Hospitality Sales...
Follow
Find tag "marketing"
478 views | +0 today
Your new post is loading...
Your new post is loading...
Rescooped by Jannett Ioannides from Public Relations & Social Media Insight
Scoop.it!

33 Content Marketing Influencers You Need to Follow right now! | BusinessUpdates

33 Content Marketing Influencers You Need to Follow right now! | BusinessUpdates | Hospitality Sales & Marketing Strategies & Techniques | Scoop.it

Unless you’ve been living under a rock for the past couple of years, it’s no big surprise that Twitter is one of the hottest platforms for sharing and absorbing information, specifically when it comes to content marketing and all of its related fields. However, finding the right people to follow in this roiling sea of tweets isn’t always the easiest of prospects, especially if you’re new to this portion of the “Twitterverse.”źz

 

With this in mind, here’s the 33 content marketing influencers you absolutely need to be following right now if you want to stay connected to the cutting edge of this industry....


Via Jeff Domansky
more...
Marco Favero's curator insight, April 16, 12:57 PM

aggiungi la tua intuizione ...

Pecsi Ferenc | Soreo.biz's curator insight, April 17, 4:33 AM

Ezt a listás (vagy egy hasonlót?) láttam már korábban is. Nagyjából a harmadukat ismerem/követem is. A többieket majd tesztelem. 

DrAlfonso Orozco C.'s curator insight, April 17, 1:44 PM

Marketing for today.

Rescooped by Jannett Ioannides from Business Brainpower with the Human Touch
Scoop.it!

The Power of a Good Logo | New Research

The Power of a Good Logo | New Research | Hospitality Sales & Marketing Strategies & Techniques | Scoop.it

The authors’ research found that corporate logos that express a brand’s symbolic, functional or sensory benefits, have a significant positive effect on customer commitment to a brand — and thereby a significant impact on company performance in terms of revenues and profits. The research also indicated that separate visual symbols used as logos tend to be more effective than brand names at creating a sense of emotional connection with consumers.

 

The authors also found that the positive effects of brand logos on customer commitment and company performance are stronger when companies extend their brands with the same logos. By offering additional connection points in daily life, brand extensions with the same logos strengthen customer relationships with both old and new products.


Via Vicki Kossoff @ The Learning Factor
more...
Vicki Kossoff @ The Learning Factor's curator insight, October 23, 2013 4:46 AM

Research suggests that a good corporate logo can have a positive effect on customer commitment.

Grafik Werks SA's curator insight, January 9, 5:21 AM

A Logo is the corner stone of any company....make sure your company logo is always updated and renewed every few years....