After 5 months of using a social business platform, I’ve stopped talking about social business.
Hundreds of elevator pitches, demos, and blog posts later, I’ve pared down my description of our social collaboration platform to 6 words:
“It’s just the internet at work.”
The biggest opportunity no one talks about
When it comes to getting things done inside the firm, many large companies simply missed the big mega-trends that we all take for granted as individuals. Search? Social filters? Self-service? We all have much better tools at home than at work.