How to Market You...
Follow
Find
2.2K views | +0 today
How to market your business with social media, PR and more!
Curated by Randi Thompson
Your new post is loading...
Your new post is loading...
Scooped by Randi Thompson
Scoop.it!

Social Media: A Positive Tool, Not a Negative Platform

Social Media: A Positive Tool, Not a Negative Platform | How to Market Your Small Business | Scoop.it
Social Media: A Positive Tool, Not a Negative Platform http://t.co/nCkcN0Tr via @MargieClayman...
more...
No comment yet.
Scooped by Randi Thompson
Scoop.it!

Ali Brown: Marketing Mistakes

Ali Brown: Marketing Mistakes | How to Market Your Small Business | Scoop.it

Marketing mistakes.

more...
No comment yet.
Scooped by Randi Thompson
Scoop.it!

Twitter Rolls Out Cover Photos: How to Add Yours Today

Twitter Rolls Out Cover Photos: How to Add Yours Today | How to Market Your Small Business | Scoop.it
Learn all about the new Twitter profile pages and how to update your brand's page.
more...
No comment yet.
Rescooped by Randi Thompson from EPIC Infographic
Scoop.it!

Using Content Curation as a Source for Perfect Content Marketing Mix [INFOGRAPHIC]

Using Content Curation as a Source for Perfect Content Marketing Mix [INFOGRAPHIC] | How to Market Your Small Business | Scoop.it
Content Curation as Source of Content Marketing

Don’t have enough time each day to create original content? 

 

The visual explores how curation can become an effective tool to incease visibility, boost SEO and establish thought leadership. Yes, you don’t have to constantly create original content to effectively showcase your knowledge about a topic but carefully handpicking the best content sources and amassing or putting them together in a way that clearly explains all strong points will help you produce an organized content.

 

Key Takeaways:
- Creating original content is the biggest obstacle for 73% of content marketers.
- 75% of marketers cannot justify spending the time needed to create original content for their audience.
- There are a variety of tools developed within the past 3 years that can help marketers and content curators gather the most relevant content, re-purpose it, and present it to their audience in unique ways.
- 85% of brands use content curation to establish thought leadership, and 80% say it enables them to increase brand visibility


Via Jonha Revesencio
more...
No comment yet.
Scooped by Randi Thompson
Scoop.it!

7 Ways to Get More Out Of Your Content Marketing Strategy

7 Ways to Get More Out Of Your Content Marketing Strategy | How to Market Your Small Business | Scoop.it
You’ve decided to pursue a content marketing strategy. You have an outstanding piece of content you’ve spent hours creating, putting your heart and mind into the piece and that is great.
Then, you published it.
more...
No comment yet.
Scooped by Randi Thompson
Scoop.it!

5 Tips for Moving Social Media Leads Into the Sales Funnel

5 Tips for Moving Social Media Leads Into the Sales Funnel | How to Market Your Small Business | Scoop.it
Social media sales: how to convert social media fans into active prospects, monetize your social media marketing and establish social media ROI.
more...
No comment yet.
Scooped by Randi Thompson
Scoop.it!

6 Podcasting Tips From the Pros

6 Podcasting Tips From the Pros | How to Market Your Small Business | Scoop.it
Podcasting Tips: Discover tips to help you connect with your audience on a more personal level and extend your online community.
more...
No comment yet.
Rescooped by Randi Thompson from Go Mobile Social Local Today | GoMoSoLo
Scoop.it!

Online Visibility Improves Using Local Business Keywords

Online Visibility Improves Using Local Business Keywords | How to Market Your Small Business | Scoop.it

Boost your local business website's online visibility through strategic use of local search terms. The easiest way to start using search marketing.

 

That important point is where most new online businesses get it wrong. Costly Common SEO Myth #1: ”The More People I Target, the More Traffic I’ll Get!” True… but not when you target them all at once. Most local business owners new to search marketing make the mistake of thinking that broader is better… which couldn’t be further from the truth.

 

Discuss here: http://localsearchforum.catalystemarketing.com/google-places-local-search-news/608-online-visibility-improves-using-local-business-keywords.html




Via Linda Buquet :: Catalyst eMarketing, Sadie-Michaela Harris
more...
No comment yet.
Scooped by Randi Thompson
Scoop.it!

Six Powerful Ways to Make Your Website More Social

Six Powerful Ways to Make Your Website More Social | How to Market Your Small Business | Scoop.it
People don't share boring content. And even on the rare instance that someone does share a boring video or a blog post, it won't get that far anyhow. You owe it to your people and the cause to become the best creator/curator of content you can be.
more...
No comment yet.
Scooped by Randi Thompson
Scoop.it!

Facebook Newsfeed HyperTargeting: The Opportunity | Business 2 Community

Facebook Newsfeed HyperTargeting: The Opportunity | Business 2 Community | How to Market Your Small Business | Scoop.it
What is Facebook Newsfeed HyperTargeting?
more...
No comment yet.
Scooped by Randi Thompson
Scoop.it!

29 Steps to Running an Effective Facebook Page [Checklist] - JonLoomer.com

29 Steps to Running an Effective Facebook Page [Checklist] - JonLoomer.com | How to Market Your Small Business | Scoop.it
Everything you need to run an effective Facebook Page is within this website's pages. To make it easier, I've assembled the ultimate checklist. Pass it on!
more...
No comment yet.
Scooped by Randi Thompson
Scoop.it!

Mustard Facebook Campaign Screens for Good... - ABC News

Mustard Facebook Campaign Screens for Good... - ABC News | How to Market Your Small Business | Scoop.it

Check out what Grey Poupon is now doing!  Amazing Stategy.  ABC NewsMustard Facebook Campaign Screens for Good...ABC NewsForget about country clubs and Ivy League universities—now you have to pass muster to pass the, er, mustard.

more...
No comment yet.
Rescooped by Randi Thompson from Dalai Nana
Scoop.it!

Social Media's Growing Impact on Relationships [Infographic] | inspirationfeed.com

Social Media's Growing Impact on Relationships [Infographic] | inspirationfeed.com | How to Market Your Small Business | Scoop.it
How do you use Social Media? Specifically, how do you use Facebook?

Via Maryn Williams
more...
No comment yet.
Scooped by Randi Thompson
Scoop.it!

Empowering Non-Profits to Drive Positive Change via Social Media | Social Media Today

Empowering Non-Profits to Drive Positive Change via Social Media | Social Media Today | How to Market Your Small Business | Scoop.it
Charities stand to gain significant advantage Image in community outreach and fundraising when they involve themselves in Social Media marketing strategies.
more...
No comment yet.
Scooped by Randi Thompson
Scoop.it!

The Right Way to Offer Discounts

The Right Way to Offer Discounts | How to Market Your Small Business | Scoop.it
Discounting your products or services is tricky business. Before you slash prices consider the pros and cons explained here.
more...
No comment yet.
Rescooped by Randi Thompson from SEO and Social Media Marketing
Scoop.it!

Aligning SEO Strategy & Social Media Activity to Build Links

Aligning SEO Strategy & Social Media Activity to Build Links | How to Market Your Small Business | Scoop.it

It's becoming a necessity to integrate your SEO strategy with social media activity.

 

Here are some examples of how aligning SEO and social media efforts can really boost the impact of your SEO performance, especially from a link building standpoint.

 

 

Full Article Here: http://searchenginewatch.com/article/2207423/Aligning-SEO-Strategy-Social-Media-Activity-to-Build-Links


Via Antonino Militello
more...
No comment yet.
Scooped by Randi Thompson
Scoop.it!

Your Posts Are Conversations. Is Anybody Talking to You?

Your Posts Are Conversations. Is Anybody Talking to You? | How to Market Your Small Business | Scoop.it
Do your posts encouage people to talk to you. If not, no one will read them.
If you were talking to a friend by having them listen to you read your post out loud , how would they respond to you? Are...
more...
No comment yet.
Scooped by Randi Thompson
Scoop.it!

Savvy Social Media

Adding the NEW Twitter Header Image to your Profile | NetBiz Social Media Minute - Ep.
more...
No comment yet.
Scooped by Randi Thompson
Scoop.it!

Twitter Announces New Look for Profile Pages, Updated Mobile Apps

Twitter Announces New Look for Profile Pages, Updated Mobile Apps | How to Market Your Small Business | Scoop.it
Twitter CEO Dick Costolo went on NBC's Today Tuesday morning to announce a new look for profile pages on the social network and a new iPad app plus updated iPhone and Android apps.
more...
No comment yet.
Scooped by Randi Thompson
Scoop.it!

3 Social Media Myths that are Preventing You from Succeeding | Social Media Today

3 Social Media Myths that are Preventing You from Succeeding | Social Media Today | How to Market Your Small Business | Scoop.it

What are you doing to make $$$$ from all the time you are spending on social media for your business?

more...
No comment yet.
Scooped by Randi Thompson
Scoop.it!

13 Lessons From Small Business Owners Who Successfully Use Social Media - Baked Social Media

13 Lessons From Small Business Owners Who Successfully Use Social Media - Baked Social Media | How to Market Your Small Business | Scoop.it

13 Lessons from Small Business Owners Who are  Successfully Using Socia Media

more...
No comment yet.
Scooped by Randi Thompson
Scoop.it!

12 Must-Know Tips to Improve Fan Engagement on Your Facebook Page | Social @ Blogging Tracker

12 Must-Know Tips to Improve Fan Engagement on Your Facebook Page | Social @ Blogging Tracker | How to Market Your Small Business | Scoop.it
Effective and practical tips you can apply TODAY to increase fans' interactions on your Facebook Page. Including examples, tips from (small business) page admins.
more...
No comment yet.
Scooped by Randi Thompson
Scoop.it!

Beat The Google Penguin Update with Social Media in 5 Simple Steps | Initi8 Marketing

Beat The Google Penguin Update with Social Media in 5 Simple Steps | Initi8 Marketing | How to Market Your Small Business | Scoop.it
So you will have probably heard about the recent Google Penguin update to their search engine algorithm. But what does it actually mean for your website?
more...
No comment yet.
Scooped by Randi Thompson
Scoop.it!

Win Free Tickets to Facebook Success Summit 2012

Win Free Tickets to Facebook Success Summit 2012 | How to Market Your Small Business | Scoop.it

Facebook Success Summit: Here's how you can win free tickets to the largest online Facebook online marketing event.

more...
No comment yet.
Scooped by Randi Thompson
Scoop.it!

3 Strategies for Social Media Marketing Success for Business to Business Marketers | Jeffbullas's Blog

3 Strategies for Social Media Marketing Success for Business to Business Marketers | Jeffbullas's Blog | How to Market Your Small Business | Scoop.it
There are many misconceptions regarding social media among B2B marketers. Among the most common is from people who feel that social, while interesting, is best suited for B2C brands.
more...
No comment yet.