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Slideshare may be the most powerful content marketing tool around. Few realize its power so your Internet marketing team's Slideshare use could be disruptive.
If you are a startup and you are NOT putting all those slide presentations you are creating to get money and define your market on Slideshare you are NUTS.
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Slideshare Is Content Marketing For StartupsIf you are a startup and you are NOT putting all those slide presentations you are creating to get money and define your market on Slideshare you are NUTS. I've met with many startups and they are all overwhelmed and under-contented. The last thing any of these geniuses think about is creating online communication to define their passion. They ALL create presentations and maybe, just maybe, taking an extra 10 minutes to load those presentations up to Slideshare may kill the proverbial two birds with a single stone. Sharing your slides on Slideshare isn't as robust as I would like Startups to attack content marketing, but it beats NOTHING. AND I'm betting most will find it easy to accomplish save for one issue - protecting secrets. Here's the thing. What you are doing isn't as secret as you think (by half) and the more feedback you get the sooner the better your chances of success. If something feels uniquely yours remove it from your presentation or mask it. If you are smart enough to create a cool app or the next generation SaaS tool then you can figure a way to get your content on Slideshare. Right?Here is a link to Storyteling Is The New SEOhttp://www.slideshare.net/martinmartysmith/storytelling-new-seo Here is link to the piece about how Slideshare rocks content marketing:http://martinmartysmith.com/why-slideshare-rocks-content-marketing-and-seo/