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Everything to do with the horse world.
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The Facebook Dirty Dozen [Infographic] — Amy Porterfield

The Facebook Dirty Dozen [Infographic] — Amy Porterfield | Horse And Rider World | Scoop.it

The 10 Common Mistakes made by those who are marketing their business on social media.

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Top 10 Small Business Facebook Pages: 2012 Winners! How to Market Your Horse Business Wins!

Top 10 Small Business Facebook Pages: 2012 Winners! How to Market Your Horse Business Wins! | Horse And Rider World | Scoop.it
Small businesses can stand out in a big way with Facebook. If you’re looking for some creative examples of Facebook pages from the small guys, look no further! More than 1,800 nominations came in from our contest.
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Can you judge a horse by its color?

Can you judge a horse by its color? | Horse And Rider World | Scoop.it
Across centuries and cultures, certain horse colorings and markings have come to be associated with particular traits or omens.
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Randi Thompson's curator insight, January 28, 2013 9:12 PM

What do people mean when they say that a horse of a certain color or marking will be this way or that?

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Movers and Shakers of the Horse World Present Erin Gilmore Equestrian Media Marketing

Movers and Shakers of the Horse World Present Erin Gilmore Equestrian Media Marketing | Horse And Rider World | Scoop.it

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"Movers and Shakers of the Horse World is proud to present, Erin Gilmore- Equestrian Media and Marketing Expert. This Thursday at 5 pm EST/ 2 pm PST. Join with us at https://www.facebook.com/howtomarketyourhorsebusinesss  We are using the FB Linqto webinar app.

You can find it in the App view that is under the right side of the HTMYHB cover. Click on it and it will take you to the welcome screen. From there, go to the bottom right and click on "Enter room" You will also be able to ask us questions on the chat.
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How Do I Make the Strides Down the Lines? from Practical Horseman | EquiSearch

How Do I Make the Strides Down the Lines? from Practical Horseman | EquiSearch | Horse And Rider World | Scoop.it
Learn how to get the right number of strides between smaller fences.
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Friday Flicks: ‘Wild Horse Wild Ride’

Friday Flicks: ‘Wild Horse Wild Ride’ | Horse And Rider World | Scoop.it
Amanda Ronan previews a documentary opening in select theaters today chronicling the Extreme Mustang Makeover Challenge, in which 100 people have 100 days to train 100 mustangs.
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A Simple Guide to Trademarks, Copyrights and Patents

A Simple Guide to Trademarks, Copyrights and Patents | Horse And Rider World | Scoop.it
Protecting your intellectual property can be overwhelming, time-consuming and expensive. Here's all you to need to get started.
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Daily Dose of Adorable: When tiny ponies dream, what do they dream about?

Daily Dose of Adorable: When tiny ponies dream, what do they dream about? | Horse And Rider World | Scoop.it
Baby carrots? Apple slices? Little handfuls of grain? I guess we’ll never know. But it sure is cute to watch.
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Emotions Of Equestrian...

Equestrian Emotions...This video shows them...with Janne Friederike Meyer, Eva Bitter, Marcus Ehning,Luciana Diniz, Marco Kutscher, Laura Kraut ...youtube.com...
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Olympic teaching

Olympic teaching | Horse And Rider World | Scoop.it
Former Olympic Equestrian rider Greg Best held a clinic at Aubrey’s Valhalla Stables Aug. 10-12. Best won silver in the Seoul Olympics and holds numerous international titles in professional horse shows.
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Is your horse on the inside hind? Camille and Polo #4

This is our young rider, Rider Camille Beatty and Marco Polo. They are starting to compete in dressage. Now you can watch their progress from the beginning.
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8 Tips for Using Facebook Scheduled Posts | Social Media Examiner

8 Tips for Using Facebook Scheduled Posts | Social Media Examiner | Horse And Rider World | Scoop.it
Randi Thompson of How to Market Your Horse Business (and an active member of our Social Networking Clubs) tried an experiment where she upped the number of posts by using scheduled posts on two of her pages.
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Horses fall victim to hard times and dry times on the range in the Southwest - San Jose Mercury News

New York TimesHorses fall victim to hard times and dry times on the range in the SouthwestSan Jose Mercury NewsAZTEC, N.M.
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Dear SmartPak: Is it appropriate to administer electrolytes to a slightly dehydrated horse?

Dear SmartPak: Is it appropriate to administer electrolytes to a slightly dehydrated horse? | Horse And Rider World | Scoop.it
Dr. Lydia Gray answers a question about how to best maintain a proper fluid and electrolyte balance in your horse.
From the SmartPak Blog:
Is it always appropriate to administer electrolytes to a slightly dehydrated horse?
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Cribbing Sucks: How to deal with your horse’s addiction

Cribbing Sucks: How to deal with your horse’s addiction | Horse And Rider World | Scoop.it
What is cribbing, why do horses do it, and how can we keep this annoying, unhealthy and destructive habit at bay? Kentucky Performance Products has the answers.
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Are You Social Media Offender? Pet Peeves Revealed - BlogPaws

Are You Social Media Offender? Pet Peeves Revealed - BlogPaws | Horse And Rider World | Scoop.it
Guest post by Blog Manager Robbi Hess Are you a social media offender? You know who you are, right? Maybe you don't.
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What Panda, Penguin and Social Media Really Mean for Brands

What Panda, Penguin and Social Media Really Mean for Brands | Horse And Rider World | Scoop.it

"An article recently published on Fast Company has caused a bit of a stir in the content marketing and search engine optimization (SEO) communities. Written by Veronica Fielding, CEO of Digital Brand Expressions, it explains how the recent Panda and Penguin Google algorithm updates mean that social engagement rather than search engine trickery yields top results.

 

Social media, including Facebook, Twitter, Pinterest, Google+, YouTube and LinkedIn, also plays a role in the updated algorithms but not in the exact manner Fielding described in her Fast Company article.

First, some social-media channels weigh far more than others, mainly because of technical barriers that search crawlers see when indexing them. The weight of these channels are based on how much information Google can crawl without being stonewalled by the social channels.

 

So, Let’s take a look at what Panda, Penguin and social media really mean for brands".

 

Read more at: http://www.business2community.com/seo/what-panda-penguin-and-social-media-really-mean-for-brands-0261288


Via Antonino Militello
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How to Guarantee "When You Build it, Customers Will Come"

How to Guarantee "When You Build it, Customers Will Come" | Horse And Rider World | Scoop.it
You can come up with the greatest business idea of all time, but if customers don't know about it, you'll never succeed.
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Randi Thompson's curator insight, January 16, 2013 6:21 PM

You might have built it, but now, how to you get the customers to come to you?

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Trending: ‘Invisible horse riding’ is the new ‘shuffle’

Trending: ‘Invisible horse riding’ is the new ‘shuffle’ | Horse And Rider World | Scoop.it
Thanks to a viral Korean rap video that has received 46 million views since it was posted last month, the video’s signature dance move is allegedy the country’s latest dance-floor sensation.
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New research explains why cantering on a horse helps autistic ...

New research explains why cantering on a horse helps autistic ... | Horse And Rider World | Scoop.it
Awareness Training · Support Us · Newsletter · Spread the ... The results of the first biomechanical clinical review show the startling effects that horse riding can have on autistic children, particularly those that are non verbal.
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Why Time Is of the Essence When Responding to Facebook Fans | Social Media Today

Why Time Is of the Essence When Responding to Facebook Fans | Social Media Today | Horse And Rider World | Scoop.it
This was one of the questions asked during a conversocial survey, facilitated through the New York University and its Assistant Professor Liel Leibovitz, Assistant Professor of Communications.
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SEO Isn't What You Think It Is

SEO Isn't What You Think It Is | Horse And Rider World | Scoop.it

From The Article: "Both the Panda and Penguin updates contained very clear messages for marketers: stop focusing on technology and tricks and start focusing on people. If your website appeals to people, it will appeal to Google's algorithms too.

 

But the Panda and Penguin messages go deeper. With them, the search engines are openly acknowledging that a website isn't the only place on the Web that a brand needs to maintain a strong presence.

 

The interactive exchanges that people have with each other and with the brand--online--are happening in the social media channel, and the search engines are placing an increasing importance on how these conversations influence their views on brands and how their websites should rank.

 

This means that a brand can no longer rely on a well-optimized website to earn Google's attention. A brand must be a conversationalist, going where the people are and engaging them in discussion, and by doing that earn a wonderful reputation.

 

Smart brands are doing this by fully leveraging each social channels particular properties".

 

Full Article Here: http://www.fastcompany.com/3000283/seo-isnt-what-you-think-it


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Horse Tip Daily #599 by Kentucky Performance Products – Randi ...

Horse Tip Daily #599 by Kentucky Performance Products – Randi ... | Horse And Rider World | Scoop.it
Horse Tip Daily #599- Show Notes and Links: Listen to more tips from Randi Thompson here. Photo: Randi Thompson; We want your ideas on the tips you want to hear and if you have an idea on an expert to be on the show ...
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Would you like to have some fun? Analyze your Facebook page | Likealyzer

Would you like to have some fun?  Analyze your Facebook page | Likealyzer | Horse And Rider World | Scoop.it

LikeAlyzer helps you to measure and analyze the potential and success rate of your Facebook Pages. Now you can see how your FB page ranks and get some ideas on how to improve it!

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Randi Thompson's curator insight, January 17, 2013 8:38 AM

Check this cute tool out and see how your Facebook page is doing today!

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Parker and Melody Connecting Warm Up #1

In this Horse and Rider Awareness Do it Yourself series we focus on the riders feeling when their horses are connected from back to front.
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