 500,000 magazines have been created since too, given this great new way to curate content for mobile devices. In fact, there are over 6 billion pages flipped per month! More than 50% of Flipboard 2.0 users are reading magazines every day. 9am is the top time of the day for reading, while 7pm is the peak time for sharing. Some of the most popular magazines by publishers include The Esquire Interviews (by Esquire), Prefab Perfection (by Dwell), Women We Love (by Esquire), and The Beatles (by Rolling Stone). Using Flipboard is a truly an amazing experience and the site could be looking at exponential growth in the years to come as mobile devices completely take over!


Via Jeff Domansky
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Jeff Domansky's curator insight, April 14, 2013 1:53 PM

The awesome Flipboard app is showcased in this infographic.

AdriM's curator insight, May 14, 2013 11:36 AM

Another great way to find curated information.

Constance Jones Collier's curator insight, July 17, 2013 8:51 PM

compelling reason to for content curation it brands you .

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Hashtags: from Twitter to Facebook

Hashtags: from Twitter to Facebook | Hybrid Public Relations | Scoop.it

Tweeters have been organising their thoughts using hashtags for years. Now Mark Zuckerberg wants to bring them to his social networking site


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The 1 Thing Every Business Executive Must Understand About Social Media

The 1 Thing Every Business Executive Must Understand About Social Media | Hybrid Public Relations | Scoop.it
Social media is still in its infancy, and many business executives still don't understand how to Ieverage it for their organizations, large or small. They're too focused on the talking, and not
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Subway Foot-Longs Coming Up Short

Subway Foot-Longs Coming Up Short | Hybrid Public Relations | Scoop.it
Subway customers are whipping out their measuring tapes after Internet postings that claim a short-shrifting of the worldwide chain’s famous footlong sub, putting the Milford, Conn.-based company in the hot seat.
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Should Chief Executives be Active Participants of Social Media?

Should Chief Executives be Active Participants of Social Media? | Hybrid Public Relations | Scoop.it
Should business CEO’s be active participants of social media? According to Nikki Little, a blogger for crainsdetroit.com, it depends. Among the CEOs of Fortune 500 companies, a survey conduct

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No erasing the past | Archive | Marketing Week

No erasing the past | Archive | Marketing Week | Hybrid Public Relations | Scoop.it
Chief executives’ reputations are now recorded online forever.
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Tech Guru Mark Anderson's Top 10 Predictions For 2013 - Forbes

Tech Guru Mark Anderson's Top 10 Predictions For 2013 - Forbes | Hybrid Public Relations | Scoop.it
Mark Anderson One of the hallmarks of the Strategic News Service, the always fascinating tech newsletter published by Mark Anderson, are the predictions.
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44 Reasons Why You Should Use Social Media for Your Personal and Business Brand | Jeffbullas's Blog

44 Reasons Why You Should Use Social Media for Your Personal and Business Brand | Jeffbullas's Blog | Hybrid Public Relations | Scoop.it
Why would you want to waste your time blogging and building a following on social media networks? Why would you bother? It all seems like a lot of hard work really.
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New Digital Trends, The Age Of Mobile, Human Curation: The Decline Of Google News

New Digital Trends, The Age Of Mobile, Human Curation: The Decline Of Google News | Hybrid Public Relations | Scoop.it

(...) One possibility is that Google News is in decline because of converging digital trends that are lessening its influence. The Web’s big shift to mobile coupled with the explosion of social sharing, the increasing importance of human-powered curation, and tougher competition may be making the now old-school aggregator less potent.

 also better looking.

 

http://pandodaily.com/2012/11/10/newspapers-take-aim-at-google-news-again-maybe-because-theyre-no-longer-scared/

 

 


Via Giuseppe Mauriello, Jeff Domansky
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