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Rescooped by Tony Oakland-Smith from The MarTech Digest
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How to Build a LinkedIn Marketing Plan that Delivers Ongoing Results | Social Media Examiner | #TheMarketingAutomationAlert

How to Build a LinkedIn Marketing Plan that Delivers Ongoing Results | Social Media Examiner | #TheMarketingAutomationAlert | Marketing Stuff | Scoop.it
LinkedIn for business: here's a complete guide to create the marketing strategy you need for your business to be successful on LinkedIn

 

Condensed...

 

#1: Build a Robust Company Page on LinkedIn

To create a business presence on LinkedIn and gain access to additional features that enhance your visibility, you must build a LinkedIn company page.

 

#2: Launch a LinkedIn Group Based on Your Company or Industry

LinkedIn groups are still going strong and are another component of a comprehensive strategy that helps position your company as an industry thought leader.

 

#3: Create an “All Hands on Deck” Ongoing Thought Leadership Program

Although you’ll need to designate specific company employees or partners to help implement and maintain your comprehensive LinkedIn marketing strategy, getting all employees involved and on the same page is critical to success.

 

#4: Leverage Paid LinkedIn Content Ads and Sponsored Updates

While LinkedIn social ads grow company page followers and group membership, there are additional ads run on LinkedIn that drive clicks to your website, or preferably to a specified landing page.

 

#5: Monitor, Track, Adjust

Before you begin to build out your comprehensive LinkedIn marketing strategy, decide what your business goals are. The success of your comprehensive LinkedIn marketing strategy is measured by whether you achieve your goals.


Via marketingIO
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marketingIO's curator insight, September 13, 2013 7:54 AM

Just because it's simple doesn't mean it's easy. It's not. It takes time, effort, dedication. And you can't get sucked into its vortex, otherwise you'll get nothing else done.


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Naturist Living Show Episode XXXIX - Teenagers And Young Adults In Naturism

Contrary to recent reports, there is youth in naturism! The truth is revealed about adolescent and young adult naturists. We also discuss how to attract more...
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It's my tumblr

It's my tumblr | Marketing Stuff | Scoop.it
Related Content: (Photo: Related Content: http://t.co/EaZYeozoFo)
Tony Oakland-Smith's insight:

Where on earth did this come from...?

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Epilepsy event set for Saturday - TribToday.com - News, Sports, Jobs, Community Information - Tribune Chronicle - Warren, OH

ROCKING FOR EPILEPSY: Hundreds of local people are preparing to rock from 10 a.m. to 5 p.m. (RT @EpilepsyC: Epilepsy event set for Saturday - Warren Tribune Chronicle: Epilepsy event set for Saturday Warren...
Tony Oakland-Smith's insight:

Be good to see something like this in UK & Europe

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Why marketing professionals should look to data for their next big idea - The Guardian (blog)

Why marketing professionals should look to data for their next big idea - The Guardian (blog) | Marketing Stuff | Scoop.it
The Guardian (blog) Why marketing professionals should look to data for their next big idea The Guardian (blog) While marketing professionals tend to look to cultural influences or even just gut instincts for their inspiration, data should also be...
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Contagious Marketing: Why Things Catch On - Yahoo! News

Contagious Marketing: Why Things Catch On - Yahoo! News | Marketing Stuff | Scoop.it
Contagious Marketing: Why Things Catch On
Yahoo!
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You (And Your Company) Are Unique. So Why Is Your Marketing Strategy The ... - Forbes

You (And Your Company) Are Unique. So Why Is Your Marketing Strategy The ... - Forbes | Marketing Stuff | Scoop.it
You (And Your Company) Are Unique. So Why Is Your Marketing Strategy The ...
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Why do people consider nudism illegal | Why Do

Why do people consider nudism illegal | Why Do | Marketing Stuff | Scoop.it
Since the day humans started bringing their progenies to the world, we all take birth without clothes. We do even now and will continue to be the same. However, whether we should wear clothes or not was decided only when ...

Via Julia Mia Raye
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KevinLouis's curator insight, June 18, 2013 12:21 AM

Why do people consider nudism illegal

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30 Pinterest Accounts and Boards You Must Follow for Marketing Tips -

30 Pinterest Accounts and Boards You Must Follow for Marketing Tips - | Marketing Stuff | Scoop.it

Would you like to get a hold of the freshest and best social media and marketing tips on Pinterest?

 

There are a lot of wonderful people and businesses who share helpful social media tips on Pinterest. Following them will help you get a hold of the latest and best content which can help you stay up-to-date and find the latest marketing tips to promote your business.

 

I have compiled a list that consists of people (profiles) and businesses (pages) you must follow on Pinterest to obtain some great content on marketing. I have also included some Pinterest boards and a few blogs. Check them out below…


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Jeff Domansky's curator insight, September 14, 2013 12:25 PM

Very useful resource for PR and marketing people.

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The Ultimate Guide to Mastering Duplicate Content Issues

The Ultimate Guide to Mastering Duplicate Content Issues | Marketing Stuff | Scoop.it
Having duplicate content can trigger lots of SEO issues: from decreasing website rankings score to relegating a site to Google's supplementary index. This article explains how to avoid these issues and manage duplicate content the right way.
Tony Oakland-Smith's insight:

Good guide...all common sense at the end of the day

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This week's finest digital marketing infographic - Econsultancy (blog)

This week's finest digital marketing infographic - Econsultancy (blog) | Marketing Stuff | Scoop.it
Econsultancy (blog)
This week's finest digital marketing infographic
Econsultancy (blog)
Taobao is China's largest online shopping platform and today is its 10th birthday, so what better way to commemorate the occasion than an infographic?
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Marketing News Bytes: May 10, 2013 - Direct Marketing News

Marketing News Bytes: May 10, 2013 - Direct Marketing News | Marketing Stuff | Scoop.it
Direct Marketing News
Marketing News Bytes: May 10, 2013
Direct Marketing News
What is it?
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Why do we use surveys to measure customer loyalty?

Customer loyalty is the leading indicator of business growth. As such, companies track objective measures of customer loyalty to help them monitor the health of the customer relationship. (Why do we use surveys to measure customer loyalty?
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How to create quality content quickly

How to create quality content quickly | Marketing Stuff | Scoop.it
Creating content takes time. Here are the secrets of creating quality content that gets you noticed. Fast!

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Steve Lodge's curator insight, March 7, 2013 2:35 AM

Creating marketing content online can be tough. Here are some great tips on creating quality content.