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Storytelling as a Sales Enablement Tool

Storytelling as a Sales Enablement Tool | Skura Coporation Blogs | Scoop.it
The digital age has provided us with thousands of tools, one being sales enablement, to help us determine how our sales and marketing teams are performing
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Adaptive Sales Enablement: Selling for Loyalty vs. Selling for the Sale

Adaptive Sales Enablement: Selling for Loyalty vs. Selling for the Sale | Skura Coporation Blogs | Scoop.it
Here are a couple ways you can sell for loyalty instead of selling the quick sale and also apply adaptive sales enablement to achieve your prospects goals.
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The Checklist to Enable Sales and Marketing Efficiency

The Checklist to Enable Sales and Marketing Efficiency | Skura Coporation Blogs | Scoop.it
To enable sales and marketing efficiency, use this checklist as a guideline for your organization to close more deals.
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How Digital Sales Aids Can Help Maintain Interest

How Digital Sales Aids Can Help Maintain Interest | Skura Coporation Blogs | Scoop.it
In the modern sales enablement environment, the right digital sales aid can make or break the deal. Be adaptive and be ready!
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5 Ways Sales Has Dramatically Changed in 5 Years

5 Ways Sales Has Dramatically Changed in 5 Years | Skura Coporation Blogs | Scoop.it
Sales managers and company executives have seen the role of the salesperson change dramatically. These are 5 ways that has changed the salesperson in the last 5 years.
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3 Defining Habits of Effective Salespeople

3 Defining Habits of Effective Salespeople | Skura Coporation Blogs | Scoop.it
Effective salespeople don't fall into the trap of relying on sales tools to do the brunt of the work, instead they use them to enhance their sales process.
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The 7 Habits of Highly Effective Salespeople

The 7 Habits of Highly Effective Salespeople | Skura Coporation Blogs | Scoop.it
Effective sales people bridge the gap between the information the customers get online and the insight the need to understand how that information helps their business
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5 Customer Engagement Challenges facing Managing General Agencies

5 Customer Engagement Challenges facing Managing General Agencies | Skura Coporation Blogs | Scoop.it
5 customer engagement challenges facing Manager General Agencies solved by Adaptive Sales Enablement
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Fewer Resources Requires Higher Productivity in Pharma Sales

Fewer Resources Requires Higher Productivity in Pharma Sales | Skura Coporation Blogs | Scoop.it
Pharmaceutical companies need to find the balance between in person customer meetings, and digital edetailing.
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Use of Sales Enablement in Trade

Use of Sales Enablement in Trade | Skura Coporation Blogs | Scoop.it
It is sad to note that 40% of all sales materials remain untouched by sales representatives.
As a result, staggering yearly budgets allotted for reso
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Choosing a Perfect Content Management System

Choosing a Perfect Content Management System | Skura Coporation Blogs | Scoop.it
Choosing the right content management system can be quite tricky. Unless you have specifically defined set of goals and requirements, you can be lure
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4 Steps: Ready for Mobile Sales Enablement?

4 Steps: Ready for Mobile Sales Enablement? | Skura Coporation Blogs | Scoop.it
By: Tara Anderson
In order to succeed in the New Year, companies should look at getting a mobile sales enablement platform, if you already haven’t
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Creating Content: For the Pharma Rep

Creating Content: For the Pharma Rep | Skura Coporation Blogs | Scoop.it
By: Tara Anderson
A few years ago, you would stand out of the crowd if your sales rep went to meet a doctor with a tablet. The technology of the tabl
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What will become extinct first- The Middle Class or the Financial Advisor?

What will become extinct first-  The Middle Class or the Financial Advisor? | Skura Coporation Blogs | Scoop.it
Sales enablement solutions where financial advisors serve their clients at a time when they need financial advice the most.
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Adaptive Sales Enablement: Prospect Qualification

Adaptive Sales Enablement: Prospect Qualification | Skura Coporation Blogs | Scoop.it
Sales Enablement platforms can help sales professionals cut through challenges by giving them access to key analytics.
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The Truth About Sales Enablement Infographic

The Truth About Sales Enablement Infographic | Skura Coporation Blogs | Scoop.it
Adaptive Sales Enablement is a powerful to for facilitating sales success. The truth about about Adaptive Sales Enablement in this engaging Infographic.
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Sales Rep of the Future – Learn from the leaders and apply to your brand to accelerate your growth

Sales Rep of the Future – Learn from the leaders and apply to your brand to accelerate your growth | Skura Coporation Blogs | Scoop.it
Pharma sales reps are using multi-channel communication strategies to reach their customers more effectively.
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How Content Marketing Can Shorten Your Sales Cycle

How Content Marketing Can Shorten Your Sales Cycle | Skura Coporation Blogs | Scoop.it
Looking for a tool that will provide you with the data and information you need to make better content marketing and sales decisions?
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How Sales Enablement Provides Prospect Visibility

How Sales Enablement Provides Prospect Visibility | Skura Coporation Blogs | Scoop.it
Adaptive Sales Enablement provides critical visibility into customer & prospect location in the sales cycle.
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Stop talking about engaging your customers and start involving them.

Stop talking about engaging your customers and start involving them. | Skura Coporation Blogs | Scoop.it
Adaptive sales Enablement provides realtime customer engagement metrics of your sales content.
Chris Skura's insight:

Is your sales team engaging with your customers?

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Eliminate the Sales & Marketing Gap in 2014

Eliminate the Sales & Marketing Gap in 2014 | Skura Coporation Blogs | Scoop.it
Sales Enablement allows sales teams to act as one, delivers significant ROI improvement and win more business.
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3 Easy Ways to Enable Your Sales Team

3 Easy Ways to Enable Your Sales Team | Skura Coporation Blogs | Scoop.it
It’s 7 AM, do you know where your sales team is?
Or more accurately, do you know what they are saying, selling and showing
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Mobile Sales Enablement: Effectively Engage Customers in Real-Time

Mobile Sales Enablement: Effectively Engage Customers in Real-Time | Skura Coporation Blogs | Scoop.it
Outperform your competition by transforming your sales strategy and systems to effectively engage your customers.
Make Mobile Relevant to the Sales T
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Financial Services: Sales Enablement Best Practices

Financial Services: Sales Enablement Best Practices | Skura Coporation Blogs | Scoop.it
The concept of Sales Enablement solutions continues to grow across a number of sectors.  One of the biggest sectors is the Financial Services Industr
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Desirable Features of Mobile Sales Enablement Applications

Desirable Features of Mobile Sales Enablement Applications | Skura Coporation Blogs | Scoop.it
Marketers are unanimous regarding the benefits of mobile sales enablement in any marketing campaign. In order to cater to the requirements of salespe
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