Brand communication in the digital age
11
“Socialness and interaction at work to reshape brand and consumer relationships”
Curated by Marco Bandini
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Created Dec 20, 2011
Created by Marco Ban...
Updated Feb 4
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www.mediabistro.com - February 4, 8:41 PM

Pinterest Now On Par With Twitter, Google For Driving Traffic, Says Study [STATS] - AllTwitter

Pinterest Now On Par With Twitter, Google For Driving Traffic, Says Study [STATS]...
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www.freshnetworks.com - January 16, 5:56 AM

Social media cases study: Tesco and social shopping platform Foodie.fm

Tesco becomes a social business by linking its product assortment to Foodie.fm a recommendation server which learns from users' eating and purchasing habits and suggests recipes and groceries that match their taste profile.

 

Foodie.fm, available as free app on iPhone, Android and Nokia applications, as well as via the Web and Facebook, enables users to make friends with other food lovers and to swap cooking tips and recipes. Visitors can create an editable shopping list, based around a meal, by clicking on photos of recipes. For example, if a user was to click on the recipe for beef burgers, the shopping list would consist of mince meat, onions, salt, etc.

 

Read on at http://www.freshnetworks.com/blog/2012/01/10896/


Via Gregoris Mentzas
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www.socialmediaexplorer.com (via @tjoconnell) - January 13, 11:25 AM

Small Businesses Can Go Zaarly, Dude | Social Media Explorer

Peer-to-peer commerce site Zaarly discovers a neat, untapped lead generation mechanism for small businesses.
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mashable.com - January 13, 6:27 AM

Facebook Launches 'Listen With,' Lets You DJ for Friends

Facebook wants you to listen to music with friends -- even if you're not within blaring-speaker distance.
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www.youtube.com (via @JERRLIFE) - January 13, 5:35 AM

Miss representation Trailer

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blog.davidtate.org - January 12, 9:45 AM

The Dangerous Effects of Reading | Certain Extent

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mashable.com - January 12, 6:11 AM

Black Friday Online Sales Up 24.3%

Research from IBM reports that Friday's online retail sales and traffic trumped Black Friday 2010.
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www.emarketer.com - January 12, 5:33 AM

Smaller Social Sites See Significant Boost in Usage - eMarketer

Tumblr, Pinterest and Google+ are emerging as a newer crop of popular social media sites.

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www.psfk.com - January 11, 5:03 PM

Levi’s Uses Instagram To Find Their Next Star @PSFK

Fashion brand uses popular photo-sharing service to crowdsource talent for their advertising...
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www.socialmediaexaminer.com - January 11, 1:39 PM

Finalists: Top 10 Social Media Blogs 2012

Top 10 Social Media Blog Finalists: Here are the finalists for our 3rd annual contest and how our judges will make the final winner selection.
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www.digitalbuzzblog.com - January 11, 1:34 PM

World's first Facebook timeline campaign (video)

Some of you have probably seen this piece of work over the last week, it's a campaign by the Israeli Anti-Drug Authority which has created the world's first Facebook Timeline campaign.
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www.adverblog.com - January 11, 11:53 AM

Infographic: Compare Apples to Apples

Just when you thought Infographics had eaten temselves (infographics about infographics), in comes a new version. Compare something in quite a left-field way: real apples with (computer) apples.
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www.briansolis.com - January 11, 11:34 AM

Ten Social Media Strategies to Define a Successful 2012 - Brian Solis

Welcome to another New Year! While everyone else is busy thinking about or already breaking their New Year resolutions, it’s time for us to take a moment to rethink what it is we can really do better now and over the next 12 months.

 

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www.telegraph.co.uk - January 18, 1:15 PM

Costa Concordia: Italians buy t-shirts with 'Get back on board, for ----'s sake!' logo - Telegraph

Italians show anger at the Costa Concordia cruise ship captain, Francesco Schettino, with t-shirts screaming...
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www.womensviewsonnews.org (via @madkentdragon) - January 13, 4:52 PM

Number of women in top ad agency jobs falls by 26 per cent | Women's Views on News

A report shows that the number of women in top positions in UK advertising agencies has fallen to the lowest proportions since 2003.
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www.fastcompany.com - January 13, 11:14 AM

Mais Non! France's "Free" Cell Phone Service Will (Likely) Never Work In The U.S.

This week saw the launch of what could be seen as a revolutionary cell phone service in France.
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mashable.com - January 13, 6:20 AM

5 Proven Ways to Generate Revenue From Facebook

Can you really make money from Facebook? If you understand what your customers value, the answer is "yes" - if you put in the effort.
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blog.hubspot.com (via @cvancapelleveen) - January 13, 5:11 AM

5 Tools to Battle Social Media Content Overload

These are my top 5 Tools that I use every day to battle social media overload.
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mashable.com - January 12, 6:12 AM

High-End Brands Are Missing the Boat on Mobile, Study Finds

Prestige retailers are largely failing to keep pace with consumer demand for mobile shopping, a study from research firm L2 suggests.
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mashable.com - January 12, 5:44 AM

How Wireless Power Can Light Up Retail Packaging Like a Christmas Tree

Fulton Wireless Power Used in Packaging...
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edudemic.com (via @__Aran) - January 11, 6:23 PM

Why Students Like Social Media But Schools Don’t | Edudemic

Why Students Like Social Media But Schools Don’t | Edudemic http://t.co/oZZ6bCcN vía @edudemic...
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www.digitalbuzzblog.com - January 11, 1:43 PM

Axe Anarchy: First Comic Created in Real Time

Here’s a great campaign from Axe/Lynx. Their latest ad campaign in the US, Axe Anarchy, features a video about two experimental fragrances that are unleashed on the world and the chaos that ensues.
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www.digitalbuzzblog.com - January 11, 1:37 PM

Toyota Yaris: Rap Your Rants Facebook App

Toyota UK has launched a Facebook app challenging fans to leave a 40 character rant about something that's been bugging them lately, with the best entires to be turned into music videos recorded by animated rapper Gadget and his sidekick puppet Slick,...
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weblogs.hitwise.com - January 11, 12:23 PM

Pinteresting Trend in Social Media

The social media space continues to evolve.
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www.marketingpilgrim.com - January 11, 11:49 AM

Is Social Media Overrated Regarding Brand Impact?

I think we are starting to head into a very good direction with regard to social media and its impact on business.
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