Don’t have enough time each day to create original content?
The visual explores how curation can become an effective tool to incease visibility, boost SEO and establish thought leadership. Yes, you don’t have to constantly create original content to effectively showcase your knowledge about a topic but carefully handpicking the best content sources and amassing or putting them together in a way that clearly explains all strong points will help you produce an organized content.
Key Takeaways: - Creating original content is the biggest obstacle for 73% of content marketers. - 75% of marketers cannot justify spending the time needed to create original content for their audience. - There are a variety of tools developed within the past 3 years that can help marketers and content curators gather the most relevant content, re-purpose it, and present it to their audience in unique ways. - 85% of brands use content curation to establish thought leadership, and 80% say it enables them to increase brand visibility
You’ve decided to pursue a content marketing strategy. You have an outstanding piece of content you’ve spent hours creating, putting your heart and mind into the piece and that is great. Then, you published it.
Boost your local business website's online visibility through strategic use of local search terms. The easiest way to start using search marketing.
That important point is where most new online businesses get it wrong. Costly Common SEO Myth #1: ”The More People I Target, the More Traffic I’ll Get!” True… but not when you target them all at once. Most local business owners new to search marketing make the mistake of thinking that broader is better… which couldn’t be further from the truth.
People don't share boring content. And even on the rare instance that someone does share a boring video or a blog post, it won't get that far anyhow. You owe it to your people and the cause to become the best creator/curator of content you can be.
Check out what Grey Poupon is now doing! Amazing Stategy. ABC NewsMustard Facebook Campaign Screens for Good...ABC NewsForget about country clubs and Ivy League universities—now you have to pass muster to pass the, er, mustard.
Do your posts encouage people to talk to you. If not, no one will read them. If you were talking to a friend by having them listen to you read your post out loud , how would they respond to you? Are...
Sharing your scoops to your social media accounts is a must to distribute your curated content. Not only will it drive traffic and leads through your content, but it will help show your expertise with your followers.
How to integrate my topics' content to my website?
Integrating your curated content to your website or blog will allow you to increase your website visitors’ engagement, boost SEO and acquire new visitors. By redirecting your social media traffic to your website, Scoop.it will also help you generate more qualified traffic and leads from your curation work.
Distributing your curated content through a newsletter is a great way to nurture and engage your email subscribers will developing your traffic and visibility.
Creating engaging newsletters with your curated content is really easy.